As the global ecological and environmental problems become more and more serious, the concept of green finance and sustainable development has been advocated by more and more domestic and foreign experts, scholars and investors, and the Environmental Responsibility, Social Responsibility, and Corporate Governance (ESG) rating has gradually become a hotspot of attention. ESG is a kind of investment concept and a comprehensive assessment criterion of corporate performance for systematic evaluation of enterprises, and it has become an important indicator of the ability of measuring the sustainable development of enterprises. It has become an important indicator of corporate sustainable development capability. In this paper, we investigate the relationship between ESG ratings and cumulative abnormal returns of listed companies’ stocks under the impact of sudden risk events. The outbreak of the New Crown epidemic as an exogenous risk event provides an opportunity for this paper. This paper examines the role of firms’ ESG ratings and the three sub-dimensions of ratings on the cumulative abnormal returns of listed firms’ stocks during the New Crown Epidemic outbreak and verifies the role of ESG ratings on firms in times of crisis. The final regression results prove that under the impact of sudden exogenous risk events, listed firms’ ESG ratings have a positive effect on the cumulative abnormal stock returns during the event window. Finally, this paper provides recommendations to help firms and investors prevent and mitigate risks.
This investigation extends into the intricate fabric of customer-based corporate reputation within the banking industry, applying advanced analytics to decipher the nuances of customer perceptions. By integrating structural equation modeling, particularly through SmartPLS4, we thoroughly examine the interrelations of perceived quality, competence, likeability, and trust, and how they culminate in customer satisfaction and loyalty. Our comprehensive dataset is drawn from a varied demographic of banking consumers, ensuring a holistic view of the sector’s reputation dynamics. The research reveals the profound influence of these constructs on customer decision-making, with likeability emerging as a critical driver of satisfaction and allegiance to the bank. We also rigorously test our model’s internal consistency and convergent validity, establishing its reliability and robustness. While the direct involvement of Business Intelligence (BI) tools in the research design may not be overtly articulated, the analytical techniques and data-driven approach at the core of our methodology are synonymous with BI’s capabilities. The insights garnered from our analysis have direct implications for data-driven decision-making in banking. They inform strategies that could include enhancing service personalization, refining reputation management, and improving customer retention efforts. We acknowledge the need to more explicitly detail the role of BI within the research process. BI’s latent presence is inherent in the analytical processes employed to interpret complex data and generate actionable insights, which are crucial for crafting targeted marketing strategies. In summary, our research not only contributes to academic discourse on marketing and customer perception but also implicitly demonstrates the value that BI methodologies bring to understanding and influencing consumer behavior in the banking sector. It is this blend of analytics and marketing intelligence that equips banks with the strategic leverage necessary to thrive in today’s competitive financial landscape.
This study aims to examine the pathways through which the user experience (UX) of ChatGPT, a representative of generative artificial intelligence, affects user loyalty. Additionally, it seeks to verify whether ChatGPT’s UX varies according to a user’s need for cognition (NFC). This research proposed and examined how ChatGPT’ UX affect user engagement and loyalty and used mediation analysis using PROCESS Macro Model 6 to test the impact of UX on web-based ChatGPT loyalty. Data were collected by an online marketing research company. 200 respondents were selected from a panel of individuals who had used ChatGPT within the previous month. Prior to the survey, the study objective was explained to the respondents, who were instructed to answer questions based on their experiences with ChatGPT during the previous month. The usefulness of ChatGPT was found to have a significant impact on interactivity, engagement, and intention to reuse. Second, it was revealed that evaluations of ChatGPT may vary according to users’ cognitive needs. Users with a high NFC, who seek to solve complex problems and pursue new experiences, perceived ChatGPT’s usefulness, interactivity, engagement, and reuse intentions more positively than those with a lower NFC. These results have several academic implications. First, this study validated the role of the UX in ChatGPT. Second, it validated the role of users’ need for cognition levels in their experience with ChatGPT.
The menace of road traffic accidents (RTAs) has become a major constraint to development in most developing countries because of driving behaviour. This study examines the effects of road users’ education programmes on driving behaviour toward RTA reduction in Nigeria. Data for the study were collected by random sampling of 287 respondents. The respondents comprising road safety officers and drivers were selected at six (6) zonal headquarters of the Federal Road Safety Commission. The questionnaire presented seventeen (17) statements in a 5-point Likert scale for the respondents to rank in order of importance as they have influenced driving behaviour. The data collected were analysed using exploratory factor analysis to identify the most significant effects of road user education on driving behaviour. The study found that road user education programmes have influenced driving behaviour by improving bad driving acts, maintaining good vehicle conditions, and obeying road communication signs. The finding implies that appropriate driving behaviour will reduce road traffic accidents.
This study explores the potential of digital preservation in the documentation of colonial cultural heritage in Egypt. It also explores the stories behind historical wars to revive these sites and attract different segments of visitors. Documentation of these sites should enhance Egyptian colonial cultural heritage sites, which include battlefields, war memorials, commanders’ palaces, assassination and murder spots, cemeteries, and mausoleums. The purpose of this study was fulfilled through field visits supplemented with in-depth interviews with experts on colonial heritage sites in Egypt. The findings showed that technology could play a key role in implementing the storytelling documentation and interpretation of colonial history and its relevant events at the Egyptian sites. However, to date, these sites have not made the best use of technology for digital preservation and documentation due to many challenges. The study recommends that decision-makers should integrate technological innovation, which can revitalize the communities built on the ruins of colonialism and revive the heritage of popular resistance. Technological innovation could be implemented not only in digital preservation and documentation but also in service and marketing of these colonial heritage sites.
A fresh interest has been accorded to metal iodides due to their fascinating physicochemical properties such as high ionic conductivity, variable optical properties, and high thermal stabilities in making micro and macro devices. Breakthroughs in cathodic preparation and metallization of metal iodides revealed new opportunities for using these compounds in various fields, especially in energy conversion and materials with luminescent and sensory properties. In energy storage metal iodides are being looked at due to their potential to enhance battery performance, in optoelectronics the property of the metal iodides is available to create efficient LEDs and solar cells. Further, their application in sensing devices, especially in environmental and medical monitoring has been quite mentioned due to their response towards environmental changes such as heat or light. Nevertheless, some challenges are still in question, including material stability, scale-up opportunities, and compatibility with other technologies. This work highlights the groundbreaking potential of metal iodide-based nanomaterials, emphasizing their transformative role in innovation and their promise for future advancements.
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