The rising trend of tourists selecting agrotourism as a tourist destination has become an intriguing study issue. Seremban is a well-known tourist attraction that is popular among visitors. As a result, Seremban has been selected as the study site. However, river pollution may have an influence on Seremban’s natural environment and agrotourism potential. Furthermore, inadequate infrastructure, such as unauthorized parking, exacerbated the inhabitants’ problems. A growing number of young people leave Seremban to pursue employment or further education in other cities, with no desire to work as farmers. The labor scarcity has also made it difficult for farmers to grow their farms. Consequently, the study aims to examine how factors such as the natural environment, tourist infrastructure, perceived social advantages, and perceived barriers influence the attitudes of Seremban residents towards agrotourism, with a focus on its potential for driving economic growth. This study adopts quantitative research methods, employing descriptive and causal research designs. Primary data collection is conducted through questionnaires, supplemented by secondary data. Non-probability quota sampling is utilized due to the absence of a specific sampling frame, with a sample size of 385 respondents determined using G*Power software. Constructs are developed based on previous research, and the questionnaire comprises Likert-scale items to gauge attitudes and perceptions. A pilot study assesses the instrument’s reliability. Data analysis is performed using SPSS software, encompassing multiple linear regression and Pearson correlation analyses in addition to descriptive statistics. The findings provide valuable insights into the factors driving residents’ perceptions of agrotourism in Seremban, emphasizing the importance of the natural environment, tourism infrastructure, perceived social benefits, and perceived barriers in shaping attitudes. Additionally, the study highlights the resilience of residents’ positive attitudes toward agrotourism, despite potential challenges and barriers identified. Overall, these results offer implications for policymakers and stakeholders involved in tourism development in the region.
Purpose: This research aims to explore the phenomenon of job-hopping in the engineering sector in Penang, Malaysia, focusing on how factors like positive work culture, compensation and benefits, and job satisfaction influence an engineer’s propensity to frequently change jobs. Design/methodology/approach: The study adopted a cross-sectional survey design, targeting 200 engineers in Penang. It was grounded in Herzberg’s Motivation-Hygiene Theory. Data collection was conducted using online questionnaires, which were adaptations of instruments used in previous research. Statistical analysis, including Pearson correlation and multiple linear regression, was performed using SPSS software. Findings: The Pearson correlation analysis revealed significant negative relationships between positive work culture, compensation and benefits, job satisfaction, and the tendency to job-hop. However, in the regression analysis, only job satisfaction emerged as a significant predictor of job-hopping behavior. This finding suggests that while factors like work culture and compensation/benefits contribute to the overall work environment, they do not primarily drive job mobility among engineers in this region. The study indicates that job satisfaction plays a more crucial role in influencing engineers’ decisions to change jobs frequently. Conclusion: The study enriches the field of organizational psychology by applying Herzberg’s theory to understand job-hopping behavior in the engineering sector. For organizations in Penang, the findings highlight the importance of enhancing job satisfaction as a strategy for reducing job-hopping and retaining talent. This insight is valuable for both academic research and practical application in the industry, emphasizing the critical role of job satisfaction in curbing job-hopping tendencies within the engineering field.
Employees’ loyalty is essential for improving the organization’s performance, thus aiding sustainable economic growth. The study examines the relationship between employee loyalty, organizational performance, and economic sustainability in Malaysian organizations. The results indicate a robust positive correlation between organizational performance and employee loyalty, suggesting loyalty drives productivity, profitability, and operational efficiency. Additionally, the study highlights organizational performance as a mediator that connects loyalty to aggregate-level economic consequences, such as resilience and adaptability under volatile market conditions. The research emphasizes the role of leadership, company culture, and work environments that support cultivating loyalty. It also highlights how loyal employees can be a cornerstone of innovation and corporate social responsibility, which aligns with Malaysia’s sustainable development agenda. By addressing this, organizations are encouraged to adopt measures that can foster loyalty and ensure long-term economic sustainability, including employee engagement initiatives, talent management, and recognition systems. Research to come should investigate longitudinal dynamics, cross-cultural comparisons, and sector-specific factors to cement a better base of understanding about the impact of employee loyalty on organizational and economic outcomes.
The food and beverage sector played a big part in contributing to the economic growth in Malaysia hence there was a major increase in the numbers of restaurants opening up for businesses. This study therefore examines factors with the aims of ensuring a sustainable development in full-service restaurants in West Malaysia. The results of this study have made a substantial contribution to restaurant owner’s’ comprehension of the fundamental components that underlie customer satisfaction and loyalty. By examining the moderating effect of the customer’s gender in full-service restaurants in West Malaysia, the objective of this study was to ascertain the relationships between the three variables (quality of the food served at the restaurant, service quality, and environment), as well as the degree to which each attribute was able to relate to diner satisfaction. The underpinning theory for this study was the Theory of Planned Behavior (TPB). Quantitative methods according to descriptive research and convenience sample strategy were utilized in this cross-sectional study. Questionnaires were distributed to 264 respondents through various online platforms such as WhatsApp, Telegram, Facebook, and email. Data collection was evaluated using the Statistical Program for Social Sciences (SPSS) version 27. In order to examine the connection between the three factors and diner’s satisfaction, various tests such as the multiple regression analysis, One-way ANOVA and Beta Coefficient test were carried out. The findings gave current restaurant owners and potential restaurant owners an overview of the different attributes influencing diner’s satisfaction at full-service restaurants in West Malaysia and also the extent of the moderating effect of diner’s gender had on each attribute. The outcome of this paper is expected to provide a sustainable growth in this industry.
Low integrity is a challenge for any organization. However, most organizations emphasize integrity without explaining what is required of an individual with high integrity. Exhibiting high integrity is necessary for academics; yet, the level of academic integrity remains unclear. Therefore, the purpose of this study is to examine the integrity level of academicians in a Malaysian public university. This paper shares the findings on the level of integrity of academics based on a questionnaire completed by 213 academicians. Data were collected by survey questionnaire and was analyzed using descriptive and inferential statistics. An overall mean score of 9.45 from a possible 10.0 indicated a high level of integrity among academics. The self-evaluation results by academics also demonstrated that they have attained integrity at a high level for their generic task, teaching and learning, research and publications and service for community with a mean score between 9.36 and 9.49. The value with the highest mean score was for “service to community”, whereas the lowest was for “research and publication”. These findings show that the university has successfully instilled values of integrity among academicians. Nevertheless, the university must continue to enhance academic integrity by exploring religiosity. Using Google Scholar, a literature search identified an Islam-based academic integrity model to explain the quantitative findings. Finally, a mixed method approach and involving all universities in Malaysia are recommended to further the findings of this study.
This research explores the interactions within supply chains in the manufacturing sector, with a special emphasis on the distinctive obstacles encountered by the mosquito coil industry. The study is motivated by the need to comprehensively understand and address the multifaceted challenges encountered by manufacturers in their supply chain processes. The mosquito coil industry holds significant importance in Malaysia, primarily due to the country’s tropical climate, which is conducive to mosquito proliferation and the transmission of mosquito-borne diseases. Nowadays, there are growing complexities and disruptions experienced by the mosquito coil sector’s supply chain, prompting an in-depth investigation. The main objective is to identify the challenges and resilience strategies employed by manufacturers in this sector, providing an understanding that contributes to the broader discourse on supply chain dynamics. Employing a qualitative case study methodology, this research engages in extensive data collection through interviews, document analysis, and direct observations within the selected mosquito coil manufacturing entity. This methodology allows for an immersive exploration of the challenges faced, revealing insights into the factors influencing the supply chain dynamics. The study reveals a wide array of challenges, from obtaining raw materials to managing distribution logistics, underscoring the unique complexities specific to the sector. As a result, the research identifies and analyzes resilience strategies implemented by the mosquito coil manufacturer to mitigate challenges, such as procurement challenges faced in financial related issues, logistical complexities occurred from recent years’ worldwide pandemic, production disruptions from company’s human resource-related issues, global factors from the company’s competitors and market challenges, and technology integration from rapid technological advancements. Thus, implications of this study extend beyond the mosquito coil sector, contributing valuable knowledge to the academic community, practitioners, and policymakers involved in supply chain management. The research not only addresses the identified challenges but also serves as a foundation for enhancing the overall understanding of manufacturing supply chain dynamics, thereby fostering informed decision-making for improved industry resilience.
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