This study aims to: (1) analyze the need for digital marketing capabilities in Thai MSME; (2) develop an online digital marketing course; and (3) enhance Thai MSME’s digital marketing capabilities, particularly in Thailand’s manufacturing sectors. The survey was conducted using questionnaires distributed to a sample group of 400 digital marketing staff, executives, or business owners, complemented by in-depth interviews with marketing experts, business managers, and owners, totaling 10 participants. The research findings reveal a significant demand for digital marketing skills among MSME entrepreneurs in the manufacturing sector. The top three skills identified as most crucial for enhancement are: (1) communication and marketing information presentation skills; (2) brand building and public relations; and (3) video marketing execution. The study further revealed that the design of the digital marketing course, along with the developed online learning platform, attracted and successfully enrolled 104 MSMEs who participated in the online program. The pre- and post-training assessment results demonstrated a statistically significant difference in test scores, with a mean post-training score of 16.10 ( Mean = 16.10, S.D. = 1.396), representing a notable increase from the pre-training mean score of 6.47 ( Mean = 6.47, S.D. = 3.634) at the 0.05 significance level. Furthermore, the results of the follow-up evaluation on the application of acquired knowledge revealed that the overall level of knowledge and skills application is at its highest, with an average score of 4.64. This indicates that the developed course and online learning platform effectively enhance learners’ knowledge.

This study investigates the viability and sustainability of proposed landfill sites based on the uncapacitated facility location problem framework utilising the SmartPLS4 Structural Equation Modelling. Investigating the Cape Coast Metropolis, a stratified sampling method selected 400 samples out of which 320 valid respondents were used as the basis for the analysis. Through statistical analysis, significant correlations were identified among community acceptance, environmental impact, facility accessibility, site sustainability, and operational efficiency. However, no significant correlation was found between economic viability and site sustainability. Furthermore, the proposed indirect mediation pathway from operational efficiency to site sustainability via facility accessibility was also statistically insignificant. Employing the use of SmartPLS4 approach in studying the application of uncapacitated facility location problem framework, deepens the understanding of landfill viability and sustainability dynamics. This research contributes to the environmental sciences and sustainability by providing insights into landfill management strategies and emphasising the importance of community engagement and environmental performance in achieving sustainable outcomes. Future research could refine the model by including additional variables like technological advancements and regulatory frameworks, conducting longitudinal studies to track landfill dynamics over time, and undertaking comparative studies across different geographical regions. This could provide insights into management approaches’ applicability. Interdisciplinary collaborations are recommended to address the multifaceted challenges of landfill sustainability.

Sustainability is a top priority for municipal administrations, particularly in large urban centers where citizens rely on transportation for work, study, and daily errands. Public transportation faces a significant challenge beyond availability, performance, safety, and comfort: balancing the cost for the city with fare attractiveness for passengers. Meanwhile, bicycles, supported by public incentives due to their clean and healthy appeal, compete with public transit. In Curitiba, the integrated transport system has been consistently losing passengers, exacerbated by the pandemic and the rise in private vehicle usage. To address this, the city is expanding bicycle infrastructure and electric bike rental services, impacting public transit revenue, and prompting the need for financial compensation to maintain affordable fares for those reliant on public transport. Therefore, this study’s objective is to analyze the bicycle’s impact on public transportation, considering the impact of public policies on economic and social efficiency, not just ecological and environmental factors. Data from six main bus lines were collected and analyzed in two separate linear regression models to verify the effects of new bicycles in circulation, bus tariffs, and weather conditions on public transportation demand. Research results revealed a significant impact of bus tariffs and fuel prices on the number of new bicycles that are diverting passengers from public transportation. The discussion may offer a different perspective on public transport policies and improve city infrastructure investments to strategically change the urban form to address social and economic issues.

This study investigated the utilization of Artificial Intelligence (AI) in the Recruitment and Selection Process and its effect on the Efficiency of Human Resource Management (HRM) and on the Effectiveness of Organizational Development (OD) in Jordanian commercial banks. The research aimed to provide solutions to reduce the cost, time, and effort spent in the process of HRM and to increase OD Effectiveness. The research model was developed based on comprehensive review of existing literature on the subject. The population of this study comprised HR Managers and Employees across all commercial banks in Jordan, and a census method was employed to gather 177 responses. Data analysis was conducted using Amos and SPSS software packages. The findings show a statistically significant positive impact of AI adoption in the Recruitment and Selection Process on HR Efficiency, which in turn positively impacted OD Effectiveness. Additionally, the study indicated that the ease-of-use of AI technologies played a positive moderating role in the relationship between the Recruitment and Selection Process through AI and HR Efficiency. This study concludes that implementing AI tools in Recruitment is vital through improving HR Efficiency and Organization Effectiveness.

Given the eclectic and localized nature of environmental risks, planning for sustainability requires solutions that integrate local knowledge and systems while acknowledging the need for continuous re-evaluation. Social-ecological complexity, increasing climate volatility and uncertainty, and rapid technological innovation underscore the need for flexible and adaptive planning. Thus, rules should not be universally applied but should instead be place-based and adaptive. To demonstrate these key concepts, we present a case study of water planning in Texas, whose rapid growth and extreme weather make it a bellwether example. We review historic use and compare the 2002, 2007, 2012, 2017 and 2022 Texas State Water Plans to examine how planning outcomes evolve across time and space. Though imperfect, water planning in Texas is a concrete example of place-based and adaptive sustainability. Urban regions throughout the state exhibit a diversity of strategies that, through the repeated 5-year cycles, are ever responding to evolving trends and emerging technologies. Regional planning institutions play a crucial role, constituting an important soft infrastructure that links state capacity and processes with local agents. As opposed to “top-down” or “bottom-up”, we frame this governance as “middle-out” and discuss how such a structure might extend beyond the water sector.