This study aims to construct an integrative model for understanding the factors that shape Chinese tourists’ intentions to visit Thailand as a gastronomic tourism destination. In detail, we investigate the relationships among cognitive experiences, emotional experiences, cultural experiences, affective destination image, cognitive destination image, and the intention to visit Thailand for culinary experiences. Utilizing an online survey method to gather 562 Chinese tourists who have experienced Thai gastronomy, this study continues to use structural equation model to process data. The findings reveal that cognitive, emotional, and cultural experiences significantly influence tourists’ affective and cognitive destination images, positively impacting their intention to visit Thailand for its culinary offerings. The affective and cognitive destination images act as crucial mediators, intricately linking these experiences with travel intentions. This approach improves our understanding of the dynamics involved. It also provides practical insights for developing targeted marketing strategies.
In order to effectively reduce the workload of primary and secondary school students and the burden of off-campus training, and promote the effective improvement of the teaching and education level of schools at all levels and types, the General Office of the Central Committee of the Communist Party of Opinions on Students' Homework Burden and Off-campus Training Burden" (referred to as "double reduction"). Students' homework practice is a supplement and continuation of classroom teaching, which can consolidate and promote the quality of students' learning. This paper analyzes some problems in the design of primary school Chinese homework from three aspects, such as homework volume, homework type, and homework arrangement, and puts forward corresponding strategies for the optimization path of primary school Chinese homework design under the background of "double reduction".
The article highlights Malaysia’s multicultural history, the advancement of Internet technology, and the worldwide appeal of Chinese food, all of which serve as a good basis for the project. This study focuses on Malaysian Chinese takeout systems. The research’s primary goals include developing new business options for the Chinese food sector, as well as enhancing customer happiness and efficiency of takeout systems. As a result, the project intended to create a Web-based system for managing several tasks associated with meal ordering by users. For the system development, an Object-Oriented System Development (OOSD) methodology was used, mostly with the Java programming language. Model-View-Control (MVC) framework was employed throughout development to improve system administration. Redis and HTTP session technologies were included for user login to increase system security. For database operations, MyBatis and MyBatis Plus were also employed to enhance ease and security. The system adheres to design principles and leverages technologies like ElementUI and jQuery to further fulfill this criterion to provide a user-friendly interface. The results of this study demonstrate significant improvements in the overall efficiency of the takeout process, leading to enhanced user experiences and greater customer satisfaction. In addition to streamlining operations, the system opens new avenues for the Malaysian Chinese food industry to capitalize on the growing demand for online food ordering. This research provides a solid foundation for future innovations in takeout systems and serves as a reference point for enhancing the Chinese gastronomy sector in a rapidly digitizing world.
The study aims to explore the impact of examination-oriented education on Chinese English learners and the importance of cultural intelligence in second language acquisition. Through a questionnaire administered to postgraduate students majoring in English in China, the research discovered that the emphasis on test scores and strategies in China’s higher English education system has led to a neglect of cultural backgrounds and cross-cultural communication. The findings underscore the necessity for reforms in English teaching within Chinese higher education to cultivate students’ intercultural intelligence and enhance their readiness for international careers in the era of globalization.
Nationwide integration of AI into the contemporary art sector has taken place since government AI regulations in 2023 to promote AI use. China’s AI integration into industry is ‘ahead’ of other countries, meaning that other countries can learn from these creative professionals. Consequently, contemporary visual artists have devised arts-led sustainable AI solutions to overcome global AI concerns. They are now putting these solutions into practice to maintain their jobs, arts forms, and industry. This paper draws on 30 interviews with contemporary visual artists, and a survey with 118 professional artists from across China between 2023 and 2024. Findings show that 87% use AI and 76% say AI is useful and they will continue to use AI into the future. Findings show professionals have had time to find DIY, bottom-up solutions to AI concerns, including (1) building strong authorship practices, identity, and brand, (2) showing human creativity and inner thinking, (3) gaining a balanced independent position with AI. They want AI regulations to liberalise and promote AI use so they can freely experiment and develop AI. These findings show how humans are directing the use of AI, altering current narratives on AI-led impacts on industry, jobs, and human creativity.
The holding of soccer events has an important impact on modern urban activities, which is conducive to the economic development, social harmony, cultural integration and regional integration of cities. However, massive energy is consumed during the event preparation and infrastructure construction, resulting in an increase in the city’s carbon emissions. For the sustainable development of cities, it is important to explore the theoretical mechanism and practical effectiveness of the relationship between soccer events and urban carbon emissions, and to adopt appropriate policy management measures to control carbon emissions of soccer events. With the development of green technology, digitalization, and public transportation, the preparation and management methods of soccer events are diversified, and the possibility of carbon reduction of the event is further increased. This paper selects 17 cities in China from 2011 to 2019 and explores the complex impact of soccer events on urban carbon emissions by using green technology innovation, digitalization level and public transportation as threshold variables. The results show that: (1) Hosting soccer events increases carbon emissions with an impact coefficient of 0.021; (2) There is a negative single-threshold effect of green innovation technology, digitalization level and public transportation on the impact of soccer events on carbon emissions, with the impact coefficients of soccer events decreasing by 0.008, 0.01 and 0.06, respectively, when the threshold variable crosses the threshold. These findings will enhance the attention of city managers to the management of carbon emissions from soccer events and provide guidance for reducing carbon emissions from soccer events through green technology innovation, digital means and optimization of public transportation.
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