Despite having a strategic position in supporting the Indonesian economy, the productivity of SME’s is still suboptimal. The increase in the number of SME’s has not been followed by increased competitiveness due to various limitations experienced by this sector. In an effort to provide a comprehensive picture in improving the performance of food processing SME’s in developing countries such as Indonesia, the purpose of this study was to examine the function of product innovation, internet marketing, and brand identity in shaping competitive advantage having an impact on business performance. This research is focused on food processing SME’s in the city of Bogor. The number of samples used was 100 SME’s. The sampling method used the non-probability sampling method with a snowball sampling technique. The data obtained were analyzed using the Structural Equation Model (SEM). Based on the age characteristic of business actors, the majority of business actors were 40–50 years old, of which 52% had their final formal education at high school level. As many as 61% of respondents had attended business training. Based on the results of the Partially Least Square (PLS) SEM analysis, it was found that product innovation, internet marketing and brand identity all had a significant positive effect on competitive advantage and business performance. The influence of brand identity on competitive advantage had the greatest effect, with a value of 0.451. This study contributes to existing research by examining the determinants of the business performance of processed food SME’s through the holistic model offered. This research is innovative because the business raises new issues related to internet marketing by SME’s and investigates them empirically.

This paper explores how Saudi managers perceive the role of corporate heritage in achieving the employment goals of heritage organizations operating in Saudi and, in turn, Saudi Arabia’s Vision 2030 in relation to the Nitaqat program. Using an exploratory qualitative method, the study involved fifteen in-depth semi-structured interviews with HR managers from ten heritage-rich organizations. The analysis identified five key organizational identity traits with heritage—proficient, shelter, responsive, advancing, and centrality—that can be leveraged in employer branding to attract potential employees and enhance the employer brand of organizations operating in the Saudi market. This study is significant as it is the first to investigate corporate heritage from an employer branding perspective and in relation to national employment goals in emerging markets.

The purpose of the work is to study the transformation processes of constructing professional identity under the influence of new information technologies and to consider the evolution of views on the processes of scientific and practical understanding of new media resources in the context of the development of convergent journalism as a phenomenon of the modern information society. It was established based on the conducted research that the values and beliefs of journalists, reflecting the process of professional self-identification, are forming in the process of choosing certain options among a variety of alternatives and transforming further under the current conditions of the information and communication environment. In the process of the study, the article identifies the features, content, and main trends in the transformational processes of professional identity and professional culture of journalists in the context of technological changes in the media industry. The dynamics of the development of media convergence are shown from the point of view of the mutual influence of traditional and new media and the tendency of improving their technological and dialogue features and capabilities in content creation and broadcasting. An assessment is made of the degree of adaptation of regional media to modern conditions of the information and communication environment in the context of organizational, professional, and communicative convergence.

Based on the analysis of phenomenology and etymology, we argue that as three different components of Chinese philosophy, Confucianism, Taoism and Buddhism focus on human beings’ transcendence of behavior, body, and mind, which is made concrete as Ming (name of reputation), Qi (physical body), and Dao(way)-De(virtue), respectively. Chinese philosophy has its own system, but it is still a philosophical component in ontology, and its constituent elements are identified as “affirmative universal” by Euler’s Identity Diagrams in contrast both to existences in Heidegger’s triad Seinede-Dasein-Sein ontology, i.e., Being-Beings-To be, and to Freud’s triple self-Ego, Id (body-ego), and Superego. Taoism shapes the physical id with the “Type 1” natural Dao(way) personality”,Buddhism shapes the bodhisattva”Type-1” selfless De(virtue) personality and Confucianism pursues the mediocre”Type 0” social Dao-de(morality)personality”. Therefore, when q equals p, the ideal personality shaped by Chinese philosophy is the perfect combination of the three, displaying its “affirmative particular” unity in elemental composition and the ideal realm of Chinese philosophy follows the Euler’s Identify. Individuals who believe in the tenets of Chinese philosophy should have the personality of triadic mixtures. Nevertheless, one may become an extremely selfish hypocrites wearing social masks while one’s morality value reaches 1.

The quality of preschool education is related to the stability of the early childhood teaching force. With the help of qualitative research methods, the study analyzed the data of eight teachers who left the profession and explored the process of teachers leaving the profession, and found that the encounter between "settling down" and "professional feelings", the struggle for transformation between "professional feelings" and "the situation", and the struggle for transformation between "settling down" and "the situation" are all related to the stability of the early childhood education workforce. It was found that the encounter and tug-of-war between "settling down" and "professional feelings", the struggle for transformation between "professional feelings" and "the situation", and the rational weighing between "settling down" and "the situation" are the important factors affecting the departure from the profession. The essence is the tension between "teachers as human beings" and "human beings as teachers". Therefore, it is necessary to pay attention to the unity of "person" and "teacher", and to alleviate the problem of teachers leaving the organization by creating a fair, democratic and professional working atmosphere and strengthening the awareness of professional education.

This research explores the role of social media in the political construction of identity, analyzing how these platforms mediate the expression and formation of individual and group political identities. The focus is on how social media changes the dynamics of communication and social interaction, facilitating the formation of “echo chambers” and increasing political polarization. Additionally, this study highlights challenges such as disinformation and the implications of social media for the health of democracy. As a researcher, I aim to highlight the broader implications of using social media in identity politics. By analyzing the impact of social media on political dynamics in Indonesia, this study reveals how social media influences public perception and political decisions. This study identifies how social media can be used as a tool to mobilize political support, but also how these platforms can spread disinformation and reinforce political polarization. Based on these concerns, researchers have not yet found research results that examine how social media specifically impacts the construction of political identity. This research aims to highlight how social media not only acts as a communication tool but also as a medium that influences the way individuals view and express their political identity. Through a qualitative approach, this study provides new insights into the impact of social media in contemporary political dynamics and the importance of digital literacy in addressing issues of identity politics in the digital era.