Potassium is an essential macronutrient for living creatures on earth and in plants, it plays a very significant role in determining the overall health of the plants. Although potassium is present in the soil, it is present in a form that is inaccessible to the plants, and hence synthetic harmful non-eco-friendly potassium fertilizers are used. To overcome this problem, the use of eco-friendly potassium-solubilizing bacteria comes into play. The goal of the present study was to assess the potassium-solubilizing bacteria that inhabit the farm rhizosphere, which demonstrate the presence of enzymes associated with plant growth promotion and antagonistic properties. A total of thirty-four isolates were isolated from the rhizosphere. All these isolates were subjected to a potassium solubilization test on Aleksandrov agar medium, out of which fourteen were found to possess potassium solubilizing ability. On the basis of the 16S rRNA gene sequencing, the most potential potassium-solubilizing bacterium was identified as Proteus mirabilis PSCR17. The plant growth promoting abilities and production of biocontrol enzymes of this isolate were evaluated, and the results indicated, in addition to potassium solubilization, the isolate was positive for indole acetic acid production, hydrogen cyanide production, amylase, catalase, cellulase, chitinase, and protease. The use of potassium fertilizers is harmful to the environment and ecosystem; hence, this study concludes that P. mirabilis PSCR17 can be used as a substitute for chemical potassium fertilizers to improve the growth and biocontrol traits of the plants in a sustainable manner after further research.

Short-form content has the potential for virality and broad sharing, allowing businesses to reach large audiences in a short period of time. This type of content has transformed traditional marketing approaches, capturing the attention and curiosity of Generation Z, thereby leading to the rise of digital marketing. As Generation Z is the next generation of consumers and their purchasing power increases as they enter the workforce, marketers need to understand the factors influencing their attitudes and purchase intentions. This study aims to explore the relationship between the growing presence of short-form advertising content in corporate marketing strategies and consumer behavioral intentions. To achieve this, the sub-characteristics of short-form content were categorized into expertise, ease of use, and entertainment value, while information reliability was set as a mediating variable. Data was collected through a survey of 256 adults residing in Busan and Gyeongnam, and analyzed using SPSS 28.0. The findings of the study revealed that most sub-characteristics of short-form content advertisements positively influenced both recommendation and purchase intentions. Additionally, information reliability was identified as a significant mediating factor between short-form content and consumer behavioral intentions. These results provide important insights for corporate marketers and advertising professionals, as they offer valuable guidance on how to influence consumer purchase intentions effectively.

Cellulose nanocrystal, known as CNCs, is a form of material that can be produced by synthesizing carbon from naturally occurring substances, such as plants. Due to the unique properties it possesses, including a large surface area, impressive mechanical strength, and the ability to biodegrade, it draws significant attention from researchers nowadays. Several methods are available to prepare CNC, such as acid hydrolysis, enzymatic hydrolysis, and mechanical procedures. The characteristics of CNC include X-ray diffraction, transmission electron microscopy, dynamic light scattering, etc. In this article, the recent development of CNC preparation and its characterizations are thoroughly discussed. Significant breakthroughs are listed accordingly. Furthermore, a variety of CNC applications, such as paper and packaging, biological applications, energy storage, etc., are illustrated. This study demonstrates the insights gained from using CNC as a potential environmentally friendly material with remarkable properties.

Magnetic graphene oxide nanocomposites (M-GO) were successfully synthesized by partial reduction co-precipitation method and used for removal of Sr(II) and Cs(I) ions from aqueous solutions. The structures and properties of the M-GO was investigated by X-ray diffraction, Fourier transformed infrared spectroscopy, X-ray photoelectron spectroscopy, transmission electron microscopy, scanning electron microscopy, vibrating sample magnetometer (VSM) and N₂-BET measurements. It is found that M-GO has 2.103 mg/g and 142.070 mg/g adsorption capacities for Sr(II) and Cs(I) ions, respectively. The adsorption isotherm matches well with the Freundlich for Sr(II) and Dubinin–Radushkevich model for Cs(I) and kinetic analysis suggests that the adsorption process is pseudo-second-ordered.

Family violence is the act that causes harm, suffering, or death to members of the family group, especially if they are in a situation of vulnerability due to characteristics associated to age or physical condition. Objective: The social characteristics of aggressors were associate in the risk level of victims of family violence in the city of Arequipa, Peru. Method: The study was descriptive, quantitative, and non-experimental. A total of 205 randomly selected judicial files of aggressors reported for domestic violence were evaluated. The data were secondary, and the chi-square test (association of categorical variables) was used for statistical analysis. Results: A moderate risk level (31.2%) was found, with a tendency to be severe and very severe (49.5%). Likewise, the most observed types of violence are physical and psychological violence (89.3%) and sexual abuse (10.7%). The female aggressor exerts mild violence, while the male aggressor exerts moderate to extreme severe violence, causing more harm to the victim. The profile of the aggressor with low or high education, with high or low incomes, and who occupies a house or only one room can be associated the level of violence that occurs. Conclusion: Men are more likely to attack women, and similarly, female aggressors tend to target men more frequently. Moreover, men exhibit a higher tendency to attack their partners, including wives, cohabitants, and ex-partners, whereas women tend to target a broader range of family members, including parents, children, grandparents, nephews, cousins, as well as in-laws such, brothers-in-law and other relatives.

Molybdenum (Mo) is considered and described as an essential element for living organisms' development. Until now, no studies have been performed on genes involved in the Mo transporter in ancestral Ipomoea species. This study aimed to identify potential Mo genes in Ipomoea trifida and I. triloba genomes using bioinformatics tools. We identified four Mo transporter genes, two in I. trifida and two in I. triloba. Based on the RNA-seq datasets, we observed that Mo genes are expressed (in silico) and present different mechanisms between the tissues analyzed. The information generated in this study fills missing gaps in the literature on the Mo gene in an important agronomic crop.