At the beginning of the 21st century, sustainability is today’s most important issue, but it is achieved only in those areas where there is environmental awareness. Natural heritage is a part of heritage tourism in terms of the grouping of attraction types. The conceptualization of heritage and cultural heritage itself is not uniform in the national and domestic literature, with some considering heritage tourism to be synonymous with cultural tourism and others interpreting it as a connotation. This study aims to present the natural heritage of Győr-Moson-Sopron County (Hungary). Quantitative research was used to analyze the topic (N = 666), the sample is not representative and the selection of respondents was random. Data were collected between 1 September 2023 and 31 October 2023 using electronic questionnaires shared on Google Drive. Data were processed using SPSS 25.0 and MS Office Excel in addition to the descriptive statistical data (modus, median, standard deviation), correlation, and cross-tabulation analyses. In the framework of quantitative research, respondents’ travel willingness to visit tourist attractions, their specific expenditures, and their intention to participate in various events were conducted. The following questions are addressed in the study, whether all three national parks (Fertő-Hanság, Pannontáj-Sokoró and Szigetköz) are equally popular among tourists, whether the educational level of tourists influences the visitation of Lake Fertő, whether the respondents’ place of residence and the Danube floodplain influence the visitation of the lake and whether the age of the respondents influences the visitation of the 700-year-old oak in Hédervár. The significant finding of the study is that the mean of non-young people’s visitation is higher than that of young people in all three national parks.
This study explores the attributes of service quality for overseas residents provided by island county governments, using the example of the Kinmen County Government’s service center in central Taiwan. This research aims to identify key service elements that can enhance the satisfaction of Kinmen overseas residents. Drawing upon the SERVQUAL scale and a comprehensive literature review, service quality is divided into five dimensions: “administrative service,” “life counseling,” “information provision,” among others, comprising 24 service quality elements. A total of 311 valid questionnaires were collected through a survey, and Kano’s two-dimensional quality and IPA analysis were used to classify service factors. The Kano two-dimensional quality analysis revealed that “employment counseling,” “entrepreneurship counseling,” and “setting up service counters at airports and terminals during festivals” belong to attractive quality. Nine elements were classified as “one-dimensional quality” and “must-be quality,” including “one-stop service,” “exclusive consultation hotline,” and “exclusive website reveals information.” Through Quality Function Deployment (QFD), service elements that align with Kano’s two-dimensional quality and IPA priority improvement were selected for detailed study, including “financial assistance in emergencies,” “subsidy for transportation expenses back home,” “subsidies for education allowances,” and “various subsidy application information.” Following expert discussions and questionnaire surveys, eight strategies for improving key service quality elements were identified. This research not only provides actionable insights for the Kinmen County Government but also offers valuable strategies that can be applied to similar contexts globally, where remote and rural populations require specialized governmental support.
The transfer of knowledge and the preservation of traditions is passed down from generation to generation. The main objective of this study was to explore people’s knowledge of the gastronomic heritage of the Kisalföld regions through an analysis of the county’s (attendance to, decision-making and willingness to spend on food and beverages) taking place in the county, such as the Flavours of Szigetköz, the County Wines Festival, the Flavours of Rábaköz or Eszterházy Baroque Food Festival at Fertőd. A quantitative research was used to analyse the topic (N = 666), the sample is not representative and the selection of respondents was random. Data were collected between 1 September 2023 and 31 October 2023 using electronic questionnaires shared on Google Drive. Data were processed using SPSS 25.0 and MS Office Excel in addition to the descriptive statistical data (modus, median, standard deviation), correlation, and crosstabulation analyses. Important research questions of the study were whether the respondents’ place of respondents influences gastronomic awareness whether age determines willingness to travel to attend a gastronomy event, The most popular gastronomic event in the county was the Vegetables of Hanság Region (mean 3.35), and the least popular was the Szigetköz Flavours of Szigetköz festival (mean 3.01). The key finding of the study is that an essential aspect of sustainability for decision-makers is to know the characteristics of tourists (middle-aged female target group), to select and maximize the different program packages in the marketing of the offer, to distribute the traffic and to avoid mass tourism.
As a public opinion position to convey the spirit of the Party Central Committee and national policies, the Integrated Media Center plays a vital role in publicity work. However, there are also some problems in the process that hinder further development. The integrated media center has the advantages of understanding the direction of publicity, familiar with the local economic and cultural development, and mastering the production of short videos. If the integrated media assists in the production and promotion of short videos, it will have better publicity effects. This article analyzes the problems in the promotion process of short videos for rural users, in order to establish effective working ideas for the media center and promote local cultural inheritance and innovation.
The project of returning farmland to forest is a new project of increasing farmers' income, ecological efficiency and
benefiting the country. The key to the success of returning farmland to forest project is to strictly control the key technologies such as regional planning, forest species selection, tree species selection, good seedling, structural configuration, meticulous soil preparation, serious planting, tending and management. According to the actual
situation of Yuanling County, suitable for the tree, choose the market prospects, fast-growing tree species afforestation,
reasonable adjustment of forest structure, ecological benefits and economic benefits simultaneously, take high-
quality high-yield and efficient forestry development. Returning farmland to forest project has played huge ecological benefits, economic and social benefits.
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