With the development of artificial intelligence technology, it is increasingly applied to the field of news dissemination. Although the application of AI technology has greatly promoted the development of news dissemination, there are still many hidden dangers behind it. For the media and journalists, AI should be properly recognized and utilized, rather than being reduced to the appendage of technology, which should not lead the industry astray. The article analyzes the impact of the application of artificial intelligence technology in news communication, and discusses the research on its application in news communication, in order to play a certain role in promoting the healthy development of China’s news communication industry.