In an era of intensified market competition, internal brand management (IBM) has emerged as a critical strategy for aligning employee behavior with brand values. This study investigates how IBM influences brand citizenship behavior (BCB) among front-line restaurant employees in Macao, emphasizing the mediating role of brand identification (BI) and simultaneously testing the moderating effect of leader-member exchange (LMX). Drawing from Social Identity Theory and Social Exchange Theory, the structural equation modeling (SEM) was used to test the model using data from 315 employees across 11 Macao restaurant companies. Analyzing via software package Smart-Pls 4.1, we found that IBM significantly enhances BI, which in turn strongly predicts BCB. While IBM directly impacts BCB, the effect is mediated by BI. Furthermore, LMX moderates the IBM-BI relationships, underscoring the role of leadership in internal branding effectiveness. These findings contribute to the internal branding literature by validating BI as a key psychological mechanism and LMX as a boundary condition. Practically, the study provides insights for restaurant industry seeking to foster brand-aligned behaviors through internal brand management.
In order to effectively reduce the workload of primary and secondary school students and the burden of off-campus training, and promote the effective improvement of the teaching and education level of schools at all levels and types, the General Office of the Central Committee of the Communist Party of Opinions on Students' Homework Burden and Off-campus Training Burden" (referred to as "double reduction"). Students' homework practice is a supplement and continuation of classroom teaching, which can consolidate and promote the quality of students' learning. This paper analyzes some problems in the design of primary school Chinese homework from three aspects, such as homework volume, homework type, and homework arrangement, and puts forward corresponding strategies for the optimization path of primary school Chinese homework design under the background of "double reduction".
Fitzgerald is one of the most important American writers in the 20th century. The publication of The Great Gatsby shows his great talent in American literature. Eliot, a famous poet and literary critic, once said that it was the first step in the development of the art of the novel since the age of Henry James. Fitzgerald's masterpiece, The Great Gatsby, focuses on Jazz Age New York in the 20th century, depicting the people in the different classes of the society. Besides, love is an eternal theme in literature. And the reality and humanity shown in The Great Gatsby are also of great significance to today's society.
The article's proposed engineering uses are based on theories presented in the reviewed research articles and on findings from online investigations into companies that claim to use nanoengineering in their wares. Several pre-existing online consumer inventories and nanotechnology news were examined as part of the internet inquiry. The data about the nanoparticles (NP), or nanostructure, used in commercially available products comes from the remarks made by the manufacturer. Nanoengineered coating agents and textile additives are examples of commercial items developed for industrial clients that fall under the aforementioned uses.
This study aims to investigate the enhancement in electrical efficiency of a polycrystalline photovoltaic (PV) module. The performance of a PV module primarily depends upon environmental factors like temperature, irradiance, etc. Mainly, the PV module performance depends upon the panel temperature. The performance of the PV module has an inverse relationship with temperature. The open circuit voltage of a module decreases with the increase in temperature, which consequently leads to the reduction in maximum power, efficiency, and fill factor. This study investigates the increase in the efficiency of the PV module by lowering the panel temperature with the help of water channel cooling and water-channel accompanied with forced convection. The two arrangements, namely, multi-inlet outlet and serpentine, are used to decrease the temperature of the polycrystalline PV module. Copper tubes in the form of the above arrangements are employed at the back surface of the panel. The results demonstrate that the combined technique is more efficient than the simple water-channel cooling technique owing to multi-heat dissipation and effective heat transfer, and it is concluded that the multi-inlet outlet cooling technique is more efficient than the serpentine cooling technique, which is attributed to uniform cooling over the surface and lesser pressure losses.
In learning, one of the fundamental motivating factors is self-efficacy. Therefore, it is crucial to understand the level of students’ self-efficacy in learning programming. This article presents a quantitative study on undergraduate students’ perceived programming self-efficacy. 110 undergraduate computing students took part in this survey to assess programming self-efficacy. Before being given to the respondents, the survey instrument, which included a 28-item self-efficacy assessment and 30 multiple-choice programming questions, was pilot-tested. The survey instrument had a reliability of 0.755. The study results show that the students’ self-efficacy was low when they solved complex programming tasks independently. However, they felt confident when there was an assistant to guide them through the tasks. From this study, it could be concluded that self-efficacy is an essential achievement component in programming courses and can avoid education dropouts.
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