Artificial Intelligence (AI) has become a pivotal force in transforming the retail industry, particularly in the online shopping environment. This study investigates the impact of various AI applications—such as personalized recommendations, chatbots, predictive analytics, and social media engagement—on consumer buying behaviors. Employing a quantitative research design, data was collected from 760 respondents through a structured online survey. The snowball sampling technique facilitated the recruitment of participants, focusing on diverse demographics and their interactions with AI technologies in online retail. The findings reveal that AI-driven personalization significantly enhances consumer purchase intentions and satisfaction. Multiple regression analysis shows that AI personalization (β = 0.35, p < 0.001) has the most substantial impact on purchase intention, followed by chatbot effectiveness (β = 0.25, p < 0.001), predictive analytics (β = 0.20, p < 0.001), and social media engagement (β = 0.15, p < 0.01). Similarly, AI personalization (β = 0.30, p < 0.001), predictive analytics (β = 0.25, p < 0.001), and chatbot effectiveness (β = 0.20, p < 0.001) significantly influence consumer satisfaction. The hierarchical regression analysis underscores the importance of ethical considerations, showing that ethical and transparent use of AI increases consumer trust and engagement. Model 1 explains 45% of the variance in consumer behavior (R2 = 0.45, F = 154.75, p < 0.001), while Model 2, incorporating ethical concerns, explains an additional 10% (R2 = 0.55, F = 98.25, p < 0.001). This study highlights the necessity for retailers to leverage AI technologies ethically and effectively to gain a competitive edge, improve customer satisfaction, and drive long-term success. Future research should explore the long-term impacts of AI on consumer behavior and the integration of emerging technologies such as augmented reality and the Internet of Things (IoT) in retail.
In the era of globalization and advanced information transparency, competition between companies has become increasingly fierce due to the large number of products and services that have similar characteristics. This situation creates a competitive and dynamic business climate, where companies must adapt quickly to the changes that occur. This study investigates the impact of servant leadership on employee performance at Mandiri In health, focusing on employee engagement and Organizational Citizenship Behavior as relevant mediating variables. The study used a proportionate stratified random sampling method to determine the sample of respondents, which ultimately consisted of 206 individuals who were analyzed using Structural Equation Modeling (SEM) techniques. The main findings of the study show that servant leadership has a significant direct influence on employee performance, employee engagement, and Organizational Citizenship Behavior in the company. This indicates that service-oriented leadership practices not only influence individual performance, but also contribute to employee volunteering and active engagement in the organization. Employee engagement and Organizational Citizenship Behavior affect employee performance directly, there is no evidence that servant leadership affects employee performance indirectly through the mediation of employee engagement. There is an indication that Organizational Citizenship Behavior acts as a mediator between servant leadership and employee performance, indicating the importance of organizational citizenship behavior in facilitating the positive relationship between leadership and performance. These findings provide a deeper understanding of how leadership strategies can significantly contribute to the achievement of organizational goals in a competitive business environment.
The contraction of manufacturing economic activity in Latin American countries has been affected by the health crisis in the last few years. This phenomenon has negatively impacted the Latin American countries’ economies. In order to evaluate the impact of the manufacturing economy, this research integrates the impact of Foreign Direct Investment (FDI) on the growth of the Ecuadorian manufacturing sector, from 1981 to 2019, considering the role of the state through public spending using cointegration. The results are not consistent considering the empirical framework used; thus, FDI has a negative and significant influence on the manufacturing sector. Also, the manufacturing sector has a strong relationship with FDI in the short run and a less significant one in the long run. The results presented in this research suggest promoting domestic and FDI in the manufacturing sector, not only towards overexploited and monopolized sectors such as mining and telecommunications.
This research analyses the effects of openness, telecommunications, and institutional nexus on economic growth in African countries using a panel model with data from 16 landlocked countries from 1996 to 2021 and employing the pooled mean group estimation technique that mitigates bias from country heterogeneity and discerning short-term and long-term equilibrium dynamics and two-step system-generalized method of moments (GMM) estimation for robustness check. The empirical findings indicate that openness exerts a significantly positive effect on economic growth in the models. This supports the neoclassical model, suggesting that being landlocked should not impede economic growth, but rather, growth should depend on opportunities available to each country. However, institutions and telecommunications show a mixed correlation with economic growth. These findings can guide landlocked developing countries in enhancing their exports and fostering skill acquisition to attract advanced technology. In conclusion, policymakers should improve macroeconomic policies, telecommunications infrastructure, and institutional structure to strengthen the sustainability of economic growth in African landlocked countries.
The technology known as Internet of Things, or IoT, has started to permeate many facets of our lives and offers a plethora of options and empowerment, expanding the potentials of integrating it in education. Considering how new IoT is and how it may affect education, it is now essential to investigate its potential in order to choose where to begin using it in the classroom. Examining the possible applications of IoT in education may be strongly aided by the knowledge and perspectives of professionals and experts. As a result, the present research concentrated on looking at and evaluating the viewpoints that relevant experts shared on platform (X) via a variety of tweets. The present study takes a qualitative approach, analyzing a collection of expert tweets on IoT in education on platform X using qualitative content analysis. The primary themes of the study findings, the software-based and material-based enablers of IoT in education, indicate the key potentials of IoT in education. These consist of data, sensors, interactive devices, e-learning tools, network accessibility and communications, integrating developing technologies, and system administration. The enormous individual enablers of IoT in education also include sustainability, professional growth, planning, preparing the next generation, and upholding the safety of the learning environment. The study suggested that in order to handle the IoT, classrooms and the educational environment needed to be restructured. Additionally, human resources needed to be developed in order to keep up with the educational environment’s progress.
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