This empirical paper investigates the impact of green brand knowledge, green trust, and social responsibility on consumer purchase intentions within the developing nation of Pakistan. By highlighting the importance of these factors in influencing consumer behavior towards environmentally friendly products, the study aims to address the pressing need to mitigate environmental pollutants. Employing a quantitative research methodology, the study utilizes a questionnaire survey adapted from previous research to gather data. Regression analysis reveals significant and positive relationships between green brand knowledge, green trust, social responsibility, and consumer purchase intentions. Notably, green brand knowledge emerges as the most influential factor in shaping purchase intentions. This study contributes to the existing literature by providing insights into the dynamics of consumer behavior in a developing country context and offers practical implications for managers and decision-makers seeking to align organizational goals with consumer preferences for green brands. The findings underscore the importance of integrating environmental considerations into marketing strategies to meet consumer demand for sustainable products and foster environmental stewardship.
In recent times, there has been a surge of interest in the transformative potential of artificial intelligence (AI), particularly within the realm of online advertising. This research focuses on the critical examination of AI’s role in enhancing customer experience (CX) across diverse business applications. The aim is to identify key themes, assess the impact of AI-powered CX initiatives, and highlight directions for future research. Employing a systematic and comprehensive approach, the study analyzes academic publications, industry reports, and case studies to extract theoretical frameworks, empirical findings, and practical insights. The findings underscore a significant transformation catalyzed by AI integration into Customer Relationship Management (CRM). AI enables personalized interactions, fortifies customer engagement through interactive agents, provides data-driven insights, and empowers informed decision-making throughout the customer journey. Four central themes emerge: personalized service, enhanced engagement, data-driven strategy, and intelligent decision-making. However, challenges such as data privacy concerns, ethical considerations, and potential negative experiences with poorly implemented AI persist. This article contributes significantly to the discourse on AI in CRM by synthesizing the current state, exploring key themes, and suggesting research avenues. It advocates for responsible AI implementation, emphasizing ethical considerations and guiding organizations in navigating opportunities and challenges.
Air pollution in Jakarta has become a severe concern in the last four months. IQAir, in August 2023, revealed that the level of air pollution had reached 161 points on the Air Pollution Standard Index (APSI). The negative impact on society has placed air pollution as a concern for environmental safety and survival in danger. This condition will encourage the development of a national policy agenda to integrate environmental welfare through various energy efficiency channels. This research analyzes the relationship between air pollutant elements that can reduce air quality. The analysis includes pollutant intensity measured by APSI per unit of pollutant as a measure of efficiency. The aim is to observe energy use, which causes an increase in pollutant levels. This research utilizes dynamic system modeling to produce relationships between parameters to produce factors that cause pollution. The parameters used are motorized vehicles, waste burning in landfills, industry, and power plants. The results of historical behavioral tests and statistical suitability tests show that the behavior is suitable for the short and long term. The simulation results show that the pollution level will worsen by the end of 2027, a hazardous condition for society. The optimistic scenario simulation model proposes immediate counter-measures to reduce pollution to 45.01, the ideal condition. To accelerate improvements in air quality, the Government can plan policies to reduce the use of coal by power plants and industry, as well as the use of electric motorized vehicles, resulting in an ideal reduction in pollution by 2024. In conclusion, pollution can be reduced effectively if the Government firmly implements policies to maintain that air quality remains stable below 50 points.
The US Infrastructure Investment and Job Act (IIJA), also commonly referred to as the Bipartisan Infrastructure Bill, passed in 2021, has drawn international attention. It aims to help to rebuild US infrastructure, including transportation networks, broadband, water, power and energy, environmental protection and public works projects. An estimated $1.2 trillion in total funding over ten years will be allocated. The Bipartisan Infrastructure Bill is the largest funding bill for US infrastructure in the recent history of the United States. This review article will specifically discuss funding allocations for roads and bridges, power and grids, broadband, water infrastructure, airports, environmental protection, ports, Western water infrastructure, electric vehicle charging stations and electric school buses in the new spending of the Infrastructure Investment and Job Act and why these investments are urgently necessary. This article will also briefly discuss the views of think tank experts, the public policy perspectives, the impact on domestic and global arenas of the new spending in the IIJA, and the public policy implications.
This study explores the marginalization of a poor fishing community in Gwadar, Pakistan. The study provides an insight into how different levels of power, such as hidden, visible/pluralist, and invisible ideological powers, are used in policy arenas to hinder fishers’ access to participatory spaces, decision-making, and resource use. By employing Gaventa’s power cubes analytical model, we analyze fishers’ experiences and prevailing scenarios. Qualitative research methods were used to collect data, including in-depth interviews and participant observation. The finding shows that the interests of the fishing community in fishery policies and ongoing development projects are excluded both with intention and unintentionally. The exclusion of the local fisher community from key spaces brings interruptions and transformations that influence their lives. Due to this, they are induced to join insurgent groups to confront exclusion-based policies in Gwadar, Pakistan.
Nowadays, our life needs more and more electricity, and our lives cannot be without electricity, which requires our power to develop more quickly. Power plants are undoubtedly the place where electricity is produced. And now most of the power plant or chemical energy can be converted into heat, and then through the heat to do power production. The boiler is the main part of the power plant. Boiler unit consists of boiler body equipment and auxiliary equipment. The main body of the boiler consists of 'pot' (soft drinks system) and 'furnace' (combustion system). Baotou thermal power plant is mainly burning gas. The gas and air are at a certain rate into the furnace burning. This can greatly reduce the pollution of the environment, but also the full use of fuel. The soda system is mainly carried out in the drum. The heat generated by the combustion system heats the water in the drum, producing steam and then pushing the steam turbine into mechanical energy and finally into electrical energy. This has a high demand for water level, water composition, and the temperature of the steam produced in the drum. The water level should have upper and lower bounds, keeping it within a certain range. Water level is too high, will affect the steam drum soda separation effect, so that the steam drum exports of saturated steam with water increased, causing damage to the turbine, will cause serious explosion. And the water level is too low, it will affect the natural circulation of the normal, serious will make the individual water pipe to form a free water, resulting in flow stagnation, resulting in local metal wall overheating and burst pipe. Water in the heating at the same time will form a lot of scale, if not the chemical treatment of water will be in the formation of scale in the drum, cleaning more difficult, so the damage to the drum. The pressure of the drum is also an important control variable, and pressure control is highly correlated with liquid level control. It is necessary to ensure the integrity of the equipment, but also to ensure safety, followed by ensuring that the process of normal operation of the drum water. This time, the design is mainly for the unit steam temperature control system design. Steam temperature is one of the important indicators of boiler operation quality. It is too high and too low will significantly affect the power plant safety and economy. If the temperature of the steam is low, it will cause the power plant to increase the heat consumption and increase the axial thrust of the turbine to cause the thrust bearing to overload, but also cause the steam turbine to increase the final steam humidity, thus reducing the efficiency of the turbine, aggravating the erosion of the blade. On the contrary, the steam temperature is too high will make the super-heater wall metal strength decreased, and even burn the high temperature of the super-heater, the steam pipe and steam turbine high-pressure part will be damaged, seriously affecting safety. The boiler temperature control system mainly includes the adjustment of the superheated steam and the reheat steam temperature. The superheated steam temperature is the highest temperature in the boiler soda system. The stability of the steam temperature is very important for the safe and economical operation of the unit. Therefore, in the boiler operation, must ensure that the steam temperature in the vicinity of the specified value, and the temperature of the super-heater tube wall does not exceed the allowable working temperature.
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