The main goal of the article is to formalize the key business models of marketing of modern companies and substantiate the key stages, types and trends of development. The relevance and need to pay significant attention to the marketing digital business model when organizing a business is substantiated. Using structural and logical analysis and criticism of scientific research, the essence, advantages and disadvantages are determined, the main blocks, stages and key elements of the structure of business models of modern companies are argued. It has been proven that marketing digital business models serve as a logical and visual plan for organizing all business processes of companies from production, marketing, sales and logistics to building a hierarchy of profitability. The key development trends are substantiated and the most popular business models of business organization in modern conditions are structured on the basis of scientific generalization, structural and logical analysis and mathematical modeling. Practical significance is characterized by the fact that the marketing business models of world-class companies are generalized and structured, taking into account their specifics and characteristics. Practical recommendations and key stages of building a company’s business model and its implementation into reality have been formed to achieve strategic business goals.

Although the problems created by exceeding Earth’s carrying capacity are real, a too-small population also creates problems. The convergence of a nation’s population into small areas (i.e., cities) via processes such as urbanization can accelerate the evolution of a more advanced economy by promoting new divisions of labor and the evolution of new industries. The degree to which population density contributes to this evolution remains unclear. To provide insights into whether an optimal “threshold” population exists, we quantified the relationships between population density and economic development using threshold regression model based on the panel data for 295 Chinese cities from 2007 to 2019. We found that when the population density of the whole city (urban and rural areas combined) exceeded 866 km⁻², the impact of industrial upgrading on the economy decreased; however, when the population density exceeded 15,131 km⁻² in the urban part of the cities, the impact of industrial upgrading increased. Moreover, it appears that different regions in China may have different population density thresholds. Our results provide important insights into urban economic evolution, while also supporting the development of more effective population policies.

The use of artificial intelligence (AI) is related to the dynamic development of digital skills. This article focuses on the impact of AI on the work of non-profit organizations that aim to help those around them. Based on 10 semi-structured interviews, it is presented here how it is possible to work with AI and in which areas it can be used—in social marketing, project management, routine bureaucracy. At the same time, workers and volunteers need to be educated in critical and logical thinking more than ever before. These days, AI is becoming more and more present in almost all the activities, bringing several benefits to those making use of it. On the one hand, by using AI in the day-to-day activities, the entities are able to substantially decrease their costs and have the advantage of being able to have, in most cases, a better and faster job done. On the other hand, those individuals that are more creative and more innovative in their line of work should not feel threatened by those situations in which organizations decide to use more AI technologies rather than human beings for the routine activities, since they will get the opportunity to perform tasks that truly require their intellectual capital and decision making abilities.

This study employs the Standard Error Estimation technique to investigate the connections between the digitalization of economy, population, trade openness, financial development, and sustainable development across 127 countries from 1990 to 2019. The findings revealed associations between financial development, population growth, trade openness, economic growth, Digitalization development, foreign direct investment (FDI), and sustainable development. Financial development negatively impacts sustainable development, suggesting that countries with advanced financial systems may struggle to maintain sustainability. Trade openness exhibits a negative association with sustainable development, implying that countries with open trade policies may face challenges in maintaining sustainability, possibly due to heightened competition or resource exploitation. These findings highlight the multifaceted relationship between economic factors and sustainable development, underscoring the importance of comprehensive policies and governance mechanisms in fostering sustainability amidst global economic dynamics.

We analyzed the relationship between nutrient (N and K) parceling and population density on the severity of onion downy mildew under no-tillage fertigation cultivation in the conditions of Alto Vale do Itajaí (Barzil). For this purpose, field trials were conducted in the years 2017, 2018 and 2019, in Ituporanga (Barzil). The treatments corresponded to four population densities (300, 400, 500 and 600 mil plants ha^-1) subjected to applications of nitrogen (150 kg N ha^-1) and potassium (127.5 kg K₂O ha^-1) distributed throughout the vegetative cycle of the crop via fertigation on a weekly, biweekly and monthly basis, based on the absorption curve of these nutrients for the cultivar Empasc 352-Bola Precoce. In fertigated no-tillage systems, nutrient (N and K) tranches do not influence the severity of downy mildew. The severity of downy mildew increases linearly with increasing population density, especially from 500 mil plants per ha^-1.