This study aims to explore the relationship between online marketing dimensions and customer satisfaction within Jordanian companies and distributors. Utilizing a descriptive analytical methodology, the research focused on customers of Jordanian pharmaceutical companies and distributors. A survey was conducted using a questionnaire distributed to a target sample; out of 75 questionnaires, 61 were returned and valid, yielding a response rate of 81.3%. Data from the questionnaires were analyzed using AMOS and SPSS software. The findings indicated a statistically significant correlation between the collective dimensions of online marketing (attraction, engagement, retention, learning, and communication) and customer satisfaction. However, regression analysis showed no significant relationship between the individual dimensions of attraction, engagement, and retention with customer satisfaction. The study found that Jordanian pharmaceutical companies practice digital marketing at a high level, according to the sample responses. A key recommendation from the study is for pharmaceutical products to be promoted through various online marketing channels, including sponsored ads on social media and websites targeting both local and international audiences.
The provision of clean drinking water is an important public service as more than 700 million people do not have access to this basic need. When it comes to delivering public services in developing countries, government capacity is a crucial element. This study investigates whether state capacity is a significant determinant in the provision of safe drinking water using panel data from 88 developing countries from 1990 to 2017. The paper applies ordinary least squares and fixed effects regression approaches and uses the Bureaucratic Quality Index and the Tax/GDP ratio as metrics of state capacity. The findings indicate that in developing nations, the availability of clean drinking water is positively correlated with state capacity.
This study investigates the intricate relationship between a nation’s GDP growth rate and three key variables: the number of granted patents, research and development (R&D) expenditure, and education expenditure. The purpose of the research is to discern the impact of these factors on GDP growth rates. Drawing on theoretical frameworks, including Dynamic Ordinary Least Squares (DOLS), Fully Modified Ordinary Least Squares (FMOLS), and Canonical Correlation Regression (CCR) techniques, the paper employs a robust methodological approach to unveil insights into the dynamics of economic growth. Contrary to conventional assumptions, the results reveal a negative correlation between R&D expenditure and GDP growth rate. In contrast, the number of patents granted and education expenditure shows a positively significant effect on the GDP growth rate, underscoring the pivotal roles of intellectual property creation and education investment in fostering economic growth. The conclusion emphasizes the importance of a nuanced understanding of these relationships for policymakers. The research’s implications highlight the need for balanced investments in innovation and education. The originality and value of this study lie in its unique findings challenging established beliefs about the impact of R&D expenditure on economic growth.
Development of technologies and innovations encouraged companies to look for and implement innovative solutions in their practice seeking not only to increase the efficiency of activity but also towards sustainability. In this context, the aim of the research is to reveal innovative solutions for the improvement of the warehousing processes towards sustainability in the case of manufacturing companies. The methodological setup consists of two steps. First, a comprehensive literature analysis was conducted seeking to reveal and present a theoretical model based on the conceptual framework on this topic. Then, a semi-structured interview was conducted with 8 managers holding managerial positions in four Lithuanian manufacturing companies. The manufacturing companies were chosen for the research due to their durable experience in the market, which use advanced warehouse management methods in their operations. Main findings showed, that innovative solutions such as Big Data Datasets, smart networks, Drones, Robots, Internet of Things and etc., are important for the efficient warehousing processes. Furthermore, it is also necessary to emphasize the benefits of implementing of innovative solutions in warehousing processes not only in economic terms, but also for solving of social and environmental issues towards sustainability. The novelty of this study lies in its dual objective of filling a theoretical gap and of drawing the attention of companies and policy makers to the importance of innovative solutions implementation in the warehousing process towards sustainability.
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