In the process of global economy, in the face of increasing business competition, it is more difficult than ever for brands to approach consumers and persuade them to consume. In the commercial environment, the competition between enterprises is essentially the competition of brands, and the competition of brands must first carry out the competition of brand image. Brand image carries the mission of information dissemination and value creation and plays an important role in business behavior. How to improve customer purchase intention by optimizing brand image and greatly promote the development of business through brand image is the purpose of this study. The construction and application of brand image not only covers all the characteristics of the brand, but also the focus of consumers’ attention when choosing brands and products. This paper comprehensively uses the systematic theories and methods of art design, marketing and consumer psychology and behavior as support, and adopts research methods such as literature data to explore and study the field of brand image. This study finds that customer perception of brand image directly affects customer purchase intention. At present, there are relatively few researches on how brand image can empower business. Through the study of “optimizing brand image to improve customer purchase intention”, this paper focuses on the direction of brand image empowering business, broadens the research breadth and depth in the field of brand image, and enrichis the research achievements in the field of brand image.
Rapid urban expansion gives rise to smart cities which pose immense logistical and supply chain challenges. The COVID-19 pandemic transformed the holistic system identified by Zhao et al. in 2021. The system encompasses logistics and supply chain integral to the concept of smart cities, with a focus on sustainability. This transformation requires an in-depth study on challenges of a common framework of policies for smart cities in countries comprising the Organisation for Economic Cooperation and Development (OECD). The study employs an extensive literature analysis for the period 2020–2022. an approach which contextualizes the model. The model identifies the causes, impact, and spillovers of new trends in logistics and supply, including the sustainability of adopted technologies. The study includes the variables involved, and barriers to creating a shared model. The results reveal that the two elements affecting the supply chain and transport in smart cities are Industry 4.0 and 5.0 technologies supporting specific sectors. The resilience of small and medium-sized enterprises positively impacts the sustainability of large urban centres. The study presents both factors that help and hinder the adoption of environmental, social, and economic sustainability technologies.
The technological development and the rise of artificial intelligence are driving a significant transformation of the labor market. The technological unemployment predicted by Keynes poses challenges for the global labor market that require new solutions. Basic income research has become a significant field of study, attracting attention from various disciplines such as political science, law, economics, and sociology. The aim of this paper is to explore on the basis of a literature review, what factors influence the support for basic income among the population. A systematic literature review based on the Web of Science and Scopus databases, after screening 2623 publications, identified 23 articles that contained findings relevant to the research question. A significant number of authors (12/23) analyzed data from the same source, the European Social Survey 2016 (ESS Round 8, 2020), conducted in 2016, first published in 2017 and updated several times since then. The paper shows that the study of the topic has a strong European focus. The social, economic, social and cultural diversity of European countries makes these studies important from a European and EU perspective, but from an international perspective, further research on the topic is needed.
Oil spill clean-up is a long-standing challenge for researchers to prevent serious environmental pollution. A new kind of oil-absorbent based on silicon-containing polymers (e.g., poly(dimethylsiloxane) (PDMS)) with high absorption capacity and excellent reusability was prepared and used for oil-water separation. The PDMS-based oil absorbents have highly interconnected pores with swellable skeletons, combining the advantages of porous materials and gels. On the other hand, polymer/silica composites have been extensively studied as high-performance functional coatings since, as an organic/inorganic composite material, they are expected to combine polymer flexibility and ease of processing with mechanical properties. Polymer composites with increased impact resistance and tensile strength without decreasing the flexibility of the polymer matrix can be achieved by incorporating silica nanoparticles, nanosand, or sand particles into the polymeric matrices. Therefore, polymer/silica composites have attracted great interest in many industries. Some potential applications, including high-performance coatings, electronics and optical applications, membranes, sensors, materials for metal uptake, etc., were comprehensively reviewed. In the first part of the review, we will cover the recent progress of oil absorbents based on silicon-containing polymers (PDMS). In the later details of the review, we will discuss the recent developments of functional materials based on polymer/silica composites, sand, and nanosand systems.
Although much bibliometric research has been conducted to analyze publications on energy policy, a systematic investigation of the sustainability of nuclear energy use after the Fukushima nuclear accident is still lacking. Therefore, this study conducted a comprehensive bibliometric review of the sustainability of nuclear energy policy (NEP). This study discusses NEPs, highlighting their disadvantages; emerging research themes; and networks of the most productive authors, countries, journals, and institutions over the last 20 years (2002–2022). This timeframe was selected because of the Fukushima nuclear accident, which has been one of the largest environmental disasters in recent years. Bibliometric analysis was carried out by reviewing 1146 documents from the Scopus database using the keywords “energy policy” and “nuclear energy.” The OpenRefine software was used to deep-clean keywords with the same meaning, and VOSviewer was used to visualize them. The results show that over the past two decades, future research themes and trends in the study of NEP have focused on nuclear fuel, the Fukushima nuclear accident, risk perception, energy transition, and renewable energy. Bibliometric analysis has positively affected the development of NEP in countries that do not yet have nuclear power plants, such as Indonesia.
This study aims to determine the extent to which talent identification is implemented in talent management. A Systematic Literature Review (SLR) was conducted to summarize the application of talent identification in the last six years. Researchers use Reporting Items for Systematic Reviews and Meta-Analysis (PRISMA) to process scientific articles. The literature reveals that while topics related to talent management garner significant attention, research on talent identification within talent management remains relatively scarce despite a gradual increase each year. We compared documents indexed by Scopus Q1 and Q2. The results show that the United States accounted for a significant portion of research on talent identification, representing 16% of the total existing research. Researchers have conducted extensive studies on the medical and pharmaceutical sectors, public services, tourism, and hospitality. The number of citations varied greatly from 1 to 93, with a median value of 20. These studies have also used various research methods with different theoretical bases and produced different analyses. This finding enriches the perspective of talent identification.
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