This study aims to examine how marketing mix and trust theories influence users’ intentions to adopt herbal platform services in Thailand and examine the impact of these intentions on actual service usage, placing a special focus on the integration of technologies in the context. The significant potential for growth in Thailand’s herbal business and the currently underutilized online platforms, it is crucial for stakeholders to understand the determinants of investment intentions. Merging marketing mix and trust theories, this research offers a comprehensive analysis of factors influencing the use of herbal platform, highlighting the relevance of herbal in enhancing service adoption. This study utilized a quantitative approach, gathering data through online surveys from 416 users of online herbal platforms in Thailand using SEM to examine the impact of gender on consumers’ decisions to use these platforms. This study provides insights into effective business strategies for herbal companies and contributes novel perspectives to the literature on herbal services. It specifically examines cognitive and emotional trust impacts and explores gender dynamics within the context of Health development. The study clarifies the roles of these factors and assesses the impact of gender on platform adoption, highlighting the importance of m-Health services in facilitating this process. Enhancing user engagement with herbal platform services requires prioritizing influential determinants, streamlining the investment experience, and underscoring the sector’s contribution to economic revitalization. Authorities should prioritize simplifying the investment landscape and initiating advocacy campaigns, while platform developers are advised to improve the user experience, bolster educational efforts, and heighten awareness of the investment advantages within the herbal industry. This research provides stakeholders with insights into the factors that enhance Thais’ engagement with herbal market platforms, especially via online channels. Identifying these key drivers is anticipated to boost participation in the herbal market, thereby contributing positively to Thailand’s economy.

Interconnected components of holistic development, such as being thankful, addressing basic psychological needs, and acting effectively toward others, should be a priority for college athletes. Athletes at the College level need all-encompassing support systems to ensure their health, happiness, and success because of the special difficulties they have juggling their academic, athletic, and personal schedules. Problems with work-life balance, stress, and performance expectations all impede College Student Athletes’ holistic development. A thorough plan that considers all of the social, emotional, and psychological aspects impacting athlete development is necessary to overcome these obstacles. An Integrated Holistic Development Program for College Athletes (IHDP-CA) is suggested in this paper as a method that incorporates various aspects of positive psychology, mindfulness, resilience training, and the enhancement of interpersonal skills. Athletes at the College level can benefit from this all-encompassing program’s emphasis on helping others, developing an attitude of gratitude, and meeting basic psychological requirements. Sports counseling services, schools, and College athletic teams can all benefit from the IHDP-CA. A more positive and supportive sporting environment can be achieved when the program takes a more holistic approach to athletes’ needs, improving their mental health, social connections, and overall performance. The possible effect of the IHDP-CA on the holistic development outcomes of College Student-Athletes will be predicted through simulation analysis. To gain a better understanding of the program’s long-term viability, efficacy, and scalability, this analysis will run simulations of different situations and tweak program settings.

Bibliometric analysis is a commonly used tool to assess scientific collaborations within the researchers, community, institution, regions and countries. The analysis of publication records can provide a wealth of information about scientific collaboration, including the number of publications, the impact of the publications, and the areas of research where collaborations are most common. By providing detailed information on the patterns and trends in scientific collaboration, these tools can help to inform policy decisions and promote the development of effective strategies to support and enhance scientific collaborations between countries. This study aimed to analyze and visualize the scientific collaboration between Japan and Russia, using bibliometric analysis of collaborative publications from the Web of Science (WoS) database. The analysis utilized the bibliometrix package within the R statistical program. The analysis covered a period of two decades, from 2000 to 2021. The results showed a slight decrease in co-authored publications, with an annual growth rate of −1.26%. The keywords and thematic trends analysis confirmed that physics is the most co-authored field between the two countries. The study also analyzed the collaboration network and research funding sources. Overall, the study provides valuable insights into the current state of scientific collaboration between Japan and Russia. The study also highlights the importance of research funding sources in promoting and sustaining scientific cooperation between countries. The analysis suggests that more efforts in government funding are needed to increase collaboration between the two countries in various fields.

Shipbuilding industry is characterized by high price competition, as well as tight deadlines for product design and production. The dominant positions in the civil shipbuilding market are occupied by the countries of Southeast Asia, and for a number of reasons, participants from other countries are uncompetitive. Thus, in order to ensure the sustainable development of companies in the global civil shipbuilding market, it is necessary to identify and analyze the main factors that provided the competitive advantages of industry leaders. Assessment of further directions of shipbuilding development is a necessary condition for the formation of competitive advantages of new market participants. The article analyzes the main directions of development of the world civil shipbuilding in the period after World War II, as well as prospects for the future. As a result of the analysis of the latest organizational management concepts, the concept of modular production in shipbuilding is proposed, and directions for further research are determined.

COVID-19 has led to abrupt changes in work norms and practices. Despite receding pandemic restrictions, the popularity of remote or hybrid work has not subsided. As employees around the world continue to call for more flexibility and autonomy in the way they work, human resource leaders must continuously consider and evaluate decisions based on ever-changing sentiment, balancing the interests of employees and employers alike. In this perspective article, we review the current state of work in the Southeast Asian region, focusing on Malaysia, Singapore, Indonesia, the Philippines, and Thailand, and present preliminary results from a region-wide mental health assessment that was conducted in late 2022. We argue for the continuation of hybrid work in the region and elaborate on the mental health risks that come with remote working.

This research examines three data mining approaches employing cost management datasets from 391 Thai contractor companies to investigate the predictive modeling of construction project failure with nine parameters. Artificial neural networks, naive bayes, and decision trees with attribute selection are some of the algorithms that were explored. In comparison to artificial neural network’s (91.33%) and naive bays’ (70.01%) accuracy rates, the decision trees with attribute selection demonstrated greater classification efficiency, registering an accuracy of 98.14%. Finally, the nine parameters include: 1) planning according to the current situation; 2) the company’s cost management strategy; 3) control and coordination from employees at different levels of the organization to survive on the basis of various uncertainties; 4) the importance of labor management factors; 5) the general status of the company, which has a significant effect on the project success; 6) the cost of procurement of the field office location; 7) the operational constraints and long-term safe work procedures; 8) the implementation of the construction system system piece by piece, using prefabricated parts; 9) dealing with the COVID-19 crisis, which is crucial for preventing project failure. The results show how advanced data mining approaches can improve cost estimation and prevent project failure, as well as how computational methods can enhance sustainability in the building industry. Although the results are encouraging, they also highlight issues including data asymmetry and the potential for overfitting in the decision tree model, necessitating careful consideration.