Purpose: This study investigates the mediating effect of Environmental Attachment (EA) among consumers in an emerging market, concentrating on the impact of two key factors: Green Environmental Awareness (GEA) and Sense of Responsibility (SOR) on Sustainable Product Consumption (SPC). Design/methodology/approach: A thorough online survey was carried out with Google Docs and distributed to 304 Pakistani consumers who now use or are considering purchasing sustainable or green products. Structural Equation Modeling (SEM) was used to rigorously test the suggested model utilizing a non-probability sampling technique, specifically the stratified purposive sampling approach. Findings: Green environmental awareness (GEA) and a sense of responsibility (SOR) have been shown to have a substantial impact on creating environmental attachment (EA) in both existing and potential customers of sustainable products. The findings of this study also revealed that environmental attachment (EA) plays an important role as a mediator in the links between green environmental awareness (GEA) and the consumption of sustainable goods (SPC), as well as between a sense of responsibility (SOR) and SPC. Despite this, it is crucial to note that the projected direct effect of GEA on SPC was shown to be statistically insignificant. This conclusion implies that additional factors outside the scope of this study may influence the relationship between GEA and SPC. Research limitations/implications: It is vital to highlight that the focus of this study is on an online sample of consumers near Punjab, Pakistan. Future studies should look at other parts of Pakistan to acquire a more complete picture of sustainable consumption trends. Furthermore, our findings suggest that characteristics impacting sustainable consumption, such as Green Environmental Awareness (GEA) and Sense of Responsibility (SOR), may differ among countries. As a result, performing a comparison analysis involving two or more countries could provide valuable insights into projecting sustainable product consumption among current and potential sustainable product customers. Originality/Value: This study contributes to the literature by investigating the factors of sustainable consumption using the lens of the Norm Activation Model theory (NAM), notably Green Environmental Awareness (GEA) and Sense of Responsibility (SOR), to predict sustainable product consumption. The findings are important for promoting long-term goals in Pakistan and provide a framework that can be applied in other emerging markets.

The application of positive psychology in the work of mental health education in colleges and universities can help students better face setbacks, enable students to face learning and life with a positive attitude, and promote students' future development and promote students' healthy growth. Based on positive psychology, this paper analyzes and discusses its practice and exploration in college students' mental health education.

This paper investigates the innovation policy used by the Chinese government and tries to give recommendations to other developing countries to achieve leapfrogging. The main results are as follows: (1) summarize the main HSR-related policy theme issued by the Chinese government, mainly technology transfer, the communication and collaboration with different actors, and the state’s role, (2) discuss the existing challenges and issues for HSR policies, (3) give recommended measures for other developing countries.

China’s rapid development in modern times has become an important country in the world. Therefore, the cultures of various countries continue to cross and integrate in China. Language is the carrier of culture. Under the function of language, international culture is constantly spread and exchanged. As an important part of basic education, language education, especially college English education, significantly contains multiple international cultures. From the perspective of multiculturalism, the development status of college English teaching reflects the importance of multicultural infiltration. The following explores college English teaching strategies from the perspective of multiculturalism from three aspects: establishing “double qualified” teachers, paying attention to mother tongue and cultural differences, establishing diversified teaching concepts and establishing teaching culture evaluation system.

Introduction: Citizen insecurity is a complex, multidimensional and multi-causal social problem, defined as the spaces where people feel insecure mainly due to organized crime in all nations that suffer from it. Objective: To analyzes the sociodemographic factors associated with public insecurity in a Peruvian population. Methodology: The research employed a non-experimental, quantitative design with a descriptive and cross-sectional approach. A total of 11,116, citizens participated, ranging from 18 to 85 years old (young adults, adults, and the elderly), of both sexes, and with any occupation, education level, and marital status. The study employed purposive non-probability sampling to select the participants. Results: More than 50% of the population feels unsafe, in public and private spaces. All analyzed sociodemographic variables (p < 0.05), showing distinctions in the perception of citizen insecurity based on age, gender, marital status, occupation, area of residence, and education level. It was determined that young, single students, who had not experienced a criminal event and reside in urban areas, regardless of gender, perceive a greater sense of insecurity. Contribution: The study is relevant due to the generality of the results in a significant sample, demonstrating that the study contributes to understanding how various elements of the socioeconomic and demographic context can influence the way in which individuals perceive insecurity in their communities, likewise, the perception of citizen insecurity directly affects the general well-being and quality of life of residents, influencing their behaviors and attitudes towards coexistence and public policies; which will help implement more effective actions in the sector to reduce crime rates.