Since 2019, major travel destinations worldwide have issued travel-related restrictions against COVID-19. There is much research on tourism, but few studies have been conducted to explain the relevance of revisiting intention from the perspective of the epidemic or the dramaturgical theory. The purpose of the research is to explore the impact of customer experience on revisit intention during the period of COVID-19 slowdown by using dramaturgical theory. This study used a survey methodology, and the questionnaire was distributed on an online questionnaire platform. The URL of the questionnaire was published on social media (such as Facebook and LINE) to collect data from 389 samples of people who have foreign travel experience. The data was analyzed by employing partial least square structural equation model (PLS-SEM) methodology with the help of the statistical software “SmartPLS”. The research findings are as follows: 1) setting, audience, and performance are the three important elements of dramaturgical theory that impact the experience quality; 2) customer experience of tourists has a significant impact on the experience quality; 3) experience quality has a significant positive impact on the experience value and relationship quality; 4) experience value and relationship quality are important predictors of revisit intention. This study provides academic implications regarding the use of dramaturgical theory in relation to customer experience and relationship constructs in the context of tourism. Furthermore, it also provides some practical implications to tourism practitioners and managers, which would assist tourism industries in developing successful marketing strategies for the possible recovery of COVID-19.

This research examines the intricate connection between tourism and environmental destruction in 28 Asian countries, concentrating on the non-linear impacts of tourism. Moreover, this study contemplates how tourism can mitigate the effects of economic growth on environmental decline. Westerlund, Johansen-Fisher, and Pedronico-integration tests are necessary to detect the co-integration connection between the proposed factors. The research also uses the Augmented Mean Group; the dynamic system generalized method of moments, and fully changed Ordinary Least Squares (OLS). These tools help address econometric and economic problems such as co-integration, dynamism, variation, inter-sectional dependence, and endogeneity. The results demonstrate a U-shaped non-linear connection between ecological footprint and Tourism in Asian nations. Primarily, the tourism industry can initially decrease environmental damage. However, as it increases in size, it can worsen the harm. Additionally, the study suggests that tourism negatively influences how economic growth affects ecological footprint. This research contributes to the existing literature on tourism’s effects on the environment. The research suggests that tourism significantly impacts the environment; therefore, initiatives to reduce damage should be aimed at tourism.

Most researchers have recognized the importance of tourism for economic growth and have concluded that the growth of tourism can also affect the economic and socio-cultural development of society. Our study proves that this relationship can exist, as there is a very strong relationship between tourism and economic development, especially in GDP, which challenges the concept of tourism as an engine of economic development for developing countries such as Kosovo. Our results show that the relationship between GDP growth and tourism development has a bilateral and positive long-term causality. But the low level of tourism development in Kosovo during the years of the study (2010–2022), analyzed according to the Robuts model, shows that in our country during these 12 years the increase in GDP has influenced the development of tourism and not vice versa.

This study investigates the potential of developing a maritime tourism project within the blue economy of Pakistan and explores the factors influencing blue growth and maritime tourism. A quantitative research approach has been adopted. The research gathered primary data from diverse experts and stakeholders within the maritime sector and related industries. The study’s target population comprised on various entities involved in these sectors. A sample of around 250 individuals was selected using a convenient sampling technique. The collected data underwent analysis using the Statistical Package for the Social Sciences (SPSS) and the Partial Least Square (PLS) method. This approach was chosen to explore and understand the intricate relationships between variables in the context of the maritime industry. Structural Equation Modeling (SEM) and Confirmatory Factor Analysis (CFA) techniques were then employed to scrutinize the data further, allowing for a comprehensive examination of the interconnections among the variables identified in the study. This robust methodological approach enhances the study’s credibility and provides valuable insights into the dynamics of the maritime sector and its associated industries. The findings indicate that a balanced approach, valuing business sustainability, top management support, and enabling innovation structures positively impact blue growth. Additionally, uncertainty avoidance and promoting short-term goals have an appositive impact on the blue economy. Moreover, two potential barriers, Functional strategy, and weak competency, do not significantly affect the blue economy. This study lays the foundation for further exploration and implementation of strategies that promote sustainable growth and development in Pakistan’s blue economy. By integrating the insights gained from this study into policy and decision-making processes, stakeholders can work together to create a vibrant and sustainable maritime tourism sector that benefits both local communities and the environment.

The tourism sector is exponentially expanding across the globe. Despite different forms of tourism, community-based tourism has evolved with new dimensions of development. Assessing the sustainable development of the sector is a top priority in order to adopt the new forms. Therefore, in this study, the association between community-based tourism and its sustainable development was measured under the lens of collaborative theory and social exchange perspective. Non-probabilistic judgmental sampling techniques were applied, and 201 respondents were assessed. Data analysis was conducted using structural equation modeling (SEM). The study grounded with residents’ perspectives and attested that community-based tourism directly enhanced residents’ economic conditions with a better environment, and the relationship between residents and tourists enhanced the tourism industry’s sustainable development. Stakeholders like government and local administrations play a significant role in exploring community-based tourism. This outcome of the research will be a substantial resource for local administrations, governments, researchers, policymakers and practitioners.

This study addresses the impact of the tourism sector on poverty, poverty depth, and poverty severity in Indonesia, focusing on the micro-level dynamics in the province. Despite numerous tourism destinations, their strategic contribution to regional progress remains underexplored. The motivation stems from the need to comprehend the nuanced relationship between tourism and poverty at both the national and local levels, with specific attention to the untapped potential at the province level in Indonesia. We hypothesize that a higher tourism sector GRDP will be inversely correlated with poverty levels, and the inclusion of a Covid-19 variable will reveal a structural impact on poverty dynamics. Employing a Panel Regression Model, secondary data from the Central Statistics Agency (BPS) spanning 2011–2020 is utilized. A panel data regression equation model, including CEM, FEM, and REM, is employed to analyze the intricate relationship between tourism and poverty. The findings demonstrate a negative correlation between higher tourism sector GRDP and the number of poor people. The Covid-19 variable, considered a structural break, reveals a significant association between increased cases and elevated poverty and severity across Indonesian provinces. This study contributes a micro-level analysis of tourism’s role, emphasizing its impact at the provincial level. The findings underscore the need for strategic initiatives to harness the untapped potential of tourism in alleviating poverty and promoting regional progress.