This study explores the Nyalamaq Dilauq tradition in Tanjung Luar, South Lombok, examining its role as a cultural policy for promoting social integration and cohesion in coastal communities. The Nyalamaq Dilauq tradition, deeply embedded in the lives of Tanjung Luar residents, serves as a powerful mechanism for fostering a harmonious and united community despite ethnic and cultural diversity. Through a qualitative approach involving interviews, participatory observations, and documentation, the research delves into the historical context, rituals, and ceremonies of the tradition, highlighting its significance in building social bonds and mutual respect among diverse ethnic groups. The findings reveal that the Nyalamaq Dilauq tradition enhances community resilience, supports economic interdependence, and attracts tourism, thereby contributing to the overall well-being of the coastal communities. This study provides valuable insights into the potential of cultural traditions to serve as models for social integration in other multicultural and multi-ethnic contexts.

Tourism experiences are inherently multisensory, engaging visitors’ senses of sight, sound, smell, taste, and touch. This study addresses the gap in literature by investigating the impact of visual and auditory landscapes on tourist emotions and behaviors within coastal tourism settings, using the Stimulus-Organism-Response (SOR) model. Data collected from tourists in Sanya, China, were analyzed using structural equation modeling. The results indicate that both visualscape and soundscape significantly influence tourist emotions (pleasure and arousal) and subsequent loyalty. Pleasure and arousal mediate the relationships between environmental stimuli and tourist loyalty, emphasizing their roles as emotional bridges between the environment and behaviors. These findings highlight the importance of integrating local cultural and community elements into tourism to enhance socio-economic benefits and ensure sustainable development. By fostering a deep connection between tourists and the local environment, these sensory experiences support the preservation of cultural heritage and promote sustainable tourism practices, aligning with the goals of economic development and public policy. The study contributes to the theoretical understanding of multisensory tourism by integrating the SOR model in coastal tourism and emphasizes the roles of visual and auditory stimuli. Practically, it provides insights for tourism managers to improve tourist experiences and loyalty through careful management of sensory elements. This has implications for infrastructure development, particularly in enhancing the quality of soft infrastructure such as cultural and social systems, which are crucial for sustainable tourism and community well-being. Future research could include additional sensory dimensions and diverse destinations for a comprehensive understanding of sensory influences on tourist behaviors and emotions. This research aligns with the broader goals of the policy and development by addressing critical aspects of infrastructure and socio-economic development within the tourism sector.