The paper proposes a methodology for the analysis and evaluation of the traffic scheme of Bulgarian cities. The authors combine spatial, network, and socio-economic analyses of cities with transport operators’ financial-economic evaluation, sociological studies of transport habits, and the possibilities of new information technologies for transport modeling (such as geographic information systems). The model proposes several approaches to optimize the municipality’s transport scheme. It results from a new need to improve urban traffic, the quality of transport services, and the integration of urban transport into the regional economy of Stara Zagora municipality. It presents a description, analysis, and outline of the opportunities for developing urban transport connectivity and mobility in Stara Zagora municipality. The research results show a deficit of transport connectivity between the different parts of the city, reflecting on the regional economy’s development and the efficiency of the environment and the population.

This empirical inquiry adopts the AutoRegressive Distributed Lag (ARDL) model to meticulously examine the multifaceted interconnections among innovation, globalization, and productivity across a diverse set of 76 nations, encompassing both developed and developing economies. The research employs rigorous econometric techniques within the ARDL framework to discern the short- and long-term effects of innovation and globalization on productivity levels. The findings underscore a robust and statistically significant association between innovation and productivity, as well as a constructive impact of globalization on enhancing productivity. The outcomes underscore the transformative potential of innovation and the facilitating role of globalization in fostering productivity growth. This empirical evidence contributes to the empirical literature by offering a refined understanding of the intricate relationships shaping productivity patterns on a global scale, emphasizing the joint influence of innovation and globalization in driving economic efficiency.

Building upon the cognition-affect-behavior model, this research aims to investigate the effect of greenwashing on consumers purchase intentions by testing the mediating effect of perceived betrayal and the moderating effect of brand loyalty. Data was collected through a questionnaire from 339 Chinese consumers involved in the fashion industry. AMOS 24 was employed to test the fitness of the proposed model, and the proposed hypotheses were tested through hierarchical regression analysis using SPSS 23. The results indicate that greenwashing has a negative impact on consumer purchase intentions, with perceived betrayal partially mediating this relationship. Additionally, the findings show that brand loyalty can mitigate the adverse effects of greenwashing on consumer purchase intentions. The findings of this study enhance the existing knowledge on the relationship between greenwashing and consumer purchase intentions, particularly in the fashion industry, and have significant practical implications for companies in this sector aiming to increase consumer purchase intentions.

This article investigates how green logistics influences Vietnam’s trade balance with Association of Southeast Asian Nations (ASEAN) countries. By using the gravity model, the article applies fixed effects (FEM) and random effects (REM) to analyze panel data on trade balance, GDP, population, trade openness, and the green logistics index of Vietnam with ASEAN countries from 2012 to 2018. The research findings indicate that green logistics has not significantly affected Vietnam’s export trade balance with ASEAN countries. The article suggests solutions for the Vietnamese government and export businesses to enhance Vietnam’s trade balance with ASEAN countries by integrating green logistics activities. By following these recommendations, Vietnam can ensure that international trade aligns with environmental conservation, laying the groundwork for sustainable and inclusive economic development in Vietnam.

In this research, we explore the psychological factors that SMB owners who are micro-entrepreneurs and use SNS for entrepreneurial purposes rely on to make their self-employment decisions. Research-based on a merger of the Technology Acceptance Model (TAM) and the Theory of Planned Behaviour (TPB) deals with how perceived ease of use (PEU), perceived usefulness (PU), attitude, subjective norms (SN), perceived behavioral control (PBC), openness to experience (OTE), and dominance contribute to people’s behavioural intention (BI) to use SNS for Data was collected from 342 SMB micro-entrepreneurs in the Delhi/NCR region of India by the means of a standardized questionnaire. Employing PLS-SEM, a partial least squares structural equation modeling was used to analyze the data. The results point out an impact of PU, attitude, and behavioral intention, and unappealing presentations, unacceptance of an explanation, unclear mechanisms, and domination do not make any difference. The research emphasizes how technophobe’s attitude, and the perception of effectiveness would impact micro-entrepreneurs desire to avail SNS for entrepreneurship efforts. Moreover, research shows the psychological understanding based on the SNS adoption by the small business owners, micro-entrepreneurs as well as for the practitioners and policymakers who are working to enhance the capability of the SMB. More investigations should be conducted on the other personality traits and cover more nations as demographic dividends in comparison to acquire more inclusive data.

The affectations caused by extreme events of natural origin such as droughts and floods in traditional homes in the province of Gran Chaco, in Bolivia, are frequent. These aspects compromise the habitat of the populations that occupy them, as is the case of the original Weenhayek people, as an alternative for the improvement of the human habitat of this town. Through theoretical and empirical methods, five variables used for the development of the adaptation model were determined, from the bases of planned adaptation as a component of urban-territorial resilience, in search of an improvement of socio-environmental systems in the face of the effects of climate change, exemplified in the Weenhayek native people. The model establishes the improvements of traditional dwellings, from a current trend of deterioration to one of preservation, conservation and growth in the Weenhayek culture, through various features, such as: Respects the cultural design of the house that integrates local patterns of the environment, ecosystem and contemporary construction elements without affecting its image, the materials and construction techniques used are of a traditional nature, but with contemporary elements that improve their application, durability, stability, as an articulated construction system, commits governments in all instances to the technical-constructive study of the rural areas of the human settlements of the Weenhayek people, and establishes a starting point towards new studies focused on native peoples.