This study explored the relationships between green market orientation and competitive advantage, with a particular focus on the mediating role of green sustainable innovation. The research utilized a structured questionnaire to gather data from managers involved in environmental protection and professionals working in the manufacturing sectors of computers, electronics, optical products, and electrical equipment. The survey targeted respondents from key regions in Saudi Arabia, including Riyadh, Qassim, and the Eastern Province, resulting in a total of 273 responses. The collected data were analyzed using structural equation modeling (SEM), a robust statistical technique that allows for the examination of complex relationships between variables. The findings confirmed a mediational model where green sustainable innovation—comprising both green product and green process innovation—served as a critical intermediary linking green market orientation to competitive advantage. Furthermore, the study validated direct effects of green market orientation on both green sustainable innovation and competitive advantage. These results emphasize the dual pathways through which green market orientation influences business performance. The research concludes by offering actionable insights for Saudi managers, highlighting strategies to maximize profitability and competitiveness through the adoption and implementation of green sustainable innovation practices.

Innovation management and economic sustainability have become one of the business challenges to consolidate. given the above, the objective of the study is to determine the relationship between innovation and economic sustainability in small and medium-sized enterprises (SMEs) in Latin America. through an empirical study, 2660 SMEs were examined, 1729 small and 931 medium-sized, located in 13 Latin American countries. the data obtained by applying a survey were processed using a non-linear canonical correlation analysis (NLCCA). The findings identify functional and operational risks in SMEs that weaken innovative potential, in addition to technical-operational barriers—lack of knowledge and low investment that limit economic sustainability, whose importance transcends towards transformations of business models and effectiveness of resources that promote business sustainability. contributions are suggested for the management of public policies aimed at strengthening innovation and economic sustainability to project the emerging economies of Latin America.

With the rapid development of modern AI painting, Chinese university fine arts education is facing numerous challenges and opportunities. This paper analyzes the impact of modern AI painting on traditional art creation and its implications for student skill development. Additionally, it explores the key areas where Chinese university fine arts education needs to transform, including curriculum, teaching methods, and teacher training, while proposing corresponding strategies.

Since 1999, China’s higher education has experienced significant growth, with the government dramatically increasing college enrollment rates, thereby enhancing the overall quality of education. However, most existing studies have primarily focused on the quantity of education, with little attention having been given to the impact of higher education quality (HEQ) on economic growth. This study aims to explore how higher education quality (HEQ) contributes to regional economic growth through scientific and technological innovation (STI) and human capital accumulation. Using panel data from 31 Chinese provinces from the period 1999 to 2022, panel regression models and instrumental variable methods were employed to analyze both the direct and indirect impacts of higher education quality (HEQ) on economic growth. The results confirm that improving higher education quality (HEQ) is crucial for sustaining China’s economic growth. More specifically, higher education promotes regional economic expansion both directly, by enhancing labor productivity, and indirectly, by facilitating scientific and technological innovation. Furthermore, the study suggests that the balanced distribution of educational resources across regions should be prioritized to support coordinated regional development. This research provides insights for policymakers on how balanced regional economic development can be achieved through educational and technological policies. This work also lays a foundation for future studies.

The following paper assesses the relationship between electricity consumption, economic growth, environmental pollution, and Information and Communications Technology (ICT) development in Kazakhstan. Using the structural equation method, the study analyzes panel data gathered across various regions of Kazakhstan between 2014 and 2022. The data were sourced from official records of the Bureau of National Statistics of Kazakhstan and include all regions of Kazakhstan. The chosen timeframe includes the period from 2014, which marked a significant drop in oil prices that impacted the overall economic situation in the country, to 2022. The main hypotheses of the study relate to the impact of electricity consumption on economic growth, ICT, and environmental sustainability, as well as ICT’s role in economic development and environmental impact. The results show electricity consumption’s positive effect on economic growth and ICT development while also revealing an increase in pollutant emissions (emissions of liquid and gaseous pollutants) with economic growth and electricity consumption. The development of ICT in Kazakhstan has been revealed to not have a direct effect on reducing pollutant emissions into the environment, raising important questions about how technology can be leveraged to mitigate environmental impact, whether current technological advancements are sufficient to address environmental challenges, and what specific measures are needed to enhance the environmental benefits of ICT. There is a clear necessity to integrate sustainable practices and technologies to achieve balanced development. These results offer important insights into the relationships among electricity consumption, technology, economic development, and environmental issues. They underscore the complexity and multidimensionality of these interactions and suggest directions for future research, especially in the context of finding sustainable solutions for balanced development.

This paper explores the role of the agile approach in managing interorganizational relationships in innovation networks. Design/methodology/approach. Relevant literature related to agile team management, network theory, innovation theory and knowledge management was studied. Based on collaboration between different approaches, a conceptual model for agile management of an innovation network was generated. Conceptual modeling was supplemented with graphical notation (diagram) of the main elements of the model. At the stage of testing the conceptual model, the action research method was applied, which provides an opportunity for organizational innovations to be carried out with the participation of researchers. The object of the pilot implementation of the conceptual model is the Bulgarian division of a global non-governmental organization (NGO) dedicated to community service. The organizational innovation applied in the testing of the model is related to improving the communication environment between individual teams (clubs), which are autonomous, but in the conditions of a network can generate projects for common, large-scale initiatives for community service. Findings. The pilot testing of the model shows its applicability, insofar as a traditionally managed structure switches to an agile communication model, in which horizontal connections become more frequent and knowledge between individual participants is transferred more efficiently. The possibility of decentralized decision-making creates the potential for generating numerous new and larger-scale initiatives for the benefit of the final beneficiaries. The participants in the network have also outlined some shortcomings, such as the need for better preliminary preparation when introducing organizational innovations in order to adequately explain and accept them.