The objective of this study is to examine the extent of awareness, intention, and behavior among university students in relation to green marketing. It is recognized that the present cohort of students, as well as future generations, will have a substantial impact on shaping the course of the world. The respondents for this study consisted of university students, and the collected data was subsequently analyzed using SPSS (Statistical Package for Social Sciences) 25 in order to test the stated hypothesis. University students exhibit a comprehensive understanding of green marketing and a conscious inclination toward embracing favorable intentions and behaviors in relation to this domain. The results of this study suggest that there exists a statistically significant and positive correlation between individuals’ level of green awareness and their intention to participate in environmentally friendly consumer practices. Furthermore, it has been observed that the intention of consumers to engage in green practices has a noteworthy influence on their subsequent behavior in terms of adopting environmentally friendly behaviors. The findings obtained from studies on green marketing are of utmost importance in offering valuable guidance and orientation toward a future characterized by heightened environmental awareness and sustainability. The novelty of this study is to provide a lucid comprehension of students’ perceptions about green marketing. Several factors can potentially impact the intention and behavior of environmentally conscious consumers, including personal values, social norms, and economic factors. Additional research is necessary in order to obtain a more thorough comprehension of the complexity of these variables, and how they interact to impact consumer behavior.

Indonesia’s stock market has seen an increase in investment due to the ease of investing and the availability of information about stocks on different social media platforms. This research uses a social network approach to analyze overconfidence behavior in millennial stock investors. This research uses a descriptive quantitative method. The population used in this study are capital market investors in the Greater Solo area who are millennials (<30 years). The number of stock investors in the Greater Solo area is 60,542 investors. The sampling technique in this study was non-probability sampling using purposive sampling. This research uses the AMOS SEM (Structural Equation Model) analysis tool. The conclusion of this study is that millennial investors’ overconfidence behavior increases influenced by financial literacy. investor skills. family ties and friendship ties. The contribution of this research can be applied to understand and educate millennial investors in order to overcome overconfidence behavior so that they can anticipate the losses received. This research may have implications for improving Behavioral Finance Integration Incorporating insights from behavioral finance into investment strategies can help mitigate the negative effects of overconfidence. The limitation in this study is that the scope used in the study is only in the greater solo area.

The Trans Sumatra Toll Road (TSTR) is a mega toll road project with an assignment State-Owned Enterprise (SOE) scheme in Indonesia. In its development, TSTR has several limitations, including funding, low investment feasibility and the un-optimum implementation of land value capture (LVC). This has the impact of delaying the completion of project development, decreasing the performance of toll road developer companies and even causing bankruptcy. LVC is an alternative funding scheme proven successful in other countries such as Hongkong, England and Vietnam. Several transportation projects based on transit-oriented development have successfully achieved profits using the LVC method. With a low project feasibility, the implementation of the Road Plus Property Developer (RPPD) business model is expected to be a solution to improve investment performance in the TSTR project. RPPD is defined as an assignment scheme toll road business model based on LVC implementation. This research aims to develop policies for implementing the RPPD business model on toll road SOE-assigned schemes. The data was collected by in-depth interviews with experts in two stages. The data analysis method used is Soft System Methodology (SSM). This research produces two recommended actions: ratification of the Presidential Regulation regarding the implementation of LVC and institutional transformation of regionally owned business entities in the property sector. It is hoped that implementing the RPPD policy will become a priority in completing the TSTR project.

This study presents a comprehensive two-dimensional numerical analysis of natural laminar convection within a square cavity containing two circular heat sources, which simulate electric cables generating heat due to Joule heating. This scenario is particularly relevant in aeronautics, where excessive heating of electrical installations can lead to significant material and human safety risks. The primary objective of this research is to identify the optimal spacing between the two heat sources to mitigate the risk of overheating and ensure the safe operation of the electrical installation. To achieve this, various configurations were analyzed by adjusting the distance between the heat sources while also varying the Rayleigh number across a range from 10³ to 10⁶. The governing equations for the fluid flow and heat transfer were solved using a FORTRAN-based numerical code employing the finite volume method. The results indicate that the heat transfer characteristics within the cavity are significantly influenced by both the distance between the heat sources and the Rayleigh number. The analysis revealed that the average Nusselt number (Nu_avg) peaked at a value of 14.69 when the distance between the heat sources was set at 0.7 units and the Rayleigh number was at 10⁶. This finding suggests that maintaining this specific spacing between the electrical cables can optimize heat dissipation and enhance the safety of the installation. In conclusion, the study recommends adopting a spacing of 0.7 units between the electrical cables to ensure optimal thermal performance and minimize the risk of overheating, thereby safeguarding both the materials and personnel involved in aeronautical operations.

This paper analyses the impact of an integrated business management system on business operations in trade in Republic of Croatia. The integration of management systems provides various benefits to a company, so the aim of this paper is to analyse the impacts of integrated management systems on the business operations of trade companies in the Republic of Croatia. The purpose of this paper is to examine and analyse, but also to adequately theoretically argue the impact of transformational leadership, quality culture, and the degree of integration on the development of integrated management systems. Empirical research investigated integrated management systems in companies in the trade sector in the Republic of Croatia. Based on the set conceptual model and research results, we conclude that companies with a highly developed quality culture have proven management system integration. Our research didn’t confirm the significance of transformational leadership in interpreting changes in the degree of management system integration, but it highlights the positive correlation between the application of quality culture and integration; confirms the substantial impact of integrated management systems on both internal and external benefits, emphasizing its strategic imperative for sustained business success.

This paper aims to explore how to build a sustainable peace and development model for China’s peacekeeping efforts through the application of data-driven methods from UN Global Pulse. UN Global Pulse is a United Nations agency dedicated to using big data and artificial intelligence technologies to address global challenges. In this paper, we will introduce the working principles of UN Global Pulse and its application in the fields of peacekeeping and development. Then, we will discuss the current situation of China’s participation in peacekeeping operations and how data-driven methods can help China play a greater role in peacekeeping tasks. Finally, we will propose a sustainable peace and development model that combines data-driven methods with the advantages of China’s peacekeeping efforts to achieve long-term peace and development goals.