This study aims to examine how marketing mix and trust theories influence users’ intentions to adopt herbal platform services in Thailand and examine the impact of these intentions on actual service usage, placing a special focus on the integration of technologies in the context. The significant potential for growth in Thailand’s herbal business and the currently underutilized online platforms, it is crucial for stakeholders to understand the determinants of investment intentions. Merging marketing mix and trust theories, this research offers a comprehensive analysis of factors influencing the use of herbal platform, highlighting the relevance of herbal in enhancing service adoption. This study utilized a quantitative approach, gathering data through online surveys from 416 users of online herbal platforms in Thailand using SEM to examine the impact of gender on consumers’ decisions to use these platforms. This study provides insights into effective business strategies for herbal companies and contributes novel perspectives to the literature on herbal services. It specifically examines cognitive and emotional trust impacts and explores gender dynamics within the context of Health development. The study clarifies the roles of these factors and assesses the impact of gender on platform adoption, highlighting the importance of m-Health services in facilitating this process. Enhancing user engagement with herbal platform services requires prioritizing influential determinants, streamlining the investment experience, and underscoring the sector’s contribution to economic revitalization. Authorities should prioritize simplifying the investment landscape and initiating advocacy campaigns, while platform developers are advised to improve the user experience, bolster educational efforts, and heighten awareness of the investment advantages within the herbal industry. This research provides stakeholders with insights into the factors that enhance Thais’ engagement with herbal market platforms, especially via online channels. Identifying these key drivers is anticipated to boost participation in the herbal market, thereby contributing positively to Thailand’s economy.

The research objective is to affirm the play of gender diversity and the role of leaders in promoting the concept among businesses for growth and long-term sustainability. The detailed literature search indicated that the culture of gender diversity can only be implemented if the leader practices three key leadership elements, which are effective communication (EC), emotional intelligence (EI), and better decision-making (DM). The paper strives to project the importance of gender diversity in managing market competition, the role of a leader in managing gender diversity, and how gender diversity impacts business growth and sustainability. The paper provides a different model for organizational leaders to instill and promote diversity. The study undertook a literature research approach to gain an in-depth understanding of the leadership role based on the current pool of literature to identify the factors that could promote diversity. The literature review concurred with the importance of implementing gender diversity in the business and assessing the long-term growth and the critical role of leadership as an enabler. The research concluded that leaders are required to play an active role in promoting gender equality to ensure it would directly impact business growth. The study provides a potential conceptual framework for future research to take over subsequently using a quantitative or qualitative method.

The rise of financial inclusion has notably increased household engagement in risky financial asset allocation, posing challenges to macro-financial stability. This study explored the crucial role of financial literacy in enabling households to effectively engage with complex financial markets and products. Specifically, it examined how different aspects of financial literacy—knowledge, attitudes, and skills—influence both the participation and depth of household investment in risky financial assets in China. Utilizing a comprehensive dataset from the 2019 China Household Finance Survey, which included 32,458 households, this study employed a robust indicator system and regression analysis via STATA 17.0 to assess these impacts. The results demonstrated that enhancements in financial literacy significantly foster increased engagement and deeper involvement in risky asset allocation, particularly through improved financial attitudes. Additionally, the analysis revealed that households led by women show a higher propensity towards risky asset investments than those led by men. These insights suggested the potential for targeted financial education to improve the financial health and economic resilience of Chinese households.

The connection between the gendered division of housework and intimate partner violence (IPV) is a complex reality and context-dependent. In this article, I explore the perceptions of gender norms among African men and how these perceptions intersect with their experiences of housework and IPV. Employing a qualitative approach, the article examines the viewpoints of 25 African men who have encountered IPV in Johannesburg, South Africa. The findings reveal a spectrum of attitudes towards gender norms among these men, ranging from more traditional patriarchal views to less patriarchal and egalitarian perspectives. The analysis indicates that men who adhere to both more and less patriarchal expressions of gender norms tend to view being forced to perform housework as a form of abuse within the context of controlling behaviour in intimate partner relationships. Conversely, men who lean towards egalitarianism perceive the expectation of women to solely manage housework as a form of abuse. However, many of the men express resistance towards gender equality discourses in South Africa, perceiving them as disruptors of traditional gender roles and enablers of women’s refusal to solely perform domestic housework. These findings deepen our understanding of the complexities and tensions within intimate relationships amidst evolving gender norms in South Africa.

The purpose of this study is to examine how financial slack and board gender diversity affect carbon emission disclosure and how that disclosure affects firm value in energy sector companies that are listed on the Indonesian stock exchange between 2017 and 2021. Annual reports and sustainability sources provide secondary data for this quantitative study. Purposive sampling was employed in this investigation, including nine companies and a five-year observation period. Thus, 45 samples altogether were employed in the present study. The partial least squares approach is the data analysis strategy used in this investigation. The study’s findings indicate that the Gender Diversity Board does not significantly affect carbon emission disclosure and significantly influences firm value. Financial slack significantly affects carbon emission disclosure but does not directly affect firm value. Financial slack and board gender diversity through carbon emission disclosure have no significant effect on firm value.