The United Nations General Assembly declared 2023 the “International Year of Millets” in order to promote millet cultivation, consumption, and conservation. Millets play an important role in food security, livelihoods, and biodiversity. Despite its numerous benefits, millet cultivation and consumption in Uttarakhand have declined due to a variety of constraints. This paper examines the effects of regiocentrism and materialism on intention towards Uttarakhand’s regional food products (millets). It employs PLS-SEM to investigate relationships between latent variables and generate results on a sample of 460 participants. This study elucidates the intricate interplay between materialism, regiocentrism, and intention towards regional food products in the Himalayan region, enriching the theory of planned behavior (TPB) with a nuanced understanding of personal values and regional identity. It reveals materialism’s positive association with attitudes towards regional food products, suggesting materialistic individuals may view these products as status symbols, thus affecting behavioral intentions. Additionally, the research highlights regiocentrism’s dual influence—enhancing attitudes yet deterring purchase intentions—underscoring the complexity of regional pride in consumer decision-making. These findings advance TPB by integrating broader value systems and cultural context, offering significant theoretical and practical insights for promoting sustainable consumption patterns.
This work centres on the contribution of the Nigerian government’s Anchor Borrowers’ Programmes on rice production in the country. This study employs quantitative methodology and with a primary objective to dissect the efficacy of modern farming techniques facilitated by the Anchor Borrowers’ Programmes (ABP), evaluates the advantages and disadvantages inherent in rice production under this programme. Conducted within the agricultural landscape of Ebonyi State, Nigeria, this study adopts a cross-sectional survey approach to gauge the symbiotic relationship between rice production and the ABP. Targeting a cohort of rice smallholder farmers who have directly benefited from the program, the work employs stratified random sampling and purposeful selection techniques to guarantee comprehensive representation within a population of 400 respondents. This study utilizes the mixed-methods approach to data collection, including structured questionnaires administered to rice farmers in Ebonyi State, Nigeria. This research tests hypotheses by utilising statistical tools such as regression analysis. The outcome of this study underscores the imperative for continued support and refinement of the Anchor Borrowers’ Programme. Moreover, it elucidates the pivotal role of financial institutions and agricultural lending agencies in equipping farmers with the requisite skills and resources. Ultimately, this study affirms the crucial role of modern farming methodologies in propelling rice production within Ebonyi State, Nigeria. It recommends that young school leavers, especially those in the rural areas should also be encouraged to venture into agriculture through schemes such as the ABP, bank financing and innovative financing so as to help the Federal Government achieve its economic diversification drive.
The Agriculture Trading Platform (ATP) represents a significant innovation in the realm of agricultural trade in Malaysia. This web-based platform is designed to address the prevalent inefficiencies and lack of transparency in the current agricultural trading environment. By centralizing real-time data on agricultural production, consumption, and pricing, ATP provides a comprehensive dashboard that facilitates data-driven decision-making for all stakeholders in the agricultural supply chain. The platform employs advanced deep learning algorithms, including Long Short-Term Memory (LSTM) networks and Convolutional Neural Networks (CNN), to forecast market trends and consumption patterns. These predictive capabilities enable producers to optimize their market strategies, negotiate better prices, and access broader markets, thereby enhancing the overall efficiency and transparency of agricultural trading in Malaysia. The ATP’s user-friendly interface and robust analytical tools have the potential to revolutionize the agricultural sector by empowering farmers, reducing reliance on intermediaries, and fostering a more equitable trading environment.
Organisational culture stands as a fundamental prerequisite for the efficacious operation of any given organisation. The primary aim of this study is to discern potential alterations within the dimensions of organisational culture across the pre-COVID-19, contemporary, and favoured paradigms within the realm of public administration. The data set was obtained from a cohort of 1189 officials in the Czech Republic. The Organisational Culture Assessment Instrument (OCAI) was deployed for the purposes of conducting an online survey. The dominance of the clan archetype across all examined time frames has been corroborated. In addition, a statistically significant manifestation of these dimensions has been determined. In relation to pertinent variables, specifically gender, age, tenure, manager gender, and the dimensions typifying organisational culture, no statistically significant correlations have emerged. Respondents have not reported a sense of work-life imbalance in the aftermath of the pandemic. In summary, it is deduced that the pandemic has not exerted a drastic influence on the metamorphosis of organisational culture within the ambit of public administration. This study provides invaluable information on the repercussions of the pandemic within a sphere that, as an intangible constituent, often goes under-recognised. Mastery of the positioning of dimensions across diverse archetypes is of paramount significance for managers, as it can provide guidance in the cultivation of an apt organisational culture.
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