Urbanization and suburbanization have led to high population growth in certain city regions, resulting in increased population density and mobility. Therefore, there is a need for a concept to address congestion, public transportation, information and communication systems, and non-motorized vehicles. Smart mobility is a concept of urban development as part of the smart city concept based on information and communication technology. Through this concept, it is expected that transportation services will be easily accessible, safe, comfortable, fast, and affordable for the community. This research aims to analyze smart mobility and its relationship with regional transportation planning and the development of South Tangerang, as well as to design a policy strategy model for the planning and development of South Tangerang with smart mobility. The research method used in this study is a mixed method, including analyzing the relationships and weighting of relationships between variables using the Cross Impact Multiplication applied to a classification (MICMAC) matrix. Multi-criteria decision analysis (MCDA) with Promethee software is also used to obtain the necessary policies. The results of this research indicate that the measurement of relationships between variables shows that smart mobility influences regional transportation planning, smart mobility affects regional development, and regional planning affects regional development. This research also provides alternative policies that policymakers should implement in a specific order. First, ensure the availability of public transportation; second, improve public transportation safety; third, enhance public transportation security; fourth, improve public transportation routes; fifth, provide real-time information access; sixth, improve transportation schedules; and seventh, increase the number of bicycle lanes.

The Mass Rapid Transit (MRT) Purple Line project is part of the Thai government’s energy- and transportation-related greenhouse gas reduction plan. The number of passengers estimated during the feasibility study period was used to calculate the greenhouse gas reduction effect of project implementation. Most of the estimated numbers exceed the actual number of passengers, resulting in errors in estimating greenhouse gas emissions. This study employed a direct demand ridership model (DDRM) to accurately predict MRT Purple Line ridership. The variables affecting the number of passengers were the population in the vicinity of stations, offices, and shopping malls, the number of bus lines that serve the area, and the length of the road. The DDRM accurately predicted the number of passengers within 10% of the observed change and, therefore, the project can help reduce greenhouse gas emissions by 1289 tCO₂ in 2023 and 2059 tCO₂ in 2030.