This study aims to examine the pathways through which the user experience (UX) of ChatGPT, a representative of generative artificial intelligence, affects user loyalty. Additionally, it seeks to verify whether ChatGPT’s UX varies according to a user’s need for cognition (NFC). This research proposed and examined how ChatGPT’ UX affect user engagement and loyalty and used mediation analysis using PROCESS Macro Model 6 to test the impact of UX on web-based ChatGPT loyalty. Data were collected by an online marketing research company. 200 respondents were selected from a panel of individuals who had used ChatGPT within the previous month. Prior to the survey, the study objective was explained to the respondents, who were instructed to answer questions based on their experiences with ChatGPT during the previous month. The usefulness of ChatGPT was found to have a significant impact on interactivity, engagement, and intention to reuse. Second, it was revealed that evaluations of ChatGPT may vary according to users’ cognitive needs. Users with a high NFC, who seek to solve complex problems and pursue new experiences, perceived ChatGPT’s usefulness, interactivity, engagement, and reuse intentions more positively than those with a lower NFC. These results have several academic implications. First, this study validated the role of the UX in ChatGPT. Second, it validated the role of users’ need for cognition levels in their experience with ChatGPT.
Constructed wetlands have emerged as a sustainable alternative for decentralized wastewater treatment in developing countries which face challenges with urbanization and deteriorating infrastructure. This paper discusses the key factors affecting the implementation of constructed wetlands in developing countries. A case study research design was adopted, which focused on Bulawayo, Zimbabwe. A mixed-method approach was adopted for the study. Spatial analysis was conducted to identify potential sites for constructed wetlands in the city of Bulawayo. Semi structured interviews were conducted, with relevant stakeholders, such as town planners, civil engineers, NGO representatives, community leaders, and quantity surveyors. The findings reveal that political reforms, public acceptance, land availability, and funding are crucial for the successful implementation of constructed wetlands. Additionally, four sites were identified as the most favorable preliminary locations for these systems. The paper captures all the key factors relevant to the implementation of constructed wetlands (CWs) with a closer look at policy and the role it plays in the adoption of decentralized wastewater treatment systems. Formulating policy around the decentralized sanitation systems was considered imperative to the success of the systems whether in implementation or in operation. The paper adds to knowledge in the subject of sustainable wastewater treatment alternatives for developing countries. However, further research can be conducted with a different methodology to ascertain the applicability of the systems in developing urban cities considering other important aspects in the implementation of wastewater treatment systems.
This research explores the interactions within supply chains in the manufacturing sector, with a special emphasis on the distinctive obstacles encountered by the mosquito coil industry. The study is motivated by the need to comprehensively understand and address the multifaceted challenges encountered by manufacturers in their supply chain processes. The mosquito coil industry holds significant importance in Malaysia, primarily due to the country’s tropical climate, which is conducive to mosquito proliferation and the transmission of mosquito-borne diseases. Nowadays, there are growing complexities and disruptions experienced by the mosquito coil sector’s supply chain, prompting an in-depth investigation. The main objective is to identify the challenges and resilience strategies employed by manufacturers in this sector, providing an understanding that contributes to the broader discourse on supply chain dynamics. Employing a qualitative case study methodology, this research engages in extensive data collection through interviews, document analysis, and direct observations within the selected mosquito coil manufacturing entity. This methodology allows for an immersive exploration of the challenges faced, revealing insights into the factors influencing the supply chain dynamics. The study reveals a wide array of challenges, from obtaining raw materials to managing distribution logistics, underscoring the unique complexities specific to the sector. As a result, the research identifies and analyzes resilience strategies implemented by the mosquito coil manufacturer to mitigate challenges, such as procurement challenges faced in financial related issues, logistical complexities occurred from recent years’ worldwide pandemic, production disruptions from company’s human resource-related issues, global factors from the company’s competitors and market challenges, and technology integration from rapid technological advancements. Thus, implications of this study extend beyond the mosquito coil sector, contributing valuable knowledge to the academic community, practitioners, and policymakers involved in supply chain management. The research not only addresses the identified challenges but also serves as a foundation for enhancing the overall understanding of manufacturing supply chain dynamics, thereby fostering informed decision-making for improved industry resilience.
The COVID-19 pandemic in 2019 heralded a downturn in the Thai economy, particularly in the tourism and hospitality sectors which rely heavily on international tourists. To decrease the dependence of international tourists, this research outlined three objectives as 1) explore and classify the high-end domestic tourism market among 77 provinces in Thailand, 2) study the potential and readiness of tourism resources and tourism products to cater to the demand of high-end domestic tourists, and 3) suggest tourism management approaches for domestic high-end tourists after the crisis. Both quantitative and qualitative research methodologies were applied to achieve the research objectives. Income was used to identify and segment high-end domestic tourists living in 77 provinces in Thailand, while a verified questionnaire collected data from 1200 respondents nationwide. Forty-one experts from different tourism-related agencies at local and regional levels were targeted using purposive sampling techniques, and semi-structured interviews were conducted to acquire qualitative data. High-end domestic tourists, classified by monthly income, were segmented into Silver (50,000–70,000 THB), Gold (70,001–90,000 THB), Diamond (91,001–110,000 THB), and Platinum groups (Over 110,001 THB). These high-end domestic tourists shared both similarities and differences in tourism needs, preferences, and behaviors. Sixteen provinces in six domestic regions demonstrated the potential and readiness of tourism resources and products to satisfy the needs, preferences, and behaviors of high-end domestic tourists.
The government’s land registration program aims to protect communities from future land disputes. However, lack of community support presents challenges to its process and implementation. Utilizing a qualitative case study approach, this article examines these challenges from the community’s perspective, focusing on land registration, community participation, and implementation dynamics. It suggests that learning from these dynamics can enhance the program’s effectiveness, highlighting the need for a systematic approach to community involvement.
This study investigates the link between debt and political alignment in international relations between the People’s Republic of China (PRC) and African nations. Using recorded roll-call votes on United Nations General Assembly (UNGA) resolutions, we explore whether PRC investment in sovereign debt influences the voting behaviour of loan recipient countries. We compile voting data for African countries from 2000 to 2020 to calculate an annual voting affinity score as a proxy for political alignment. Concurrently, data on Chinese public and publicly guaranteed (PPG) loans to African governments are collected. A Two-Stage Least-Squares analysis is employed, using the ratio of Chinese PPG debt to GDP as an instrument to address endogeneity. Results reveal a negative impact of Chinese lending on African political support, while trade, foreign direct investment (FDI), and Chinese GDP positively influence political alignment. In high debt-risk African countries, interest rates have a negative impact, whereas loan maturity shows a positive effect. These findings suggest that Chinese loans, particularly under commercial terms, may have strained bilateral relations due to debt sustainability concerns. Nevertheless, the positive impacts of trade and FDI may enhance international relations, highlighting the limitations of China’s loan diplomacy in fostering long-term strategic alignment in Africa.
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