Urbanization and suburbanization have led to high population growth in certain city regions, resulting in increased population density and mobility. Therefore, there is a need for a concept to address congestion, public transportation, information and communication systems, and non-motorized vehicles. Smart mobility is a concept of urban development as part of the smart city concept based on information and communication technology. Through this concept, it is expected that transportation services will be easily accessible, safe, comfortable, fast, and affordable for the community. This research aims to analyze smart mobility and its relationship with regional transportation planning and the development of South Tangerang, as well as to design a policy strategy model for the planning and development of South Tangerang with smart mobility. The research method used in this study is a mixed method, including analyzing the relationships and weighting of relationships between variables using the Cross Impact Multiplication applied to a classification (MICMAC) matrix. Multi-criteria decision analysis (MCDA) with Promethee software is also used to obtain the necessary policies. The results of this research indicate that the measurement of relationships between variables shows that smart mobility influences regional transportation planning, smart mobility affects regional development, and regional planning affects regional development. This research also provides alternative policies that policymakers should implement in a specific order. First, ensure the availability of public transportation; second, improve public transportation safety; third, enhance public transportation security; fourth, improve public transportation routes; fifth, provide real-time information access; sixth, improve transportation schedules; and seventh, increase the number of bicycle lanes.

With the continuous development of network has also greatly developed, exploring the role of social network relationships and attachment emotions on consumer intention helps community managers to promote community purchases for more consumer. As another core component of social e-commerce, social media influencer also has a significant influence on consumer intention. This study systematically analyzed the effects of social network relationships and social media influencer characteristics on consumer purchase intentions. Introduced consumer attachment and perceived value as mediating variables to construct the research framework of this study. This article adopts quantitative analysis methods to test the research hypotheses proposed. This article collected 600 first-hand data in the form of a survey questionnaire and analyzed the data using AMOS and SPSS statistical software. The empirical analysis in this article confirms that social network relationships has a significant impact on consumer purchase intentions; social media influencer characteristics has a significant impact on consumer purchase intentions; consumer attachment has a significant impact on perceived value;  consumer attachment plays a mediating role in the effect of social network relationships on consumers purchase intentions; perceived value plays no mediating role in the effect of social media influencer characteristics on consumer purchase intentions; perceived value plays a mediating role in the effect of consumer attachment on consumer purchase intentions; consumer attachment and perceived value have a chain mediating role between social network relationships and consumer purchase intentions.