Brain tumors are a primary factor causing cancer-related deaths globally, and their classification remains a significant research challenge due to the variability in tumor intensity, size, and shape, as well as the similar appearances of different tumor types. Accurate differentiation is further complicated by these factors, making diagnosis difficult even with advanced imaging techniques such as magnetic resonance imaging (MRI). Recent techniques in artificial intelligence (AI), in particular deep learning (DL), have improved the speed and accuracy of medical image analysis, but they still face challenges like overfitting and the need for large annotated datasets. This study addresses these challenges by presenting two approaches for brain tumor classification using MRI images. The first approach involves fine-tuning transfer learning cutting-edge models, including SEResNet, ConvNeXtBase, and ResNet101V2, with global average pooling 2D and dropout layers to minimize overfitting and reduce the need for extensive preprocessing. The second approach leverages the Vision Transformer (ViT), optimized with the AdamW optimizer and extensive data augmentation. Experiments on the BT-Large-4C dataset demonstrate that SEResNet achieves the highest accuracy of 97.96%, surpassing ViT’s 95.4%. These results suggest that fine-tuning and transfer learning models are more effective at addressing the challenges of overfitting and dataset limitations, ultimately outperforming the Vision Transformer and existing state-of-the-art techniques in brain tumor classification.

Countering cyber extremism is a crucial challenge in the digital age. Social media algorithms, if designed and used properly, have the potential to be a powerful tool in this fight, development of technological solutions that can make social networks a safer and healthier space for all users. this study mainly aims to provide a comprehensive view of the role played by the algorithms of social networking sites in countering electronic extremism, and clarifying the expected ease of use by programmers in limiting the dissemination of extremist data. Additionally, to analyzing the intended benefit in controlling and organizing digital content for users from all societal groups. Through the systematic review tool, a variety of previous literature related to the applications of algorithms in the field of online radicalization reduction was evaluated. Algorithms use machine learning and analysis of text and images to detect content that may be harmful, hateful, or call for violence. Posts, comments, photos and videos are analyzed to detect any signs of extremism. Algorithms also contribute to enhancing content that promotes positive values, tolerance and understanding between individuals, which reduces the impact of extremist content. Algorithms are also constantly updated to be able to discover new methods used by extremists to spread their ideas and avoid detection. The results indicate that it is possible to make the most of these algorithms and use them to enhance electronic security and reduce digital threats.

In recent times, there has been a surge of interest in the transformative potential of artificial intelligence (AI), particularly within the realm of online advertising. This research focuses on the critical examination of AI’s role in enhancing customer experience (CX) across diverse business applications. The aim is to identify key themes, assess the impact of AI-powered CX initiatives, and highlight directions for future research. Employing a systematic and comprehensive approach, the study analyzes academic publications, industry reports, and case studies to extract theoretical frameworks, empirical findings, and practical insights. The findings underscore a significant transformation catalyzed by AI integration into Customer Relationship Management (CRM). AI enables personalized interactions, fortifies customer engagement through interactive agents, provides data-driven insights, and empowers informed decision-making throughout the customer journey. Four central themes emerge: personalized service, enhanced engagement, data-driven strategy, and intelligent decision-making. However, challenges such as data privacy concerns, ethical considerations, and potential negative experiences with poorly implemented AI persist. This article contributes significantly to the discourse on AI in CRM by synthesizing the current state, exploring key themes, and suggesting research avenues. It advocates for responsible AI implementation, emphasizing ethical considerations and guiding organizations in navigating opportunities and challenges.

The aviation industry is experiencing over and over again a technological revolution, nowadays with airports at the forefront of embracing smart technologies to enhance operational efficiency, security and passenger experience. This article comprehensively analyzes the benefits, challenges, and legal implications of adopting smart technologies in airport facilitation and security control. It examines the regulatory framework established by the International Civil Aviation Organization (ICAO) on an international level and by sovereign states on a national level. It explores using smart solutions such as automated systems, data and biometric verification, artificial intelligence (AI), and the Internet of Things (IoT) devices in airport operations. The authors’ purpose is to highlight the improvements in airport facilities and security measures brought about by these technologies, while addressing concerns over privacy, cost, technological limitations and human factors. By emphasizing the importance of a balanced approach and considering innovation alongside legal and operational imperatives, the article underscores the transformative potential of smart and integrated technologies in shaping the future of air travel.

Purpose: This research examines the intricate interplay between Business Intelligence (BI), Big Data Analytics (BDA), and Artificial Intelligence (AI) within the realm of Supply Chain Management (SCM). While the integration of these technologies has promised improved operational efficiency and decision-making capabilities, concerns about complexities and potential overreliance on technology persist. The study aims to provide insights into achieving a balance between data-driven insights and qualitative factors in SCM for sustained competitiveness. Design/methodology/approach: The research executed interviews with ten Arab Gulf-based consulting firms. These companies’ ability to successfully complete BI projects is well recognised. Findings: Through examining the interplay of human judgement and data-driven strategies, addressing integration challenges, and understanding the risks of excessive data reliance, the research enhances comprehension of the modern SCM landscape. It underscores BI’s foundational role, the necessity of balanced human input, and the significance of customer-centric strategies for lasting competitive advantage and relationships. Practical implications: The research provided information for organizations seeking to effectively navigate the complexities of integrating data-driven technologies in SCM. The research is a foundation for future studies to delve deeper into quantitative measurement methodologies and effective data security strategies in the SCM context. Originality: The research highlights the value of integrating BI, BDA, and AI in SCM for improved efficiency, cost reduction, and customer satisfaction, emphasising the need for a balanced approach that combines data-driven insights, human judgement, and customer-centric strategies to maintain competitiveness.

The economy, unemployment, and job creation of South Africa heavily depend on the growth of the agricultural sector. With a growing population of 60 million, there are approximately 4 million small-scale farmers (SSF) number, and about 36,000 commercial farmers which serve South Africa. The agricultural sector in South Africa faces challenges such as climate change, lack of access to infrastructure and training, high labour costs, limited access to modern technology, and resource constraints. Precision agriculture (PA) using AI can address many of these issues for small-scale farmers by improving access to technology, reducing production costs, enhancing skills and training, improving data management, and providing better irrigation infrastructure and transport access. However, there is a dearth of research on the application of precision agriculture using artificial intelligence (AI) by small scale farmers (SSF) in South Africa and Africa at large. The preferred reporting items for systematic reviews and meta-analyses (PRISMA) and Bibliometric analysis guidelines were used to investigate the adoption of precision agriculture and its socio-economic implications for small-scale farmers in South Africa or the systematic literature review (SLR) compared various challenges and the use of PA and AI for small-scale farmers. The incorporation of AI-driven PA offers a significant increase in productivity and efficiency. Through a detailed systematic review of existing literature from inception to date, this study examines 182 articles synthesized from two major databases (Scopus and Web of Science). The systematic review was conducted using the machine learning tool R Studio. The study analyzed the literature review articled identified, challenges, and potential societal impact of AI-driven precision agriculture.