The objective of the study was to analyze green marketing in the promotion of environmentally responsible and sustainable practices in the development of resilient infrastructure in Peru. The methodology used was qualitative and interpretative, the documentary design based on the systematic review of scientific literature. The PRISMA model was applied for the selection of units of analysis, resulting in 36 articles out of an initial total of 950. Content analysis was used to examine the documents, following a detailed procedure that included the use of Grounded Theory to categorize and analyze the data. The results highlighted the importance of integrating green marketing and sustainable practices into resilient infrastructure planning and development. Key strategies were identified that include promoting environmental responsibility, adopting sustainable technologies in construction, and implementing policies that foster urban resilience and sustainability. The findings highlight the adoption of a comprehensive approach that combines green marketing with resilient infrastructure planning and development to address environmental challenges and promote sustainable development in Peru.

Climate change plays a vital role in shaping the knowledge construction of farmers for managing their agricultural land. Therefore, this study aims to analyze the coffee farmers’ knowledge construction process regarding climate change. This research utilizes qualitative methods. This research approach uses the grounded theory, which can help researchers uncover the relationship between the coffee farmers’ knowledge construction and climate change. The data were collected through semi-structured interviews and analyzed using constant comparative methods. The transcription of the field notes was analyzed using NVivo version 12, a program for analyzing qualitative data. There were 33 informants in the study. This study found that the conditions and situations of wind speed and uncertain whether strongly influence the farmers’ construction of climate knowledge. Coffee farmers are looking for new ways to respond to climate change, such as increasing the intensity of the care they give to their coffee plants, gradually harvesting according to the ripeness of the coffee fruits, finding alternative ways to dry the coffee beans, and reducing the use of fertilizer. However, coffee farmers are also starting to adapt old knowledge from their parents to the latest perceived climate phenomena, so that they can look for alternative sources of livelihood outside their farms. This knowledge construction process serves as a form of adaptation by the coffee farmers to climate change, and reflects the dynamic between traditional knowledge and current experience. Understanding this knowledge construction helps coffee farmers to cope with climate change and to design appropriate policy strategies to support the sustainability of coffee farming in an era of climate change. Further research is needed at the regional level.

With the development and progress of the era, digital construction has become an important topic for enterprise development in the new era. Practice has shown that by actively carrying out corresponding digital construction work, enterprises can more comprehensively and systematically analyze the industry development and market prospects, which helps to promote the reasonable adjustment
of internal and external management work modes and the improvement of management efficiency, and has a positive guiding role for the healthy development cycle of enterprises. In this article, the author combines a large amount of research cases to conduct research on the effect of digital construction on enterprise development in the new era and proposes corresponding optimization measures, hoping to further promote the full play of information technology value, in order to safeguard the development of enterprises.

With the rapid development of the times, modern educational technology and traditional teaching mode have produced a more effective online + offline hybrid teaching mode in teachers' exploration and innovation. Through this hybrid mode of college English teaching, to a large extent, it can expand the actual classroom, and also enable students to fully carry out English learning outside the classroom, which has a very significant positive effect on college Students' English learning and the construction of college classroom.