This study, drawing on the Knowledge-Based View (KBV) and Contingency Theory, explores how analyzer strategic orientation, learning capability, technical innovation, administrative innovation, and SME growth and learning effectiveness are interrelated. Analyzing cross-sectional data from 407 founders, cofounders, and managers of trade and service SMEs in Vietnam’s Southeast Key Economic Region through PLS-SEM, the research demonstrates that analyzer orientation positively impacts both technical and administrative innovation, thereby bolstering SME growth and learning effectiveness. However, learning capability does not significantly impact technical innovation or growth and learning effectiveness. Instead, learning capability negatively affects administrative innovation. Notably, technical and administrative innovations act as mediators between analyzer orientation and SME growth and learning effectiveness. The study provides practical insights tailored for SMEs navigating dynamic market environments like Vietnam, enriching theoretical understanding of SME strategic management within the trade and service sector.

This study examines the interplay between eco-friendly behaviour (Eco-FB) at multiple systemic levels, addressing the complexity beyond the scope of single-level models. We propose a comprehensive model incorporating traditional individual, organizational, and relational level concepts and a situational construct exemplified by Bali Island Recognition. This model was tested in Bali Island’s tourism firms through online and offline surveys of 500 tourism-related employees and their gateway communities across Bali Island. The research investigates the differences in pro-environmental conduct between two destinations’ social accountability (DSA) groups categorized as high and low DSA clusters. It further explores how ecological value, green intelligence, DSA, and sustainable travel affect public and private Eco-FB. The findings indicate that green intelligence has a strong positive connection with Eco-FB, and high DSA significantly impacts eco-friendly behaviour. This research enhances our understanding of Eco-FB by presenting a multilevel model incorporating the Bali Island factor, revealing distinctive impact mechanisms for both public and private Eco-FB.

Adopting electric vehicles (E.V.) is crucial for promoting sustainable mobility in metropolitan areas such as Medan, Indonesia. To achieve this, it is essential to comprehend the factors that influence E.V. adoption, with a particular focus on the impact of media. This study examines the adoption of electric vehicles in Medan and evaluates the influence of the media on the public’s perception and policy decisions. Opinions, concerns, and recommendations surrounding electric vehicles were examined through surveys and interviews with 35 stakeholders, including students, lawmakers, industry experts, business owners, and media professionals. The findings indicate a strong knowledge and favorable perception of electric vehicles in Medan. However, there are worries regarding the expenses associated with E.V.s and the availability of charging infrastructure. Notably, 60% of the respondents identified media as their primary source of information, highlighting its significant influence. Encouraging cooperation between media, professionals, and stakeholders is advisable to achieve accurate and balanced reporting. This can be done by employing techniques like showcasing success stories and emphasizing the environmental advantages to encourage acceptance and implementation. This study provides valuable insights into improving the adoption of electric vehicles in Medan. It emphasizes the significance of implementing effective media strategies and supportive policies to achieve sustainable transportation solutions.

Universities continue to provide solutions to private and public sectors of the economy by providing a skilled economy, increasing employment potentials, and improving employee performance. This study offered a theoretical model on the contributing factors to graduate employability among student entrepreneurs in Malaysian Higher Education and the mediating mechanism of perceived support and usefulness in social entrepreneurship to solve the graduate unemployment problem. We attained data using purposive and face-to-face sampling methods with acceptable data from 296 undergraduates and analyzed with the SEM software from respondents of various cultural backgrounds. Findings suggest a positive significant relationship between motivations, skills in social entrepreneurship, knowledge, and social elements on graduate employability. Similarly, perceived support explained skills, knowledge and social elements’ relationship to graduate employability except for perceived usefulness. The outcome further discovered the perceived support role for graduates of social entrepreneurship in fostering job crafting and future employability with various implications and recommendations. The results require the application of other research approaches to provide concrete implementations and social and economic solutions. Insightful results and proposals helpful to policymakers like higher education curricula developers and implementers, scholars, government and private universities of this study can help curb graduate unemployment through social entrepreneurship.