This study aims at predicting the interrelationship between among Chat GPT with its six dimensions, tourist’s satisfaction and Chat GPT usage intention as perceived by tourist, and as well as to examine the moderating effect of traditional tour operator services on the relationships between all the variables. Data were collected from 624 tourists. The study hypotheses were tested and the direct and indirect effects between variables were examined using the PLS-SEM. The SEM results showed that Chat GPT’s six dimensions have a positive and significant direct impact on tourist’s satisfaction, and emphasis the moderating role of Traditional Tour Operator Services “TTOS” on the relationship between GPT’s six dimensions and “TS”, and on the relationship between ‘TS” and Chat GPT usage intention. These findings yield valuable insights for everyone interested in the use of IT in the tourism industry, and provide effective strategies for optimizing the use of technological applications by traditional tour operators.

Surveys are one of the most important tasks to be executed to get valued information. One of the main problems is how the data about many different persons can be processed to give good information about their environment. Modelling environments through Artificial Neural Networks (ANNs) is highly common because ANN’s are excellent to model predictable environments using a set of data. ANN’s are good in dealing with sets of data with some noise, but they are fundamentally surjective mathematical functions, and they aren’t able to give different results for the same input. So, if an ANN is trained using data where samples with the same input configuration has different outputs, which can be the case of survey data, it can be a major problem for the success of modelling the environment. The environment used to demonstrate the study is a strategic environment that is used to predict the impact of the applied strategies to an organization financial result, but the conclusions are not limited to this type of environment. Therefore, is necessary to adjust, eliminate invalid and inconsistent data. This permits one to maximize the probability of success and precision in modeling the desired environment. This study demonstrates, describes and evaluates each step of a process to prepare data for use, to improve the performance and precision of the ANNs used to obtain the model. This is, to improve the model quality. As a result of the studied process, it is possible to see a significant improvement both in the possibility of building a model as in its accuracy.

This study investigated the students’ perceptions of a self-paced fitness program that is integrated with SitFit, a fitness tracker that measures body inclination during sit-up exercises, and their acceptance of digital innovation in physical education. The data was gathered from a survey of 1001 Thai undergraduates. Results revealed that attitudes toward using the technology and the perceived ease of use were important predictors of behavioral intention to use the sit-up fitness tracker. consistent with previous TAM studies. Subsequently, SitFit was developed based on exercise principles and expert advice to enable users to exercise more effectively while reducing injury risk.

Concession agreements (CAs) in the port sector are designed to establish mutually beneficial arrangements for involved parties. They serve as catalysts, enabling ports to attract adept private investors and secure requisite funding to enhance port infrastructure, superstructure, and service quality. Concurrently, the imperative to mitigate negative externalities and promote sustainable practices in port organization and development remains paramount. In this context, the paper explores the nuanced landscape of CAs, specifically focusing on the urgent need for an innovative framework that integrates sustainability within port organization, operations and development. Drawing from existing academic discourse and field evidence, it systematically identifies, examines, and analyzes fundamental requirements and key factors that should be considered in CAs, in line with sustainable development and proposes a reference framework for an ideal Concession Agreement model. Despite evident strengthening of sustainability implications in port concessions, significant room for improvement persists. Nevertheless, dynamics in the field create a certain optimism for the future.