Social media influencer marketing has emerged as an essential marketing strategy in the online interactive environment. This study investigates the impact of influencer-consumer fit (ICF) on behavioral intentions; intention to co-create brand value (ICC) and purchase intention (PI), with the serial mediation of influencer authenticity (IA) and attitude toward brand (ATB). A self-administered questionnaire was distributed to followers of social media influencers in Pakistan. The data were collected from 421 female followers of social media influencers through survey and partial least squares—structural equation modeling was used for data analysis. The findings reveal that ICF impacts IA, while the latter impacts ATB. ATB in turn impacts behavioral intentions. The direct effects suggest that ICF impacts consumers’ PI but not the ICC. However, with the serial mediation of IA and ATB, the relationship becomes significant. The findings of this study may assist managers in building brand strategies to achieve excellence in a highly dynamic and competitive market by leveraging the power of influencer marketing.

This article explores the dynamic and complex regulatory landscape of cargo transportation in the United Arab Emirates (UAE). As a critical hub in global trade, the UAE’s approach to cargo transportation not only impacts its economic landscape but also has broader implications for international logistics and trade. When the authors speak about air cargo, a very prominent characteristic comes to mind, that is, the ‘speed’ at which goods are transported from one point to another in a world which is fueled by time-based competition which connects leading suppliers, smaller businesses to consumers within a complicated global supply chain operating within networks. The authors aim to examine the current regulatory framework governing cargo operations, highlighting key events contributing to the growth of cargo transportation in recent years within the UAE, shedding light on the central regulatory bodies and key players in the UAE which contribute to the chain of transporting cargo and shipments in the UAE. This study will also briefly compare the standards applied in the UAE with international norms. It delves into the implications of existing regulations on various facets of trade and logistics, including compliance challenges faced by businesses. The article identifies specific challenges in the regulatory setting, such as safety, environmental considerations and the integration of emerging technologies. Furthermore, it distinguishes between the flexible and rigid aspects of these regulations, analyzing their impact on the industry. Looking ahead, the article forecasts emerging trends and potential shifts in regulatory policies, emphasizing the need for adaptability and forward-thinking in policymaking. The aim is to provide a comprehensive overview of the UAE’s regulation of the cargo transportation landscape. The present study offers insights into its current status, challenges, and future directions, thereby contributing to policy development in this vital sector. New research examining the UAE’s cargo regulations reveals significant gaps that could stall its ambitions of becoming a leading cargo transportation global hub. The study identifies shortcomings in regulations related to cargo transportation in the UAE and its efficiency. These areas, along with potential inflexibility in the current system, pose challenges to the UAE to compete effectively in the time-sensitive world of cargo shipments.

Companies are impacted by toxic leadership phenomena, resulting in many dissatisfied employees, low morale, and reduced progress. The fundamental mismatch between good leadership and harmful actions of toxic leaders is the primary cause of the problem. Toxic leadership can also be developed from narcissistic behavior of considering personal interests or using humiliation to maintain power. In this context, employees are negatively affected, resulting in higher stress levels, poorer job satisfaction, and a significant decrease in trust. Therefore, this research aims to explore the impact of toxic leadership and other factors on companies. The sample consists of 187 senior employees in the accounting department who worked in manufacturing companies. The results showed that toxic leadership influences role stress, while role stress affects emotional exhaustion and reactive work behavior. Moreover, future research should be conducted using other samples such as hospital employees or pay attention to other aspects related to role stress.

This research aims to examine in more depth the changes resulting from the Job Creation Law, which impact the level of business friendliness in Indonesia, and how to analyze these changes to improve the business environment to be more conducive to carrying out business activities. This research uses normative legal research methods and is analytical descriptive research. There have been several changes since the emergence of the Job Creation Law, such as the establishment of a limited liability company. Changes to the Job Creation Law could improve the Indonesian economy. However, juridically, this regulation gives authority to the central government to manage micro and small businesses, contrary to the principle of decentralization, which prioritizes the provision of resources to local governments.

Modern technologies have intensified innovations and necessitated changes in public service processes and operations. Continuous employee learning development (CELD) is one means of the molecule-atom that keep employees motivated and sustain competitiveness. The study explored the efficacy of CELD in relation to modern technology in the South African (SA) public service departments between 2014 to 2023 era. Departments are faced with challenge of equipping their employees with adequate professional and technical skills for both the present and the future in order to deliver specific government priorities. Data for the study were gathered utilizing a qualitative semi-structured e-questionnaire. The study sample consisted of 677 human capital development practitioners from national and provincial government departments in SA. The inefficacy CELD and the inadequacy of technological infrastructure and service delivery can be attributed to the failure by executive management and senior managers to invest in CELD to prepare employees for digital world. It is recommended that departments should use Ruggles’s knowledge management, Kirkpatrick’s training, and Becker and Schultz’s human capital models as sound measurement tools in order to gain a true return on investment. The study adds pragmatic insight into the value of CELD in the new technological environment in public service departments.

This research quantitatively examines how technology-mediated formative assessment techniques affect student learning outcomes in middle school education. The research investigates the correlation between instructors’ technology use, attitudes, and student performance in several academic disciplines using surveys and evaluations conducted with teachers and students. Results show strong positive connections between how often technology is used, the specific digital tools used, how effective technology-mediated formative assessment is judged to be, and the results of student learning. On the other hand, obstacles to implementation were shown to have a negative relationship with student accomplishment. The research emphasizes that technology-mediated formative assessment is more successful in some subjects, emphasizing the necessity to customize teaching methods for each subject’s requirements. The study revealed a positive correlation between student learning outcomes and the frequency of technology use, the types of digital tools used, and the perceived effectiveness of technology-mediated formative assessment. These results suggest ways to improve the use of technology and formative assessment in middle school instruction.