In the process of teaching and learning at any stage, the important role of interest guidance cannot be ignored. Especially in college mathematics teaching, mathematical knowledge is very complex and abstract, and most students are unable to effectively understand and master it during the learning process. So it is even more important to fully stimulate students' interest in learning. This article analyzes the significance and current situation of stimulating students' learning interest in university mathematics teaching, and conducts effective strategy analysis. In order to effectively awaken students' desire for knowledge, guide students to change from passive learning to active learning, so that students can continue to grow and progress in this process.

Human resources are considered an important resource for companies today because the knowledge that a person has can be used to become an organisation’s competitive advantage. In addition, digital marketing has an important role in determining the performance of business entities because we have now entered the digital era, which certainly cannot be separated from the influence of technology on marketing through social media. Therefore, this study aims to examine the effect of Strategic Human Resource Management (SHRM) in digital marketing on business entity performance, which is determined by digital marketing in a business entity. The data in this research was collected by distributing questionnaires to 455 Micro Small Medium Enterprises (MSMEs) in Indonesia. Data analysis used the Moderated Regression Analysis (MRA) method. The research results show that strategic human resource management variables influence business performance, and the support of digital marketing capabilities and activities strengthens this influence. Based on the results of this research, existing business entities must strengthen organizational performance by strengthening human resources in basic soft skills and hard skills and skills in digital marketing and improving marketing activities using digitalization.

With the development of the times, the political party system with Chinese characteristics has shown a strong vitality, promoted the development of the world's political party system, and made important contributions to human political civilization. At present, the political party system with Chinese characteristics has far-reaching influence and its discourse is of greater significance. Strengthening the construction of its discourse system can enhance the self-confidence and confidence of the Chinese people, highlight the superiority of China's political party system, and also effectively curb the discourse hegemony of Western political party systems, so that China has a strong discourse in the international arena, promoting the development and growth of China and achieving long-term stable development. This paper is mainly based on the study of the construction of the theoretical discourse system of the political party system with Chinese characteristics in the new era to develop the discussion.

Entrepreneurial self-efficacy has a predictive effect on entrepreneurial performance. The lithium-ion battery industry is the cornerstone of the emergency of the four emerging industries of “new energy”, “new materials”, “new technology” and “high-end manufacturing”. In the past, scholars have not considered the characteristics of entrepreneurs in their research on improving Chinese lithium-ion battery new venture growth. The personal characteristics of entrepreneurs have not received widespread attention from scholars. This article will start with the characteristics of entrepreneurs themselves and explore the path that entrepreneurs’ characteristics affect Chinese lithium battery new venture growth. This article builds a structural equation model to empirically analyze the relationship among variables. The data analysis results show that entrepreneurial self-efficacy significantly promotes the growth of new startups and entrepreneurial resilience plays a mediating role between the two. It cannot be concluded that entrepreneurial passion plays a positive moderation role between entrepreneurial self-efficacy and entrepreneurial resilience. Entrepreneurial passion also does not play a positive moderation effect between entrepreneurial self-efficacy and new venture growth. However, entrepreneurial passion plays a positive moderating role in the influence of entrepreneurial resilience on new venture growth. The findings of the study are beneficial for practitioners of Chinese lithium battery enterprises and will allow their strategies to promote sustainable new venture growth.

Modern education attaches great importance to the innovation of teaching concepts, and teachers should be guided by it to provide students with high-quality educational resources and learning environment. Teachers should conduct in-depth research on auditing course materials, set certain training goals for students, and optimize their teaching ideas to conduct diversified evaluations of students. Teachers should create an environment for students to learn auditing and choose corresponding teaching methods based on their learning situation. Teachers should also guide students to master the courses and basic theories of auditing, so that they have certain operational skills and can apply relevant theories to analyze and develop problems encountered in the management profession.

This study explores the factors affecting dentists’ willingness to use social media in their practices, examining how consumer behavior influences their adoption decisions. Despite the growing use of social media across industries, its adoption in dentistry remains relatively underexplored. As investments in digital technologies increase, understanding dentists’ intentions to integrate social media becomes crucial, especially considering the evolving consumer behavior patterns in healthcare. Using the Technology Acceptance Model (TAM) and factoring in patient pressures, this study analyzes data from 209 respondents through SPSS and Smart PLS 4.0. The results offer valuable insights for dentists, highlighting the benefits of social media integration, and justifying investments in these platforms to align with changing consumer expectations. The study also discusses its limitations and suggests future research directions to further explore social media adoption in dentistry and its potential to drive economic growth within the sector.