The study investigates the impact of artificial intelligence (AI)-powered chatbots on brand dynamics within the banking sector, focusing on the interrelationships between AI implementation and key brand dimensions, including awareness, equity, image, and loyalty. Using structural equation modeling (SEM) analysis on data collected from 520 banking customers, the study tests eight hypotheses to explore the direct and indirect effects of AI-driven interactions on brand development. The findings reveal that AI chatbots significantly enhance brand awareness in banking services, demonstrating moderate positive effects on both brand equity and brand image. Notably, while brand awareness exerts a strong influence on brand image, it does not have a significant direct effect on brand loyalty. Instead, the study shows that brand loyalty is primarily developed through the mediating effects of brand equity and image, with brand image exerting a particularly strong influence on brand equity. For banking practitioners, these insights suggest a need to integrate AI chatbots within a comprehensive brand strategy that merges technological innovation with traditional relationship-building approaches. Limitations of the study and potential directions for future research are also discussed, providing avenues for further exploration of AI’s role in brand management.
This paper aims to explore the issue of human actions in Islamic thought, focusing on the various stances regarding determinism, free will, and the intermediate position between them. This topic is linked to an ontological question: What are the limits of human responsibility for their actions? Our view is that the different positions on human actions reflect the presence of pluralism within Islamic thought, specifically through the discipline of Islamic theology (kalām). The difference in positions about the human actions within the science of theology expresses the vitality of Islamic thought and its appreciation of the right to differ between theological schools such as the Mu’tazila, Shi’a, and Sunnis, especially in an era dominated by the rationalism of Mu’tazila thought influenced by the methodology of Greek philosophical thought. This difference was recognized, especially in the third and fourth centuries AH/ninth and tenth centuries AD. We consider this difference in discussing the subject of the human actions as evidence of the principle of pluralism in Islam, which allows us to speak of the existence of a significant degree of intellectual tolerance, a subject that has not been studied to date. The prevailing view in studies today on this subject is that the theological groups accuse each other of unbelief, which is a mistaken position, because the saying of unbelief did not appear until after the fourth century AH/tenth century AD when transmission, reliability, and conservatism prevailed in Islamic thought. In addressing this issue, we examine three major stances on human actions as represented by three theological schools: The Mu’tazila (who advocated free will in human actions), the Jabriya (who advocated determinism in human actions), and the Ash’ariyya (who upheld the theory of acquisition). Once this is accomplished, we will explore the philosophy of pluralism in Islam through the lens of kalām. The most important conclusion we reached is that the debate on human actions opened, by the mid-4th century AH/10th century CE, an intellectual horizon that laid the foundations for pluralism in Islamic theological discussions. However, this horizon was soon closed due to various factors, which we have discussed throughout the paper.
Unmanned Aerial Vehicles (UAVs) have gained spotlighted attention in the recent past and has experienced exponential advancements. This research focuses on UAV-based data acquisition and processing to generate highly accurate outputs pertaining to orthomosaic imagery, elevation, surface and terrain models. The study addresses the challenges inherent in the generation and analysis of orthomosaic images, particularly the critical need for correction and enhancement to ensure precise application in fields like detailed mapping and continuous monitoring. To achieve superior image quality and precision, the study applies advanced image processing techniques encompassing Fuzzy Logic and edge-detection techniques. The study emphasizes on the necessity of an approach for countering the loss of information while mapping the UAV deliverables. By offering insights into both the challenges and solutions related to orthomosaic image processing, this research lays the groundwork for future applications that promise to further increase the efficiency and effectiveness of UAV-based methods in geomatics, as well as in broader fields such as engineering and environmental management.
Retinal disorders, such as diabetic retinopathy, glaucoma, macular edema, and vein occlusions, are significant contributors to global vision impairment. These conditions frequently remain symptomless until patients suffer severe vision deterioration, underscoring the critical importance of early diagnosis. Fundus images serve as a valuable resource for identifying the initial indicators of these ailments, particularly by examining various characteristics of retinal blood vessels, such as their length, width, tortuosity, and branching patterns. Traditionally, healthcare practitioners often rely on manual retinal vessel segmentation, a process that is both time-consuming and intricate, demanding specialized expertise. However, this approach poses a notable challenge since its precision and consistency heavily rely on the availability of highly skilled professionals. To surmount these challenges, there is an urgent demand for an automatic and efficient method for retinal vessel segmentation and classification employing computer vision techniques, which form the foundation of biomedical imaging. Numerous researchers have put forth techniques for blood vessel segmentation, broadly categorized into machine learning, filtering-based, and model-based methods. Machine learning methods categorize pixels as either vessels or non-vessels, employing classifiers trained on hand-annotated images. Subsequently, these techniques extract features using 7D feature vectors and apply neural network classification. Additional post-processing steps are used to bridge gaps and eliminate isolated pixels. On the other hand, filtering-based approaches employ morphological operators within morphological image processing, capitalizing on predefined shapes to filter out objects from the background. However, this technique often treats larger blood vessels as cohesive structures. Model-based methods leverage vessel models to identify retinal blood vessels, but they are sensitive to parameter selection, necessitating careful choices to simultaneously detect thin and large vessels effectively. Our proposed research endeavors to conduct a thorough and empirical evaluation of the effectiveness of automated segmentation and classification techniques for identifying eye-related diseases, particularly diabetic retinopathy and glaucoma. This evaluation will involve various retinal image datasets, including DRIVE, REVIEW, STARE, HRF, and DRION. The methodologies under consideration encompass machine learning, filtering-based, and model-based approaches, with performance assessment based on a range of metrics, including true positive rate (TPR), true negative rate (TNR), positive predictive value (PPV), negative predictive value (NPV), false discovery rate (FDR), Matthews's correlation coefficient (MCC), and accuracy (ACC). The primary objective of this research is to scrutinize, assess, and compare the design and performance of different segmentation and classification techniques, encompassing both supervised and unsupervised learning methods. To attain this objective, we will refine existing techniques and develop new ones, ensuring a more streamlined and computationally efficient approach.
This study aims to use dialectical thinking to explore the impacts and responses of Artificial Intelligence (AI) empowerment on students’ personalized learning. The effect of AI empowerment on student personalization is dissected through a literature review and empirical cases. The study finds that AI plays a significant role in promoting personalized learning by enhancing students’ learning effectiveness through intelligent recommendation, automated feedback, improving students’ independent learning ability, and optimizing learning paths, however, the wide application of AI also brings problems such as technological dependence, cheating in exams, weakening of critical thinking ability, educational fairness, and data privacy protection to students. The study proposes recommendations to strengthen technology regulation, enhance the synergy between teachers and AI, and optimize the personalized learning model. AI-enabled personalized learning is expected to play a greater role in improving learning efficiency and educational fairness.
Extensive research on pro-environmental behaviour (PEB) reveals a significant knowledge gap in understanding the influence of social class, perceived status and the middling tendency on pro-environmental behaviour. Using the International Social Survey Programme Environment dataset, and conducting multilevel mixed-effects linear regressions, we find that the middling tendency and biased status perceptions significantly influences pro-environmental behaviour. Those who deflate their social position have higher pro-environmental behavior and this reinforces the idea that pro-environmental behaviour is driven by a post-materialist effect rather than a status enhancement effect. Moreover, the objective middle class is still a stronger contributor to higher PEB levels compared to subjective middle class. We also find the relation between class, status and PEB vary by country. These findings provide vital insights into the intricate and heterogenous dynamics between class, status and pro-environmental behaviour among different countries and shed light on class and status as driving forces behind pro-environmental behaviour.
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