This study focuses on the effectiveness of systematic approaches to achieve business success, through integrated digital marketing strategies with the use of mobile applications. Focused on contemporary digital markets, the research highlights the transformative potential of these strategies about improving the quality of services and products, while promoting business sustainability. The objective of this research is to develop and evaluate a mobile application, designed to optimize customer orders within communities on the move. Through a mixed approach that includes semi-structured interviews with community members and digital marketing experts, along with quantitative surveys, assessed user perceptions and effectiveness of the app. The results indicate great acceptance and effectiveness of this digital tool, facilitating direct interactions, and improving accessibility to the service despite physical and digital limitations, reducing digital gaps and promoting economic empowerment among marginalized communities.

This study aims to compare investment in human capital, equality of gender education in Kuwait before and after adopting SDG 4 and SDG 5 in 2015. It also aims to assess the effect of women’s empowerment on economic growth. To achieve this objective, published data on the State of Kuwait were collected from the World Bank DataBank between 1992 and 2022 and from the Central Bank of Kuwait. The study employed autoregressive distributed lag (ARDL) to determine the impact of women’s empowerment on economic development. The analysis results revealed that the State of Kuwait provided high-quality education for both genders. The results also showed that women are more educated than men. However, this was not reflected in the role of women in the country’s politics, as their participation in parliament and government is still limited. Similarly, women’s participation in business and economic activities is still limited. Finally, the results of the ARDL test showed that women’s education and their political, business, and economic empowerment affect economic development in the short and long run.

The purpose of this study is to determine the relationship between the exogenous variables (administrative support, career placement & employability, academic staff support, institutional factors, and information systems) as service delivery quality dimensions with satisfaction and moderating variable (academic and social integration) between endogenous variables (satisfaction and retention) among undergraduate students from Malaysian private higher education institutions. In order to accomplish the objectives proposed with hypotheses, a model reflecting the relationship between service delivery quality dimensions and satisfaction moderated by academic and social integration towards retention is applied. This empirical study focused on probability-stratified random sampling with a final sample size of 309 students. This study achieved statistically significant positive results by emphasizing academic and social integration as a moderating variable to achieve student retention by linking Perceived Performance Theory and Tinto’s Interactionist Theory from satisfaction to retention. Evaluation of the structural model on the coefficient of determination for the model’s predictive accuracy in this study produced an R² = 0.85 for satisfaction, suggesting nearly 85% of the variance in endogenous latent construct satisfaction is explained by all the service delivery quality dimensions linked to it. As for retention produced R² = 0.74, suggesting nearly 74% of the variance in endogenous latent construct retention is explained by all the service delivery quality dimensions linked together with satisfaction and academic and social integration as moderator. The model has a substantial effect with 0.76 in the Goodness-of-Fit index, indicating that the model has better explaining power.

This study aims to determine the extent of gender inequality in human resource development in Indonesia against Association of South East Asian Nations (ASEAN). This research using secondary data from various relevant sources. There are five dimensions that and are important for measuring gender equality, namely economic participation, economic opportunities, political empowerment, educational attainment, and health and welfare. The assessment was carried out on Indonesia and other countries in Southeast Asia. The results of the study show that Indonesia has the lowest gender development index (GDI) score compared to the average in ASEAN. Then, gender empowerment measure (GEM) Indonesia increased slowly. The most striking gap is in the income dimension, where men’s income far exceeds women’s income. This happens because women work less than men because women are more traditional in domestic roles in Indonesia, where women are prioritized in managing the household. However, for political indicators, there has been an increase in the number of women in parliament, but the target has not yet reached 30 percent of the total number of women in parliament. This situation shows that there is a reduction in the gender gap in the economy and politics. But the number is still too small, it is necessary to increase the equally distributed equivalent percentage (EDEP) for the Economic Participation Index, Parliamentary Representation Index and Income Index.

Women play a pivotal role in national development, and it is essential for every country to harness their skills to promote economic growth and comprehensive development. The purpose of the current study is to analyze and evaluation the impact of the most recent legislatives and legal reforms in the Saudi Arabia laws in the women’s empowering and economic growth. In addition, the research method is used is analyzing laws, regulations, and reports documents related to women rights in Saudi Arabia to clarify its impact on the women’s empowerments and economic developments. The study’s results indicate a significant and positive impact of recent legal and legislative reforms in Saudi Arabia on women’s empowerment and economic growth. Legal reforms have expanded employment opportunities and fostered entrepreneurship among women, resulting in increased workforce participation and a rise in women-owned businesses. Social empowerment has been enhanced through greater autonomy and improved access to education and vocational training, equipping women with competitive skills. Additionally, reforms have facilitated women’s participation in governance that creating a safer and more equitable environment. These changes have contributed positively to the economic incomes and diversification that reflecting the efforts undertaken by the Kingdom to enhance women’s empowerment and ensure the sustainability of reforms to achieve the ambitious goals of the Kingdome Vision 2030.