This study aims to advance understanding of the factors affecting Generation Z employee commitment in the workplace of the information and technology (IT) companies in Vietnam. A survey of 450 Generation Z employees in IT companies shows that company remuneration, reward and welfare, work environment, colleagues, direct manager, promotion, job characteristics, green initiatives are positively related to Generation Z organizational commitment. More specifically, work environment and direct manager have the highest effect on Generation Z employee commitment to organization while promotion and colleagues have the lowest effect on Generation Z employee commitment to organization. Research results also revealed that green initiatives of the organization have significant effect on Generation Z employee commitment in companies. This finding suggests that including green initiatives in corporate strategy is a valuable approach for improving Generation Z employee commitment to organization. We discuss the implications for theory, practice, limitations, and directions for future research.
Buru Regency is the primary hub for producing eucalyptus oil, a highly valued commodity in the region. The oil extracted from the eucalyptus epidemic plant possesses antiseptic, antibacterial, and antifungal characteristics. Amidst the Covid-19 pandemic, numerous industries require it as a fundamental component of pharmaceuticals. An essential factor in the eucalyptus oil production process is the presence of eucalyptus leaves. Therefore, leaf-sorting workers, including women, are required to ensure this availability. However, in reality, the daily lives of eucalyptus leaf massagers are characterized by challenging economic conditions and a socio-economic environment that lags behind workers in other sectors. This study aims to examine and investigate the roles and work patterns of employed women and the strategies they employ to ensure the consistent flow of household income. The research employed a qualitative methodology with a phenomenological approach. A total of 24 informants were purposefully selected based on their involvement in achieving the research objectives. The results indicate that the COVID-19 pandemic has altered the circumstances of women who collect leaves and rely heavily on eucalyptus trees as a natural resource. Physical adaptation strategies are the preferred methods used to fulfill household requirements. Implementing physical adaptations does not deter women leaf-sorters from continuing their work. Their commitment to meeting their basic needs significantly motivates them to persist in their role as leaf sorters. The income of women engaged in sorting eucalyptus leaves in their households during the COVID-19 pandemic.
The objective of this research was to evaluate the unit rates of MSW generation in Cumba in the years 2016 and 2022. The calculations were based on the weights of the MSW disposed in the dump located 5 km from the city of Cumba since 2012. The GPC, physical composition, density, humidity were determined in the years 2016 and 2022, studied according to the methodology and group classification of Peruvian regulations. The results show that 5.45 Tn/day−1 are generated in 2016, 4.37 Tn/day−1 in 2022; according to its physical composition, 82% RO, 14% MICVC and 4% MISVC in 2016; 77% RO, 16% MICVC, 7% MISVC in 2022; density 137.90 kg/m−3 in 2016 and 172.69 kg/m−3 in 2022; humidity 67.67% in 2016 and 63.43% in 2022. It was also found that in 100.00% there is no solid waste treatment; Everything generated in homes, businesses and streets is evacuated to the final disposal site, which is a dump. In 2022, Cumba acquired 10 hectares to have adequate sanitary infrastructure and begin the closure and recovery of its current dump. This study will contribute to providing accurate data on MSW generation that allows the local government to promote the optimization of collection routes and schedules, resulting in cost savings and reduction of carbon emissions in the Amazon Region. Therefore, it is necessary to raise awareness at all levels of society through various means of communication and education, so that the risks of spreading health risks can be minimized by improving MSW management.
Communication is considered to be significant to universities: provide students updated information to make appropriate choices and decisions during their learning process; and promptly feedback to contribute to building a better educational and training environment; improve institutional governance efficiency. Communication tools used in universities are diverse in forms and contents. This study focuses on two popular forms, which are policy communication (communication of policies and laws on higher education) and internal communication (communication about professional activities and community activities of the university). The theoretical framework has been developed and a survey was conducted to collect opinions of 450 students from many universities representing 3 regions of Vietnam, including: Vietnam National University, Hanoi (VNU) (Northern region); The University of Danang (UD) (Central region); Vietnam National University, Ho Chi Minh City (VNU-HCM) (Southern region). The results show that the policy communications of these universities are not effectively implemented. The findings suggest innovations for managers to improve communication effectiveness and governance efficiency in these higher education institutions.
This study explores the integration of data mining, customer relationship management (CRM), and strategic management to enhance the understanding of customer behavior and drive revenue growth. The main goal is the use of application of data mining techniques in customer analytics, focusing on the Extended RFM (Recency, Frequency, Monetary Value and count day) model within the context of online retailing. The Extended RFM model enhances traditional RFM analysis by incorporating customer demographics and psychographics to segment customers more effectively based on their purchasing patterns. The study further investigates the integration of the BCG (Boston Consulting Group) matrix with the Extended RFM model to provide a strategic view of customer purchase behavior in product portfolio management. By analyzing online retail customer data, this research identifies distinct customer segments and their preferences, which can inform targeted marketing strategies and personalized customer experiences. The integration of the BCG matrix allows for a nuanced understanding of which segments are inclined to purchase from different categories such as “stars” or “cash cows,” enabling businesses to align marketing efforts with customer tendencies. The findings suggest that leveraging the Extended RFM model in conjunction with the BCG matrix can lead to increased customer satisfaction, loyalty, and informed decision-making for product development and resource allocation, thereby driving growth in the competitive online retail sector. The findings are expected to contribute to the field of Infrastructure Finance by providing actionable insights for firms to refine their strategic policies in CRM.
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