This study introduces a model designed to improve the strategic readiness of private hospitals in Amman by incorporating strategic competencies as an independent variable and using a healthcare information system as a mediator. Targeting private hospitals with over 140 beds, the research included a population of 3263 employees across various managerial levels. Data collection methods involved interviews and electronic questionnaires, resulting in a sample size of 344. Statistical analyses comprised exploratory and confirmatory factor analysis, structural equation modeling, and hypothesis testing with SMART PLS 3.3.3 software. The results indicated medium levels of both strategic competencies and healthcare information systems, while strategic readiness was found to be low. Nevertheless, the proposed model showed a direct positive effect of strategic competencies on strategic readiness, with the healthcare information system acting as a significant partial mediator. Evaluation metrics included the arithmetic mean, standard deviation, and path analysis. This model surpasses traditional methods by effectively linking strategic competencies and information systems to enhance strategic readiness, providing a strong framework for improving hospital responses to crises and dynamic changes. The study suggests focusing on enhancing and developing strategic competencies and integrating a comprehensive healthcare information system to optimize hospital operations and increase readiness.

The study’s purpose is to investigate the relationship effect of innovation on online organizational learning applications and employees’ engagement in the Jordanian public sector. Quantities and descriptive analytical approach were used, and the population was covered (10) Jordanian public departments in Amman capital. Convenience method was used, which covered all departments’ managers and assistances in the Jordanian public services department’s headquarters, with (284) employee. Electronic survey set used. The SPSS-V20 and AMOS-V24 were used for hypotheses statistical analysis testing. The study found a significant impact of online organizational learning applications in its dimensions (Zoom, Teams, Goto Meeting, and Google Meet) on employee’s engagement, and a significant relationship of innovation between online organizational learning applications and employee’s engagement in Jordanian public services departments. The study contributions show that employees are willing to engage with their occupied work to achieve work goals, and to control over of how they undertake the employees career development, empowerment, communication skills, and work completion competences. The study implications for organizations management to conduct more future studies concerning online organizational learning applications by other dimensions as well as social media and other digital workshop and training in different organizations environments.

The research aims to investigate the prospective implications of Artificial Intelligence (AI) on traditional media, and to elucidate the conceptualization of AI within the discourse of media professionals, governmental and private media stakeholders in Jordan, alongside media scholars and IT experts. Employing the focus group method, a specialized interview tool distinguished by its purpose, design, and procedures, two distinct cohorts were engaged: media practitioners and officials on one hand, and academics and experts on the other. The investigation revealed the absence of a universally agreed upon terminology concerning AI, attributable to its nascent nature and rapid evolution. Notably, AI, leveraging its diverse and highly proficient tools, demonstrates significant potential for transformative impacts across various facets of the media landscape. These encompass the facilitation of exceptional content production, the empowerment of journalists to express their creative capacities, and substantial reductions in time, labor, and procedural overheads in media product development. Concurrently, the integration of AI within media environments is anticipated to pose formidable challenges to existing institutional frameworks. Additionally, the imperative of curriculum development in academic institutions, both public and private, is underscored to acquaint students with AI methodologies.

This study examines the financial integration between Jordan and the BRIC economies (Brazil, Russia, India, and China) to determine whether long-term equilibrium relationships exist and to assess implications for portfolio diversification and policy. Drawing on daily stock index data from 01 January 2014, to 31 August 2024, the study employs econometric techniques, including Granger Causality tests, Johansen Cointegration, and Vector Autoregression (VAR). The stationarity of stock indices at the first difference level is confirmed through unit root testing. Results indicate minimal long-term cointegration between Jordan and BRIC markets, pointing to low integration and potential diversification benefits for institutional investors. However, short-term causal links—particularly between Jordan and the Russian and Indian markets—highlight these countries’ influence on Jordan’s stock fluctuations. The findings suggest that, in the absence of long-term cointegration, investors may mitigate risk by investing in less correlated markets, such as Jordan, while leveraging short-term partnerships with Russia and India. Additionally, the study provides valuable insights for business leaders considering strategic alliances with BRIC counterparts in sectors like technology, agriculture, and energy, and calls for future research into factors like regulatory frameworks and geopolitical stability that may limit long-term financial integration. These results have significant implications for institutional investors, business executives, and policymakers, suggesting targeted strategies for financial stability, risk mitigation, and economic collaboration.

The study aims to explore the role of artificial intelligence in enhancing the efficiency of public relations practitioners in Jordanian telecommunication companies. This study belongs to the category of descriptive research and adopted a survey methodology. The study surveyed (86) individuals representing the community of public relations practitioners and customer service personnel in the Jordanian telecommunication companies Zain and Orange.The study findings revealed that less experienced public relations personnel in Zain and Orange, with less than five years of experience, exhibit greater acceptance and enthusiasm for using artificial intelligence applications compared to their more experienced counterparts. The study also indicated that most public relations practitioners in Zain and Orange perceive artificial intelligence applications to have a moderate to significant contribution to achieving public relations functions and enhancing their work, reflecting technological advancement and the need to adapt to rapid changes in the business environment. Moreover, the study also discussed the limits, including that artificial intelligence can analyze large amounts of data related to the market and the audience, which provides further research and study.

The technological infrastructure is the basis for the successful implementation and operation of information systems in small and medium enterprises. The study aimed to demonstrate the impact of cybersecurity on entrepreneurship strategies in small and medium enterprises. Through technological infrastructure in Balqa Governorate. The study population consisted of small and medium enterprises in Balqa Governorate in Jordan. The study followed the descriptive analytical approach and relied on the questionnaire to collect data. The sample size was 360 individuals were randomly select. The Statistical Package for Social Sciences (SPSS) was use to analyze the data. The study reached a set of results, including that the management of small and medium enterprises is committed to continuous supervision and control of customer information. Dealing with reliable parties to ensure the confidentiality of information, following strict standards for disclosure and circulation of customer data and information based on legal texts. Maintaining the privacy of customers’ financial data, in addition to supporting the successes of individuals based on the personal efforts of employees, providing a suitable work environment for employees, sustaining excellence and achievement, and working to increase awareness among its employees of the importance of innovation and creativity in work. The study recommended that customer data confidentiality should be consider a top priority for small and medium enterprises. The data should be stored in more than one place at the same time, that project websites should follow a privacy policy, and that the customer’s identity should be verify before submitting his data and documents, by involving employees in small and medium enterprises in specialized courses and workshops to demonstrate the importance of data and information confidentiality.