This study examines consumer attitudes toward cryptocurrencies in Slovakia, focusing on the perceived adequacy of their promotion and the influence of demographic factors such as education, gender, and age. The findings reveal that a significant majority of respondents view cryptocurrency promotion as insufficient, with 77.77% expressing dissatisfaction. Demographic factors were found to have minimal impact on attitudes, suggesting that universal barriers—such as trust, technological literacy, and perceived risks—play a more critical role. Social media emerged as a key platform for engaging consumers, particularly younger demographics, provided that campaigns are well-targeted and informative. These results highlight the need for innovative promotional strategies emphasizing transparency, education, and trust-building to bridge the gap between cryptocurrencies and broader consumer adoption. The study contributes to the growing literature on cryptocurrency marketing by providing actionable insights for addressing challenges in emerging markets like Slovakia.
Work can be demanding, imposing challenges that can be detrimental to the job performance of employees. Efforts are therefore underway to develop practices and initiatives that may improve job performance and well-being. These include interventions based on mindfulness, inclusive leadership and work engagement. In the present study, authors have presented an association of inclusive leadership and mindfulness towards job performance through employee work engagement among secondary teachers in the context of Hong Kong. The sample size of 263 teachers working from three secondary schools in Sha Tin, Hong Kong has been incorporated in this study. A structured questionnaire designed on a 5-point Likert scale has been used based on purposive sampling by analysis of IBM SPSS 27 and Smart PLS version 4.0.9 by applying a structural equation modelling approach (SEM). The results indicated a strong positive influence on employee work engagement and job performance. Moreover, the bootstrap investigation showed that mindfulness and inclusive leadership were significantly associated with employees’ work engagement in the presence of mediators’ work engagement. This study adds to the very scarce literature on inclusive leadership and mindfulness. In addition, this research is the first study to test the mindfulness skill, inclusive leadership and job performance relationship. Furthermore, this is the first study to explore the concept of mindfulness and inclusive leadership in the Hong Kong context. Moreover, the findings of this research can be beneficial for future theory development on mindfulness skill and inclusive leadership in cross-cultural contexts.
Mediating role of artificial intelligence in the relationship between higher education quality and scientific research ethics among faculty members: A Study in carrying out the study, specific research objectives were derived, and based on the derived objectives, null hypotheses were formulated and tested for the study. This study, thus, employed survey research design. This study’s population comprised postgraduate students from Middle Eastern University, Jordan, with 1200 students. Using the population, a sample size of 291 respondents was selected based on Krecie and Morgan The students in the sample completed Google Forms questionnaires. The data were statistically processed, and the analysis’s most significant level was 0.25. The research questions were analyzed using descriptive statistics, and the null hypothesis was tested using Pearson Product Moment Correlational Analysis (PPMC). Also, the study showed a significant relationship between artificial intelligence and the quality of higher education and the relationship of significance between artificial intelligence and ethics in scientific research. The researcher suggested a need for ongoing education, cross-discipline cooperation, and the development of solid ethical frameworks for the integration ethics of AI academia.
Molan, an intangible cultural heritage of the Zhuang nationality in China, faces a crisis due to traditional communication and inheritance models. In the digital era, leveraging advanced digital technology is crucial for revitalizing this ancient heritage. From a communication theory perspective, this paper uses field investigation and applies the classic 5W communication model by Lasswell to deeply analyze the crisis facing Molan culture. Integrating the media evolution theory of Levinson, it explores the benefits and methodologies of digital dissemination for ancient intangible cultural heritage and proposes a digital communication model. The paper emphasizes adopting the PGC (Professional Generated Content) + UGC (User Generated Content) production model and strictly adhering to the “Content is King” principle. It advocates for models such as “Social Media + Molan,” “Short Video + Molan,” and “Algorithm + Molan” to enhance communication effectiveness. These viewpoints aim to revitalize and preserve Molan culture in the digital age.
The primary purpose of the current study is to investigate the impact of entrepreneurial orientation on the international performance of SMEs. In addition, the study has also examined the mediating Role of social capital and global mindset in the relationship between entrepreneurial orientation and the international performance of SMEs. The present business situation for Sustainability depends on the company’s capability and the existing capital, which comprises expertise, skills, and company capability, which force its ability to compete and utilize the valued resources with strategy. In organizational processes, a company’s abilities and capital enhance its performance, especially in profit earning and forming a strategy. According to the resources-based theory, the group of internal abilities and resources in the firm may produce competitive benefits and result in more excellent performance. We have used PLS path modeling in the present study to analyze the theoretical model. Entrepreneurial orientation is a resource that indicates the extent of a business’ proactive state, risk-taking innovativeness, competitive belligerence, and autonomy. Regarding the effect of social capital on international performance, the findings demonstrate a significant and positive correlation between the two variables regarding the effect of a global mindset on international performance; the findings indicate a significant correlation between the two variables. In general, the findings of this current study are consistent with those of previous ones, whereby the global mindset is indicated to play a significant role in achieving international performance for SMEs. The findings also align with the theory of contingency assertion about the global mindset, whereby the positive effect of intellectual intelligence on international performance is confirmed.
In the era of globalization and advanced information transparency, competition between companies has become increasingly fierce due to the large number of products and services that have similar characteristics. This situation creates a competitive and dynamic business climate, where companies must adapt quickly to the changes that occur. This study investigates the impact of servant leadership on employee performance at Mandiri In health, focusing on employee engagement and Organizational Citizenship Behavior as relevant mediating variables. The study used a proportionate stratified random sampling method to determine the sample of respondents, which ultimately consisted of 206 individuals who were analyzed using Structural Equation Modeling (SEM) techniques. The main findings of the study show that servant leadership has a significant direct influence on employee performance, employee engagement, and Organizational Citizenship Behavior in the company. This indicates that service-oriented leadership practices not only influence individual performance, but also contribute to employee volunteering and active engagement in the organization. Employee engagement and Organizational Citizenship Behavior affect employee performance directly, there is no evidence that servant leadership affects employee performance indirectly through the mediation of employee engagement. There is an indication that Organizational Citizenship Behavior acts as a mediator between servant leadership and employee performance, indicating the importance of organizational citizenship behavior in facilitating the positive relationship between leadership and performance. These findings provide a deeper understanding of how leadership strategies can significantly contribute to the achievement of organizational goals in a competitive business environment.
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