Global economic competition is leading companies to improve their competitiveness by increasing production and eliminating the main obstacles to the process of making products available. This approach concerns both SMEs and SMIs as well as multinationals. Thus, the Compagnie Minière de l’Ogooué (COMILOG), a subsidiary of the French group ERAMET, which until recently had a monopoly on manganese mining in Gabon, must now face competition from Asian operators. To export its ore, COMILOG must first transport it by rail for nearly 650 km, from the Moanda site (south-east of the country) to the port of Owendo. However, port operations, which until then took place exclusively during the day, limited the company’s export capacities and the profits made, while increasing the stopover time of ships and their operating costs. To remedy this, the French company introduced nighttime docking and departures. This work addresses the challenges of the performance of port operations at the Owendo ore terminal and the security and natural risks of night manoeuvres. The general objective of the study is to assess the impact of these night services on ship traffic, on the one hand, and to identify the related socio-economic and security issues, on the other hand. Data collection was carried out using documentary research in libraries and research centres, consultation of websites, semi-directed interviews, questionnaire surveys and participatory observation. The sample of 50 people surveyed took into account management staff, supervisors and line managers, integrating the diversity of actors involved in the processing of ships calling at the port of Owendo. Finally, the surveys attest to a clear reduction in the time spent by ships at the Owendo Ore Port and an increase in their number calling. They also confirm the improvement in tonnages embarked and the improvement in turnover achieved by COMILOG. This study led to the conclusion that the introduction of night manoeuvres at the port of Owendo allowed COMILOG to increase its exports and the number of ore carriers received in stopover and then improve its turnover.
This study aims to explore the factors influencing people’s intention to use home fitness mobile apps in the post-pandemic era. By incorporating the perspective of playfulness into the decomposed theory of planned behavior, it seeks to construct a behavioral model for the public's use of AR sports games for home exercise. The research focuses on Active Arcade users residing in Taiwan, employing the snowball sampling method to conduct an online questionnaire survey. A total of 340 valid questionnaires were collected and analyzed using linear structural equations. The study reveals three main findings: first, the behavioral model for Active Arcade users constructed based on the decomposed theory of planned behavior demonstrates a good fit; second, users’ attitudes, subjective norms, and perceived behavioral control have a positive and significant impact on behavioral intention; third, perceived usefulness, perceived ease of use, and perceived playfulness all positively and significantly influence attitudes, with perceived playfulness having the highest impact coefficient; fourth, perceived benefits of exercise are the most crucial factor affecting subjective norms; and fifth, convenience technologies are the key factor influencing perceived behavioral control. This study provides valuable insights for theory and management practice, offering guidance on the use of home fitness apps in the post-pandemic era while addressing research limitations and suggesting future directions.
This study investigates the career expectations of individuals in Thailand’s emerging economy, emphasizing the critical factors that shape these expectations within the context of a rapidly evolving labour market in the digital era. A quantitative approach was employed, collecting data from 1230 Thai respondents through convenience sampling, utilizing a structured survey as the primary research instrument. Data analysis involved the use of percentages, means and logistic regression to provide a comprehensive understanding of the findings. The results indicate that factors such as gender, age, monthly income, professional identity, values, culture and technology usage (including devices like laptops, social media platforms, home internet access and usage hours) significantly influence career expectations. Understanding these influential factors is crucial for developing targeted strategies to enhance career satisfaction, preparedness and overall competitiveness in an increasingly globalized and digital economy. By addressing the unique needs and aspirations of the Thai workforce, particularly in this digital age, stakeholders can cultivate a more responsive and adaptive professional environment, ultimately contributing to national economic growth in the digital era.
The evolution of the internet has led to the emergence of social media (SM) platforms, offering dynamic environments for user interaction and content creation. Social media, characterized by user-generated content, has become integral to electronic communication, fostering higher engagement and interaction. This study aims to explore the utilization of SM marketing, particularly in Higher Education Institutions (HEIs), focusing on Széchenyi István University’s academic social network sites (SNS) as a case study to enhance student engagement and satisfaction. The primary objective of this study is to review recent academic literature on SM marketing, especially for HEI marketing, and investigate the potential of the University’s SNS platforms as a case study in increasing student engagement. First a systematic literature review was conducted using Scopus and Science Direct databases to analyze recent research in academic SM. Then the article examined the University’s website and SNS platforms using the Facepager program to collect and analyze posts’ content. The findings from the literature review and observation indicate the growing importance of SM in higher education marketing. The university’s use of various SM strategies, such as visual storytelling, multimedia content, blogs, and user-generated content, contributes to increased student engagement of the university’s values.
The article presents the experience of formation and development of economic competences of non-economic specialty students. The modern world is quite complex, diverse, and multidimensional, in order to adapt to it, work effectively, it is necessary to have information about market relations, relations in the sphere of production, consumption, exchange, distribution, and also to be able to connect these areas, navigate the laws operating in these areas. It should be noted that the formation and development of a specialist’s economic competence occurs throughout his or her entire professional life. In our study, the process of forming economic competence is considered as its formation at the stage of mastering economic disciplines, relevant special courses and methodical support. Training in higher education should lead to the acquired knowledge being transferred into the activity of combining elements into an interconnected structure, into the skillful distribution of resources, into the activity that brings profit and has the form of capital investment, in other words, the individual, acquiring knowledge for himself, should be able to transform it into a socially significant value. This requires the search for and implementation of new approaches in the content and organization of the educational process at all levels of education. Research devoted to the role of education in the preparation of future non-economists for economic competence focuses on the preparation of an individual for the economic literacy of an entrepreneur. One of the main tasks of the education system should be preparation for successful socialization in the context of involvement in entrepreneurial relations. It is students and young specialists who have advantages in entrepreneurship in the current conditions: they have the opportunity to obtain specialized knowledge and skills in the field of economics; they can start their own business, relying on economic knowledge. Therefore, the role of higher education is increasing, since it helps to meet the needs of society and implement its socially significant goals. This poses new challenges for universities to transfer the necessary economic knowledge, skills and abilities to students, and to develop their economic competence. The development of basic economic competences in a student is a guarantee of his competitiveness in the labor market and the basis for making reasonable economic decisions in the daily life of every person.
The need for global energy conservation has become more urgent because of the negative effects of excessive energy use, such as higher fuel consumption, greater environmental pollution, and depletion of the ozone layer. There has been a significant increase in the demand for central and high-capacity household air conditioning systems in Muscat in recent years. The need for this is influenced by factors such as arid climate, increasing temperatures, air pollution, and population increase. As a result, there has been a significant increase in electricity use, putting a strain on power resources. To tackle this difficulty, the incorporation of solar collectors as supplementary thermal compressors in air conditioning systems offers a chance to utilise renewable energy sources. The objective of this hybrid technique is to enhance the effectiveness of cooling systems, hence minimising the need for electricity and lowering the release of environmental pollutants.
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