This empirical paper investigates the impact of green brand knowledge, green trust, and social responsibility on consumer purchase intentions within the developing nation of Pakistan. By highlighting the importance of these factors in influencing consumer behavior towards environmentally friendly products, the study aims to address the pressing need to mitigate environmental pollutants. Employing a quantitative research methodology, the study utilizes a questionnaire survey adapted from previous research to gather data. Regression analysis reveals significant and positive relationships between green brand knowledge, green trust, social responsibility, and consumer purchase intentions. Notably, green brand knowledge emerges as the most influential factor in shaping purchase intentions. This study contributes to the existing literature by providing insights into the dynamics of consumer behavior in a developing country context and offers practical implications for managers and decision-makers seeking to align organizational goals with consumer preferences for green brands. The findings underscore the importance of integrating environmental considerations into marketing strategies to meet consumer demand for sustainable products and foster environmental stewardship.
The study sheds light on how service quality aspects affect customer satisfaction in the Saudi banking sector’s particular socio-cultural setting. Thus, the study examines the role of service quality dimensions on customer satisfaction in the banking industry of Saudi Arabia. The study examined how reliability, assurance, empathy, tangibility, and responsiveness affect customer satisfaction in the Saudi Arabian banking market using 250 bank clients. 250 Saudi bank customers completed a standardised questionnaire. These were normal bank customers with proper bank accounts. IBM SPSS correlational and multiple regression analysis investigated variable connections. The study found a significant favourable influence of reliability on customer satisfaction. However, assurance was not significant. Empathy had a significant impact on customer satisfaction. Tangibility shown a significant impact on customer satisfaction. Responsiveness was not significant. The study emphasises on reliability, empathy, and physical service delivery to boost banking customer happiness. The study found 3 of 5 service quality factors to be significant predictors. Service empathy, tangibility, and reliability greatly impacted customer satisfaction. Managers in Saudi banking should prioritize reliability, empathy, and tangibility to boost customer satisfaction. To keep customers happy, managers should monitor these service quality dimensions and adjust strategies based on feedback. Technology can improve service quality by streamlining processes and personalizing experiences.
Onion (Allium cepa L.) is one of the important vegetables in Egypt. The study was conducted in the vegetable field to study the effect of different rates of phosphorus fertilizers and foliar application of Nano-Boron, Chitosan, and Naphthalene Acidic Acid (NAA) on growth and seed productivity of Onion plant (Allium cepa L., cv. Giza 6 Mohassan). The experiments were carried out in a split-plot design with three replicates. The main plot contains 3 rates of phosphorus treatments (30, 45 and 60 kg P2O5/feddan), Subplot includes foliar application of Nano-Boron, Nano-Chitosan and Naphthalene Acidic Acid (NAA) at a concentration of 50 ppm for each and sprayed at three times (50, 65 and 80 days after transplanting). Increasing the phosphorus fertilizers rate to 60 kg P2O5/fed significantly affects the growth and seed production of the Onion plant. Foliar application of nano-boron at 50 ppm concentration gave maximum values of onion seed yield in both seasons. Results stated that the correlation between yield and yield contributing characters over two years was highly significant. It could be recommended that P application at a rate of 60 kg P2O5 and sprayed onion plants at 50 ppm nano-boron three times (at 50, 65, and 80 days from transplanting) gave the highest seed yield of onion plants. Moreover, the maximum increments of inflorescence diameter (94.4%) were recorded to nano-boron foliar spray (60 p × nB) compared to the other treatments in both seasons.
This study explores the interactions between inflation and stock market. We carried out a bibliometric analysis with R package to highlight the worldwide research trends in the field, covering the period of three crises (financial, health crisis and war of Ukraine). Next, using monthly data for the period from 1 March 2020 to 31 August 2023 and based on a vector autoregressive model, impulse response and variance decomposition are performed to explore the dynamic relationships between inflation and Greek stock market. The results reveal the existence of high volatility in Athens’ stock market during COVID-19 pandemic, owning to a shock of the inflation. Regarding the period of Ukrainian war, the study verified the Fama’s hypothesis that there is a negative relationship between inflation and stock returns. The findings have significant implications for investors and policy makers.
Research that discusses the impact of implementing Green Human Resource Management and environmentally friendly behavior, especially in sustainable tourism, is limited. It becomes crucial to understand how implementing good green human resource management practices in tourism sector organizations. To achieve the objectives of this research, a qualitative approach was used where the data and information collected were obtained through direct observation and interviews with tourism informants. The findings show the importance of environmentally friendly behavior as the implementation of green human resource management is able to improve tourism management. The uniqueness of this research is developing a model of human resource readiness in implementing environmentally friendly behavior towards sustainable tourism. This resource readiness will be reflected in the GHRM model in supporting sustainable tourism. The results of this research offer a model of sustainable Green Tourism which includes antecedents, implementation and results achieved. These antecedents come from internal and external (environmental ethics and management commitment) managers which will result in good GHRM implementation. This model will be the basis for implementing sustainable tourism in human resource management practices based on literature reviews and also tourism management practices.
Low-cost housing homeownership funding for junior staffers is challenging in private sector organisations, especially in developing countries. Motivating private sector investment in junior staffers’ homeownership via a developed expanded corporate social responsibility (ECSR) may promote achieving Sustainable Development Goal 11 (SDG 11). Therefore, the study investigates the role of the ECSR framework in improving Nigeria’s private sector junior staffers’ homeownership and achieving SDG 11. Data were collected via face-to-face interviews with selected participants in six of Nigeria’s geo-political zones. The study adopted thematic analysis to analyse the collected data. Six variables emerged from the 18 re-clustered sub-variables. This includes institutionalising ECSR in low-income homeownership, housing finance for junior staffers’ homeownership, and housing incentives and stakeholders’ participation for low-income earners. The research employed six variables and 18 sub-variables to develop the improved private sector’s junior staffers’ homeownership via ECSR and achieving SDG 11 (sustainable cities and communities) and their targets. The research presents a novel approach by attempting to integrate SDG 11 with Corporate Social Housing, an extension of corporate social responsibility, especially to align the SDGs with evolving perspectives on Expanded Corporate Social Responsibility in Nigeria.
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