This study explores the factors that affect consumer adoption of reusable packaging in South Korea’s food delivery market. Adopting a mixed-method that includes interviews and an online survey of 137 consumers aged 18 to 30, the analysis, using an ordered probit model, reveals key drivers of the likelihood of switching to food delivery services using reusable packaging. Positive influences include environmental concerns, intention to take action on disposable packaging, willingness to pay extra, and awareness that reusable packaging does not require washing. However, challenges such as hygiene concerns and higher delivery fees deter consumers from switching to reusable package option. Demographic factors like living arrangements and gender show minimal impact. In response to the findings, the study suggests strategic solutions, including a pilot program, to overcome barriers and effectively demonstrate the benefits of reusable containers.
The present study aims at analyzing the various factors influencing consumer attitudes towards the adoption of electric vehicles (EVs) in Saudi Arabia. The study evaluates consumer attitudes, their impact on shaping behaviours, and whether consumer intention mediates the relationship between consumer attitude and purchase behaviour towards EVs. This research employs a mixed-method approach, including literature review, surveys, and data analysis. It investigates EV adoption dimensions encompassing individual, social, economic, and environmental factors. Data collected from 397 current and potential EV owners in Saudi Arabia provide insights into their attitudes and behaviours. Survey findings indicate that in Saudi Arabia, safety rating, social influence, economic value, operating cost, and product variety significantly shape consumer attitudes and influence EV adoption. However, factors like range anxiety, charging infrastructure, environmental concern, and performance expectancy are less significant in affecting consumer attitudes toward EVs and their adoption. Investigating multiple dimensions and employing a mixed-method approach, the study enhances the existing knowledge of consumer attitudes toward EVs in the unique context of Saudi Arabia’s sustainable mobility transition. Policymakers and industry stakeholders can utilize these findings to expedite the shift to sustainable transportation in the Kingdom. This research also guides future investigations in this burgeoning field.
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