The purpose of this study was to examine the effect of E-integrated marketing communication on consumers’ purchasing behavior of mobile services. The population for the study involves all orange telecom mobile service customers in Jordan. Three hundred ninety-five questionnaires were distributed to orange telecom customers in Jordan, however, 375 only returned, which has been used for analysis. structural equation modeling using programs such as AMOS was used to investigate the impact of E-integrated marketing communication on consumers’ purchasing behavior. Data was collected through questionnaires was sent to study sample. The results of the study showed that E-integrated marketing communication had a positive impact on consumers’ purchasing behavior. Based on the findings, the study recommended that Orange Telecom should focus more on e-public relations to create a favorable image of the company among different groups of consumers, which can potentially enhance their purchasing behavior towards its mobile services. It is imperative for Orange Telecom to prioritize its e-integrated marketing communication strategy to effectively reach out to its target audience and influence their purchase decisions.

Cocoa is important for the economy and rural development of Ghana. However, small-scale cocoa production is the leading agricultural product driver of deforestation in Ghana. Uncertain tree tenure disincentivizes farmers to retain and nurture trees on their farms. There is therefore the call for structures that promote tree retention and management within cocoa farming. We examined tenure barriers and governance for tree resources on cocoa farms. Data was collected from 200 cocoa farmers from two regions using multistage sampling technique. Information was gathered on tree ownership and fate of tree resources on cocoa farms, tree felling permit acquisition and associated challenges and illegal logging and compensation payments on cocoa farms. Results suggest 62.2% of farmers own trees on their farms. However, these farmers may or may not have ownership rights over the trees depending on the ownership of their farmlands. More than half of the farmers indicated they require felling permits to harvest trees on their farms, indicative of the awareness of established tree harvesting procedures. Seventy percent of the farmers have never experienced illegal logging on their farms. There is however the need to educate the remaining 30% on their rights and build their compensation negotiation powers for destructions to their cocoa crops. This study has highlighted ownership and governance issues with cocoa farming and it is important for the sustainability of on-farm tree resources and Ghana’s forest at large.

Providing and using energy efficiently is hampered by concerns about the environment and the unpredictability of fossil fuel prices and quantities. To address these issues, energy planning is a crucial tool. The aim of the study was to prioritize renewable energy options for use in Mae Sariang’s microgrid using an analytical hierarchy process (AHP) to produce electricity. A prioritization exercise involved the use of questionnaire surveys to involve five expert groups with varying backgrounds in Thailand’s renewable energy sector. We looked at five primary criteria. The following four combinations were suggested: (1) Grid + Battery Energy Storage System (BESS); (2) Grid + BESS + Solar Photovoltaic (PV); (3) Grid + Diesel Generator (DG) + PV; and (4) Grid + DG + Hydro + PV. To meet demand for electricity, each option has the capacity to produce at least 6 MW of power. The findings indicated that production (24.7%) is the most significant criterion, closely followed by economics (24.2%), technology (18.5%), social and environmental (18.1%), and structure (14.5%). Option II is strongly advised in terms of economic and structural criteria, while option I has a considerable advantage in terms of production criteria and the impact on society and the environment. The preferences of options I, IV, and III were ranked, with option II being the most preferred choice out of the four.

Detailed record and analysis of a psychological crisis intervention and counseling process of college students during the "epidemic period": understanding the basic situation of students, problem analysis and judgment that students is in a state of psychological crisis, Analyzing five factors: students' family economic difficulties, stressful life events (their father died in a car accident), poor academic performance, lack of social support and staying at home during the epidemic, A targeted psychological crisis intervention, At the same time, to strengthen social support, Improving the family environment; Psychological counseling is conducted in a planned way, Set the phased psychological counseling goals and achieve them gradually, Focusing on the two topics of "meaning of life" and "self-denial", carry out psychological counseling, Finally, guide the students to clarify the meaning behind the psychological behavior, Put down the burden and go on lightly; In summary, this case has achieved a good guidance effect in the remission, breakthrough period and consolidation period, However, it is still worth paying attention to and discussing on the limitations of student psychological counseling and the boundary of daily counselors.

The process of internationalization and innovation (IPI) in the urban road passenger transport (URPT) sector is driven by the need to provide cities with efficient and sustainable mobility solutions. The objective of this study is to understand the perceptions of URPT employees in relation to PII, based on a comprehensive case study. By exploring how these two concepts interrelate and influence each other, the study seeks to provide valuable information that can help improve strategic planning and policy formulation in the urban transport sector. The research, based on semi-structured interviews with 20 employees, reveals significant gaps in internal communication, with only about half of the participants aware of ongoing national and international projects. Information was often limited to those directly involved, indicating a need for improved dissemination strategies. Despite these communication issues, employees positively view the company’s presence at international events and recognize the importance of involvement in European organizations, particularly for knowledge acquisition and networking. Challenges identified include inadequate internal communication and insufficient investment in international projects. However, there was strong agreement on the value of internationalization and innovation process (IIP) for both professional development and organizational growth. To enhance the company’s international presence and return on investment (ROI), the study recommends better coordination, improved information sharing, and strategic planning. These findings emphasize the critical role of effective communication and active participation in international initiatives for the sustainable growth of the organization.