As a public opinion position to convey the spirit of the Party Central Committee and national policies, the Integrated Media Center plays a vital role in publicity work. However, there are also some problems in the process that hinder further development. The integrated media center has the advantages of understanding the direction of publicity, familiar with the local economic and cultural development, and mastering the production of short videos. If the integrated media assists in the production and promotion of short videos, it will have better publicity effects. This article analyzes the problems in the promotion process of short videos for rural users, in order to establish effective working ideas for the media center and promote local cultural inheritance and innovation.

Through the research on the communication mode of rural youth e-commerce, the paper puts forward that there are some advantages and many problems in the e-commerce engaged in.

With the implementation of the rural revitalization strategy, rural wisdom pension gradually becomes an important direction for the development of rural society. The purpose of this paper is to study the optimization path of rural smart pension in the context of rural revitalization. By analyzing the definition, development status and dilemma of rural wisdom pension, key factors for optimizing rural wisdom pension are proposed, and the paths for enhancing rural wisdom pension are discussed. The research results show that strengthening infrastructure construction, improving service quality, and promoting information technology application are the key paths to realize rural smart aging. This study provides theoretical guidance and policy recommendations for the implementation of rural smart aging.

"One Village, One Product" is an effective measure to fully tap local resources, develop rural characteristic industries, innovate economic growth methods, and drive rapid regional economic development. Rural tourism is an important component of industrial revitalization in rural revitalization. Under the "one village, one product" model, the development of rural tourism needs to optimize the industrial structure, explore unique culture, vigorously promote the construction of "beautiful rural characteristic countryside", achieve the transformation and upgrading of traditional rural tourism, and promote the high-quality development of rural characteristic tourism.