This paper presents the state of displacement of a multilayered composite laminate subjected to transverse static load with varying balance, symmetric and anti-symmetric angle-ply and cross-ply staking sequences. Higher-order shear deformation theory (HSDT) is considered in the finite element formulation of nine-noded isoparametric element with seven degrees of freedom at each node. The finite element formulation is transformed into computer codes. A convergence study is carried out first to obtain the optimal mesh size for minimizing the computational time. The maximum deflection at the center of plate for both fixed and simply supported edges is verified with reported literature and a good conformity is found. An attempt has been made to observe the minimum value of maximum deflection in the laminate for attaining the maximum strength of laminate with a suitable combination of stacking sequences with a constant volume of material.

In an era of intensified market competition, internal brand management (IBM) has emerged as a critical strategy for aligning employee behavior with brand values. This study investigates how IBM influences brand citizenship behavior (BCB) among front-line restaurant employees in Macao, emphasizing the mediating role of brand identification (BI) and simultaneously testing the moderating effect of leader-member exchange (LMX). Drawing from Social Identity Theory and Social Exchange Theory, the structural equation modeling (SEM) was used to test the model using data from 315 employees across 11 Macao restaurant companies. Analyzing via software package Smart-Pls 4.1, we found that IBM significantly enhances BI, which in turn strongly predicts BCB. While IBM directly impacts BCB, the effect is mediated by BI. Furthermore, LMX moderates the IBM-BI relationships, underscoring the role of leadership in internal branding effectiveness. These findings contribute to the internal branding literature by validating BI as a key psychological mechanism and LMX as a boundary condition. Practically, the study provides insights for restaurant industry seeking to foster brand-aligned behaviors through internal brand management.

The main purpose of this study is to investigate the effect of environmental transformational leadership on organizational citizenship behavior through the mediating role of perceived meaningful work in Tehran District 22 Municipality. The study population in this study is the employees of the municipal district of District 22 of Tehran. The number is about 400 people, and the sample size was obtained according to Cochran’s 196 formula. The research method in the present study is applied in terms of purpose and descriptive in terms of implementation method. The Kolmogorov-Smirnov test was used to test the normality of the data, which proved with 95% confidence that the variables had an abnormal distribution. Therefore, due to the abnormality of the data distribution, Pls software was used to analyze the data. The results showed that environmental transformational leadership has an effect on organizational citizenship behaviors.