In the realm of contemporary business, Business Intelligence (BI) offers significant potential for informed decision-making, particularly among executives. However, despite its global popularity, BI adoption in Malaysia’s service sector remains relatively low, even in the face of extensive data generation. This study explores the factors influencing BI adoption in this sector, employing the Technology Acceptance Model (TAM) as its conceptual framework. Drawing on relevant BI literature, the study identifies key TAM factors that impact BI adoption. Using SEM modelling, it analyses quantitative data collected from 45 individuals in managerial roles within Malaysia’s service sector, particularly in the Klang Valley. The findings highlight the crucial role of Perceived Usefulness in influencing the Behavioral Intention to adopt BI, serving as a mediating factor between Computer Self-efficacy and BI adoption. In contrast, Perceived Ease of Use does not have a direct impact on BI adoption and does not mediate the relationship between Computer Self-efficacy and Behavioral Intention. These insights demonstrate the complex nature of BI adoption, emphasizing the importance of Perceived Usefulness in shaping Behavioral Intentions. The outcomes of the study aim to guide executives in Malaysia’s service sector, outlining key considerations for successful BI adoption.
The present study aims at analyzing the various factors influencing consumer attitudes towards the adoption of electric vehicles (EVs) in Saudi Arabia. The study evaluates consumer attitudes, their impact on shaping behaviours, and whether consumer intention mediates the relationship between consumer attitude and purchase behaviour towards EVs. This research employs a mixed-method approach, including literature review, surveys, and data analysis. It investigates EV adoption dimensions encompassing individual, social, economic, and environmental factors. Data collected from 397 current and potential EV owners in Saudi Arabia provide insights into their attitudes and behaviours. Survey findings indicate that in Saudi Arabia, safety rating, social influence, economic value, operating cost, and product variety significantly shape consumer attitudes and influence EV adoption. However, factors like range anxiety, charging infrastructure, environmental concern, and performance expectancy are less significant in affecting consumer attitudes toward EVs and their adoption. Investigating multiple dimensions and employing a mixed-method approach, the study enhances the existing knowledge of consumer attitudes toward EVs in the unique context of Saudi Arabia’s sustainable mobility transition. Policymakers and industry stakeholders can utilize these findings to expedite the shift to sustainable transportation in the Kingdom. This research also guides future investigations in this burgeoning field.
Technological advancements are transforming agriculture, yet adoption rates among agricultural extension officers, especially in regions like West Java, remain modest due to several challenges. This study applies the Technology Acceptance Model (TAM) to investigate factors influencing the adoption of agricultural technologies by agricultural extension officers in West Java. Specifically, we explore the role of socialization, training, access to technology, cost, perceived ease of use, and perceived usefulness in shaping behavioral intention and actual adoption. Data were collected from 295 agricultural extension officers via structured surveys and analyzed using SmartPLS 4 software. The findings indicate that socialization and training collectively enhance both perceived ease of use and perceived usefulness, while Technology Investment Worth specifically enhances perceived usefulness by emphasizing the value of the investment. Access to technology also plays a critical role in increasing ease of use perceptions. Both perceived ease of use and usefulness positively influence behavioral intention, which in turn is a strong predictor of actual adoption. The results provide valuable insights for policymakers aiming to increase technology uptake among agricultural extension officers, promoting sustainable agricultural practices through improved access, support, and cost reduction initiatives.
Recently, Agile project management has received significant academic and industry attention from due to its advantages, such as decreased costs and time, increased effectiveness, and adaptiveness towards challenging business environments. This study primarily aims to investigate the relationship between the success factors and Agile project management methodology adoption and examine the moderating effect of perceived compatibility. The technology-organization-environment (TOE) framework and technology acceptance theories (UTAUT, IDT, and TAM) were applied as the theoretical foundation of the current study. A survey questionnaire method was employed to achieve the study objectives, while quantitative primary data were gathered using a carefully designed methodological approach focusing on Omani oil and gas industry. The PLS-SEM technique and SmartPLS software were used for hypotheses testing and data analysis. Resultantly, readiness, technology utilization, organizational factors, and perceived compatibility were the significant factors that promoted Agile methodology adoption in the oil and gas industry. Perceived compatibility moderated the relationship between success factors and Agile methodology. The findings suggested that people, technology, and organizational factors facilitate the Agile methodology under the technology acceptance theories and frameworks. Relevant stakeholders should adopt the study outcomes to improve Agile methodology adoption.
The rise of internet-based pharmacies has transformed the healthcare sector, giving patients access to medications, information, and direct interaction with pharmacists. While online pharmacies have become popular around the world, there are challenges hindering their widespread use in developing countries due to a limited understanding of the factors affecting their acceptance and usage. To bridge this knowledge gap, a study utilized a model combining the unified theory of acceptance and use of technology (UTAUT 2) with the technology acceptance model (TAM) to explore the drivers behind online pharmacy usage in Oman. Through this framework, twelve hypotheses were. A survey involving 378 individuals familiar with online pharmacies was conducted. Structural equation modeling (SEM) was applied to analyze the data and test these hypotheses. The results indicate that factors such as perceived expectancy effort expectancy and facilitating conditions hedonic motivation, habit perceived risk, technology trust, and technology awareness play roles in influencing the adoption of online pharmacies in Oman. The findings suggest that personal innovation plays a moderating role in the connection between perceived risk and behavioral intention, while it has a negative moderating influence on the relationship between technology trust and behavioral intention. Word of mouth was identified as a moderator in enhancing the correlation between behavioral intention and online pharmacy adoption. This research emphasizes the moderating relationship of personal innovation and word of mouth on shaping consumer attitudes towards online pharmacies and their acceptance. In summary, these results add to the existing knowledge on pharmacy adoption and in developed areas such as provide practical insights for online pharmacy providers to improve their offerings and attract a larger customer base.
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