The study aims to explore the role of artificial intelligence in enhancing the efficiency of public relations practitioners in Jordanian telecommunication companies. This study belongs to the category of descriptive research and adopted a survey methodology. The study surveyed (86) individuals representing the community of public relations practitioners and customer service personnel in the Jordanian telecommunication companies Zain and Orange.The study findings revealed that less experienced public relations personnel in Zain and Orange, with less than five years of experience, exhibit greater acceptance and enthusiasm for using artificial intelligence applications compared to their more experienced counterparts. The study also indicated that most public relations practitioners in Zain and Orange perceive artificial intelligence applications to have a moderate to significant contribution to achieving public relations functions and enhancing their work, reflecting technological advancement and the need to adapt to rapid changes in the business environment. Moreover, the study also discussed the limits, including that artificial intelligence can analyze large amounts of data related to the market and the audience, which provides further research and study.
This study investigates the utilization of artificial intelligence (AI) technology to enhance practical content development within the media specialization program at Palestine Technical University, Kadoorie. The primary objective is to examine the extent to which media specialty lecturers employ AI technology in developing practical content. A mixed-methods approach is employed, qualitative data are gathered through in-depth interviews with faculty members to elucidate their perceptions and experiences regarding the integration of AI technology in practical content development. The study aims to provide valuable insights into the benefits and challenges of AI integration in practical content development for media specialization programs The study reveals diverse views on AI integration in media education at Palestine Technical University, Kadoorie. Faculty recognize AI’s benefits like personalized learning and productivity but also express concerns about over-reliance and ethics. Consensus exists on cautious AI implementation to maximize benefits and address drawbacks. Obstacles to AI adoption include cost, skills gaps, and ethical considerations, highlighting the complexity of integration. The study emphasizes a balanced approach, offering insights for enhancing practical content development in media specialization programs at Palestine Technical University, Kadoorie.
This study assesses Vietnam’s state-level implementation of artificial intelligence (AI) technology and analyses the government’s efforts to encourage AI implementation by focusing on the National Strategy on AI Development Program. This study emphasizes the possibility of implementing AI at the state level in Vietnam and the importance of conducting continuous reviews and enhancements to achieve sustainable and inclusive AI growth. Impact evaluations were conducted in public organizations alone, and implication evaluations were considered optional. AI impact assessments were constrained by societal norms that necessitated establishing relationships among findings. There is a lack of official information regarding the positive impact of Vietnam’s AI policy on the development of AI infrastructure, research, and talent pools. The study’s findings highlight the necessity of facilitating extensive AI legislation, and strengthening international cooperation. The study concludes with the following recommendations for improving Vietnam’s AI policy: implementing a strong AI governance structure and supporting AI education and awareness.
António Tapiés is considered a master artist in Spain with the same influence as Picasso, Miró and Dali. Throughout his artistic career, Antoni Tapiés has formed distinctive and personal artistic expression characteristics and forms of expression in his continuous development and changes. The development and aesthetic habits of contemporary art have also been influenced by his work. When we combine his creative background and learning process, we can more accurately analyze his mysterious artistic characteristics and unique forms of expression. When we combine the background and study process of Antoni Tapiés, we can more accurately analyze his mysterious artistic expressions and unique forms of expression.
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