Growing urbanization in sub-Saharan Africa, with its attendant degradation of natural vegetation, is a real scourge. It takes the form of urban sprawl, with its corollary of native vegetation degradation. The aim of this study is to assess the impact of urban sprawl in Brazzaville and the related degradation of the vegetation covering on the urban site. The methodological approach was based on the collection of documentary and field data, as well as the analysis of Landsat satellite images from 2002, 2012 and 2022. The results show a regressive evolution of natural plant formations in favor of urbanization. The area of vegetation cover fell from 17,523 ha in 2002 to 8355.5 ha in 2022, representing a regression rate of 52.32% in 20 years. At the same time, the urban area has grown from 12,164 ha in 2002 to 29,892 ha in 2022, an increase of 145.74%. This deterioration in vegetation cover is reflected in water erosion, resulting in silting-up and flooding of homes and sanitation facilities.
Consumers’ interest in green consumption has increased rapidly in recent years with heightening concerns for environmental, social, and health risks. However, increased concerns and interest of consumers may not translate to their behavioral outcome which may be attributed to socio-economic and consumers’ internal stimuli. Furthermore, contextual differences in the marketplace may influence how consumers form their green attitudes and behavior. The purpose of this study is to assess the role of consumers’ intrinsic traits such as consumers’ personal values, their self-motivation for sustainable consumption (i.e., perceived consumer effectiveness), green skepticism, and environmental involvement in their green attitude and behavior, and to see if the country-specific contextual condition may influence consumers’ behavior. In addition, price sensitivity and environmental protection emotions are considered moderating constructs to explain the gap between green attitude and green behavior. Findings from this study provide insights into understanding Chinese and Singaporean consumers’ green behavior which is driven by their intrinsic traits and by extrinsic conditions. This understanding can help companies to develop effective green marketing communication strategies and to enhance consumer engagement in sustainable activities and consumption.
This study analyzes the interaction between legitimacy, innovation, uncertainty, and electric vehicle (EV) purchase intention in Spain, Portugal, Italy, and Greece. Using partial least squares structural equation modeling (PLS-SEM) and data from 2016 to 2023, the relationships between these key variables are assessed. The results show that legitimacy has a positive impact on purchase intention, while innovation influences legitimacy but does not directly affect purchase intention. Uncertainty moderates these relationships in complex ways. The findings suggest that enhancing the perception of legitimacy is crucial to increase EV purchase intention, and strategies promoting innovation and managing uncertainty can improve market acceptance.
This research examines the influence of virtual community platform attributes on luxury consumers’ purchase intentions, with a specific focus on the role of policy innovation in digital infrastructure. The study aims to 1) identify key factors affecting purchase intentions toward luxury products in virtual environments; 2) develop and validate a structural equation model to analyze these intentions; and 3) provide actionable insights for luxury goods marketers to refine their strategies within these platforms. Utilizing a structural equation model, the study investigates the interactions among various determinants of consumer behavior in virtual communities, highlighting the impact of policy innovation. Data was collected through purposive sampling from 1142 respondents in China’s top 10 high-spending cities on luxury goods, ensuring data relevance. The findings emphasize the significance of knowledge sharing, interactive communication, and leaders’ opinions in virtual communities in building consumer trust and shaping perceptions of online reviews. These elements influence purchase intentions directly and indirectly, with consumer trust serving as a crucial mediator. The study reveals the substantial impact of virtual community attributes on fostering consumer trust and shaping buying decisions for luxury items, underlining the contribution of social development processes. Moreover, the role of policy innovation is found to be significant in enhancing these virtual community dynamics, suggesting that regulatory changes can positively influence consumer engagement and trust. The conclusions offer valuable implications for marketers, proposing strategies to boost consumer engagement and drive sales in virtual settings. This research contributes to the theoretical understanding of digital consumer behavior and provides practical strategies for innovation and growth within the luxury goods sector, emphasizing the critical role of policy innovation in shaping these dynamics.
This study systematically examines the literature of electric vehicle (EV) purchase intention and consumer behavior using a bibliometric method to unveil three main research questions: 1) identifying influential publications, authors, and journals; 2) analyzing the thematic evolution of research over time; and 3) identifying emerging research directions. The main objective is to provide a comprehensive understanding of the current state of knowledge and to guide future research in this evolving field. A comprehensive bibliometric analysis was conducted, using Scopus statistics analysis, R-Studio Biblioshiny and VOSviewer, comprising 687 publications authored by 1743 researchers representing 34 different countries with the dataset sourced from the Scopus database from 2010 to 2023. To achieve a nuanced understanding of the research landscape, a multifaceted approach was adopted, including detailed citation analysis, author co-citation analysis, keyword analysis, and thematic mapping. Through meticulous analysis, this study identifies the most influential publications, authors, and journals in the domain of EV purchase intentions and consumer behaviors. It also traces the evolution of themes over time and identifies emerging research directions, providing valuable insights into the trajectory and future avenues of inquiry within this field. The findings contribute to a deeper understanding of the dynamics shaping research in the realm of EVs. The insights gained contribute significantly to advancing knowledge in this crucial domain, offering theoretical insights and practical implications for policymakers, businesses, manufacturers, and academics.
Copyright © by EnPress Publisher. All rights reserved.