The global agreement on environmentally friendly policies puts pressure on businesses to implement good practices to increase legitimacy in a competitive environment. This research aims to examine business dynamic capabilities and value creation processes through the concept of green dynamic marketing capabilities. This concept addresses the ability of businesses to absorb, manage information and accumulate new knowledge that fuels innovative endeavors. The dynamic capability view and customer value theory are integrated to theoretically explain the value creation process of market-orientated innovative products. A total of 58 global companies in Clean200 were sampled. A quantitative approach was conducted to measure the effect of organizational learning (environment management team, environment management training, environment supply chain management) on green innovation (environmental innovation score, eco design product). The results showed that the contribution of Model-1 (0.473 or 47.3%) explained the effect of organizational learning on environmental innovation score, respectively on the variables of environment management team (2.859/0.005), environment management training (−2.971/0.003), and environment supply chain management (7.786/0.000). The contribution of Model-2 (0.448/44.8%) explains the effect of organizational learning on eco-design product, respectively on the variables of environment management team (4.280/0.000), environment management training (−6.401/0.000), and environment supply chain management (7.910/0.000). Model-3 tested the structural association variables in organizational learning and green innovation. A significant influence can be seen with a probability value smaller than 0.05. This research shows that the concept of green dynamic marketing capabilities can be used to explain the ability of businesses in response to the pressure of green global norms through the development of organizational learning towards creation of green innovation product that has impact on market performance. The implication of this research is the creation of new mindset in which green global norms challenge becomes an opportunity for businesses to improve competitiveness.
Smallholder paprika farmers in Zimbabwe contribute to local economies and food security but face supply chain challenges like limited market access and poor infrastructure which lead to post harvest losses and unpredictable prices. To survive, these farmers must adopt sustainable value networks to reduce operational costs and improve performance. This study sought to establish the effect of sustainable value networks on the operational performance of smallholder paprika farming in Zimbabwe. This study, using a positivist research philosophy and a quantitative approach, surveyed 288 smallholder paprika farmers in Zimbabwe. Exploratory factor analysis and partial least squares structural equation modelling were used to validate the constructs and test the hypothesised relationships. Results demonstrate a moderate level of implementation of value networks in smallholder paprika farming characterised by successes and challenges. The findings illustrated resource sharing among smallholder farmers, facilitated by initiatives, such as recycled seed exchanges and financial support through village savings and loan associations. However, results show that challenges persist, particularly with market access and financial support. Results indicate that there is a significant awareness and implementation of green supply chain management practices among smallholder paprika farmers even though they do not have access to resources and live in rural areas. The findings demonstrate that value networks significantly influence the adoption of green supply chain management practices, which in turn positively impact operational performance, environmental performance, and social performance. Green supply chain management practices were found to mediate the relationship between value networks and environmental performance, social performance, and operational performance, underlining the critical role of sustainable practices in enhancing performance outcomes. While environmental performance showed a positive effect on operational performance, the direct influence of social performance on operational performance was found to be statistically insignificant, suggesting the need for further exploration of the factors linking social benefits to operational efficiency. The research contributes to both theory and practice by presenting a sustainable value network model for smallholder paprika farmers, integrating value network, green supply chain management practices and environmental performance to enhance operational performance. Practical implications include policy recommendations to strengthen collaboration between smallholder farmers and other stakeholdersand address power imbalances with intermediaries. Future research should extend the study to other agricultural sectors and incorporate more diverse stakeholder perspectives to validate and generalise the proposed sustainable value network model.
The banking sector is a pillar of the world’s economic fabric and is today facing a major revolution due to the demands of sustainable development objectives and the evolution of sustainable finance tools. This article analyses the impact of green credit on commercial banks’ performance based on data from 10 commercial banks in China between 2012 and 2022. The study found that in the short term, the implementation of green credit has a positive effect on the income level of commercial banks’ intermediate activities and a moderating effect on their return on total assets and non-performing loan ratio.
To achieve the Paris Agreement’s temperature goal, greenhouse gas emissions should be reduced as soon as, and by as much, as possible. By mid-century, CO2 emissions would need to be cut to zero, and total greenhouse gases would need to be net zero just after mid-century. Achieving carbon neutrality is impossible without carbon dioxide removal from the atmosphere through afforestation/reforestation. It is necessary to ensure carbon storage for a period of 100 years or more. The study focuses on the theoretical feasibility of an integrated climate project involving carbon storage, emissions reduction and sequestration through the systemic implementation of plantation forestry of fast-growing eucalyptus species in Brazil, the production of long-life wood building materials and their deposition. The project defines two performance indicators: a) emission reduction units; and b) financial costs. We identified the baseline scenarios for each stage of the potential climate project and developed different trajectory options for the project scenario. Possible negative environmental and reputational effects as well as leakages outside of the project design were considered. Over 7 years of the plantation life cycle, the total CO2 sequestration is expected to reach 403 tCO2∙ha−1. As a part of the project, we proposed to recycle or deposit for a long term the most part of the unused wood residues that account for 30% of total phytomass. The full project cycle can ensure that up to 95% of the carbon emissions from the grown wood will be sustainably avoided.
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