Green cosmetics made from organic ingredients are becoming increasingly popular due to their environmentally friendly nature. However, research on consumer behavior towards green cosmetics is rare, especially in developing countries like Pakistan. Previous studies have primarily focused on female consumers, and little is known about the behavior of male consumers. Therefore, this research aims to investigate the behavior of both male and female consumers towards green cosmetic products and analyze the factors that affect their purchase behavior. This study employs a quantitative approach with deductive reasoning and collects data through a questionnaire from major cities in Pakistan. The study finds that eco-awareness, social influence, price-quality instructions, health consciousness, and the need for uniqueness significantly influence consumer purchase behavior when buying green cosmetics. Interestingly, price sensitivity does not significantly affect consumer purchase behavior as consumers are willing to pay for high-quality green cosmetics. Based on the findings, the study recommends promoting eco-awareness and health consciousness among consumers through educational campaigns and workshops launched by the government and the private sector. Future research can explore factors such as age, gender, and specific generations like millennials and Generation Z, as well as packaging, branding, and product design to promote environmentally friendly and health-conscious products. Additionally, comparative studies between countries can identify universal and region-specific factors, and examining the overall impact of green cosmetic products on the environment can highlight areas for improvement in sustainability.

Social and environmental issues gain more importance for society that stimulates companies to adopt and integrate more sustainability practices into their business activities. This study is embedded in almost uncovered in the literature context of Russian business that undergoes its ESG transformation in conditions of unprecedented sanctions and hostile institutional environment. The study aims to reveal the role of internal stakeholders (top managers, line managers, and employees) in successful implementation of a company’s ESG practices along various dimensions. Using the primary data from 29 large Russian companies the fsQCA method is applied to identify various configurations of contingencies that stimulate their ESG performance. The analysis results in identification of two alternative core conditions for high ESG performance in Russian companies: high top management commitment to sustainability and low employees’ commitment to sustainability or the employees’ awareness about sustainability. At the end, the study results in two generic profiles composed of top management commitment, line management support, and employees’ awareness, behavior, and commitment towards ESG performance. The results show two different approaches towards ESG transformation that may bring a company to the comparably similar desired outcome. The study has a potential for generalization on a wider scope of emerging market contexts.

The objective of this work was to analyze the effect of the use of ChatGPT in the teaching-learning process of scientific research in engineering. Artificial intelligence (AI) is a topic of great interest in higher education, as it combines hardware, software and programming languages to implement deep learning procedures. We focused on a specific course on scientific research in engineering, in which we measured the competencies, expressed in terms of the indicators, mastery, comprehension and synthesis capacity, in students who decided to use or not ChatGPT for the development and fulfillment of their activities. The data were processed through the statistical T-Student test and box-and-whisker plots were constructed. The results show that students’ reliance on ChatGPT limits their engagement in acquiring knowledge related to scientific research. This research presents evidence indicating that engineering science research students rely on ChatGPT to replace their academic work and consequently, they do not act dynamically in the teaching-learning process, assuming a static role.

Uncontrolled economic development often leads to land degradation, a decline in ecosystem services, and negative impacts on community welfare. This study employs water yield (WY) modeling as a method for environmental management, aiming to provide a comprehensive understanding of the relationship between Land Use Land Cover (LULC), Land Use Intensity (LUI), and WY to support sustainable natural resource management in the Cisadane Watershed, Indonesia. The objectives include: (1) analyzing changes in WY for 2010, 2015, and 2021; (2) predicting WY for 2030 and 2050 under two scenarios—Business as Usual (BAU) and Protected Forest Area (PFA); (3) assessing the impacts of LULC and climate change on WY; and (4) exploring the relationship between LUI and WY. The Integrated Valuation of Ecosystem Services and Trade-offs (InVEST) model calculates actual and predicted WY conditions, while the Coupling Coordination Degree (CCD) analyzes the LULC-WY relationship. Results indicate that the annual WY in 2021 was 215.8 × 108 m³, reflecting a 30.42% increase from 2010. Predictions show an increasing trend in WY under both scenarios for 2030 and 2050 with different magnitudes. Rainfall contributes 88.99% more dominantly to WY than LULC. Additionally, around 50% of districts exhibited unbalanced coordination between LUI and WY in 2010 and 2020. This study reveals the importance of ESs in sustainable watershed management amidst increasing demand for natural resources due to population growth.