This systematic literature review (SLR) delves into the realm of Artificial Intelligence (AI)-powered virtual influencers (VIs) in social media, examining trust factors, engagement strategies, VI efficacy compared to human influencers, ethical considerations, and future trends. Analyzing 60 academic articles from 2012 to 2024, drawn from reputable databases, the study applies specific inclusion and exclusion criteria. Both automated and manual searches ensure a comprehensive review. Findings reveal a surge in VI research post-2012, primarily in journals, with quantitative methods prevailing. Geographically, research focuses on Europe, Asia Pacific, and North America, indicating gaps in representation from other regions. Key themes highlight trust and engagement’s critical role in VI marketing, navigating the balance between consistency and authenticity. Challenges persist regarding artificiality and accountability, managed through brand alignment and transparent communication. VIs offers advantages, including control and cost efficiencies, yet grapple with authenticity issues, addressed through human-like features. Ethically, VI emergence demands stringent guidelines and industry cooperation to safeguard consumer well-being. Looking ahead, VIs promises transformative storytelling, necessitating vigilance in ethical considerations. This study advocates for continued scholarly inquiry and industry reflection to navigate VI marketing evolution responsibly, shaping the future influencer marketing landscape.

Indonesia, an emerging archipelagic nation, possesses abundant natural resources spanning marine, land (including forests and water sources), and diverse biological riches. The agricultural sector emerges as a pivotal driver of growth across the country, exhibiting extensive distribution. Consequently, there is an urgent imperative for comprehensive research to bolster and optimize the performance of this sector. This study aims to meticulously analyze and scrutinize macroeconomic variables aimed at enhancing Indonesia’s agricultural sector. Through the utilization of a dynamic panel model, the study zeroes in on crucial variables: economic growth in the agricultural sector, farmer terms of exchange, human development index, population density, inflation, average daily wages, and lagged economic growth data from each province in Indonesia. The best model for dynamic panel testing, employing both First Difference Generalized Method of Moments (FD-GMM) and Generalized Method of Moments System (SYS-GMM) approaches, is identified as the SYS-GMM model. This model exhibits unbiased and consistent estimation, as evidenced by the Arellano-Bond (AB) test and Sargan test results. The analysis conducted using this selected model reveals notable findings. Lagging agricultural sector performance, human capital measured by the Human Development Index (HDI), and farmers’ exchange rates are found to significantly and positively influence the economic growth of the agricultural sector. Conversely, inflation exerts a significant and negative impact on sectoral growth. However, wage levels and population density do not demonstrate a significant partial effect on the economic growth of the agricultural sector.

Historically, transportation projects and urban mobility policies overlook the dimension of social sustainability, mainly focusing on economic and environmental criteria. This neglect, seen enhanced in the Global South, leads to long travel times, growing congestion, reliance on motorcycles, high traffic accident rates, and limited access to public transport, jobs, and urban facilities, especially for the more vulnerable population. In light of these issues, this paper proposes the Social Sustainability of Urban Mobility (SSUM) approach as an analytical framework that assesses the state of social sustainability in urban mobility by applying a Systematic Literature Review where three gaps were found. First, by tailoring the SSUM approach to the context of the Global South, it is possible to address the population-focused gap in urban mobility. Second, in the literature review, a theoretical gap defining social sustainability in urban mobility and its three primary categories has yet to reach a consensus among practitioners and academics. Finally, more empirical research should be conducted to discuss methodological aspects of operationalizing the SSUM approach through the three main categories: accessibility, the sustainability of the community, and institutionality. The SSUM approach promotes implementing a sustainable urban agenda that builds inclusive, equitable, and just cities in urban mobility.

This research investigates the impact of modern technological methods of knowledge management (KM) and total quality management (TQM) on the performance of faculty members in educational colleges in Jordan. Drawing on a survey conducted with 306 faculty members, the study examines the influence of technology on teaching methodologies and academic quality within the Jordanian higher education context. The study utilizes the Technology Acceptance Model (TAM) to back up the modern technological methods of knowledge management (KM) and total quality management (TQM) models. The findings reveal a generally positive perception among respondents regarding the beneficial effects of modern technological tools on teaching effectiveness, collaboration, and innovation. Additionally, technology-enhanced TQM practices were found to contribute to improvements in curriculum design, student engagement, and administrative processes. Regression and correlation analyses support significant relationships between technology-enabled KM and TQM practices and faculty performance, highlighting the transformative role of technology in shaping the future of higher education in Jordan. Recommendations are provided for educational institutions to enhance the integration of technology and foster a culture of innovation and continuous improvement among faculty members.

The objective of this study was to examine the impact of utilizing smart algorithms on enhancing the operational performance of sports facilities in the Kingdom of Saudi Arabia. These algorithms, based on principles and concepts of artificial intelligence, aim to achieve functions such as learning, decision-making, data analysis, pattern recognition, planning, and problem-solving. The study aimed to identify the extent to which smart algorithms are utilized in sports facilities, assess the level of operational performance, explore the correlation between the use of smart algorithms and operational performance, and predict the level of operational performance based on the use of smart algorithms. The study employed a descriptive approach, specifically utilizing a survey study method. Participants included chairmen and members of boards of directors, executive directors, sports directors, administrators, specialists, and members of various committees. The study sample was intentionally selected from different categories within the study population. Two questionnaires were used to collect data from 325 participants. The findings revealed a lack of utilization of smart algorithms in sports facilities in the Kingdom of Saudi Arabia, indicating a low level of operational performance. Additionally, a correlation was observed between the use of smart algorithms and operational performance, suggesting that the level of operational performance can be predicted based on the utilization of smart algorithms. The study concludes that the implementation of intelligent algorithms can enhance the operational performance of sports facilities in the Kingdom of Saudi Arabia. It provides valuable insights into the effects of utilizing smart algorithms on improving operational performance.

The growing interconnectedness of the world has led to a rise in cybersecurity risks. Although it is increasingly conventional to use technology to assist business transactions, exposure to these risks must be minimised to allow business owners to do transactions in a secure manner. While a wide range of studies have been undertaken regarding the effects of cyberattacks on several industries and sectors, However, very few studies have focused on the effects of cyberattacks on the educational sector, specifically higher educational institutions (HEIs) in West Africa. Consequently, this study developed a survey and distributed it to HEIs particularly universities in West Africa to examine the data architectures they employed, the cyberattacks they encountered during the COVID-19 pandemic period, and the role of data analysis in decision-making, as well as the countermeasures employed in identifying and preventing cyberattacks. A total of one thousand, one hundred and sixty-four (1164) responses were received from ninety-three (93) HEIs and analysed. According to the study’s findings, data-informed architecture was adopted by 71.8% of HEIs, data-driven architecture by 24.1%, and data-centric architecture by 4.1%, all of which were vulnerable to cyberattacks. In addition, there are further concerns around data analysis techniques, staff training gaps, and countermeasures for cyberattacks. The study’s conclusion includes suggestions for future research topics and recommendations for repelling cyberattacks in HEIs.