The global agreement on environmentally friendly policies puts pressure on businesses to implement good practices to increase legitimacy in a competitive environment. This research aims to examine business dynamic capabilities and value creation processes through the concept of green dynamic marketing capabilities. This concept addresses the ability of businesses to absorb, manage information and accumulate new knowledge that fuels innovative endeavors. The dynamic capability view and customer value theory are integrated to theoretically explain the value creation process of market-orientated innovative products. A total of 58 global companies in Clean200 were sampled. A quantitative approach was conducted to measure the effect of organizational learning (environment management team, environment management training, environment supply chain management) on green innovation (environmental innovation score, eco design product). The results showed that the contribution of Model-1 (0.473 or 47.3%) explained the effect of organizational learning on environmental innovation score, respectively on the variables of environment management team (2.859/0.005), environment management training (−2.971/0.003), and environment supply chain management (7.786/0.000). The contribution of Model-2 (0.448/44.8%) explains the effect of organizational learning on eco-design product, respectively on the variables of environment management team (4.280/0.000), environment management training (−6.401/0.000), and environment supply chain management (7.910/0.000). Model-3 tested the structural association variables in organizational learning and green innovation. A significant influence can be seen with a probability value smaller than 0.05. This research shows that the concept of green dynamic marketing capabilities can be used to explain the ability of businesses in response to the pressure of green global norms through the development of organizational learning towards creation of green innovation product that has impact on market performance. The implication of this research is the creation of new mindset in which green global norms challenge becomes an opportunity for businesses to improve competitiveness.
Managing business development related to the innovation of intelligent supply chains is an important task for many companies in the modern world. The study of management mechanisms, their content and interrelations of elements contributes to the optimization of business processes and improvement of efficiency. This article examines the experience of China in the context of the implementation of intelligent supply chains. The study uses the methods of thematic search and systematic literature review. The purpose of the article is to analyze current views on intelligent supply chain management and identify effective business management practices in this area. The analysis included publications devoted to various aspects of supply chain management, innovation, and the implementation of digital technologies. The main findings of the article are as follows: Firstly, the key elements of intelligent supply chain management mechanisms are identified, secondly, successful experiences are summarized and the main challenges that companies face in their implementation are identified. In addition, the article focuses on the gaps in research related to the analysis of successful experiences and the reasons for achieving them.
In the wake of the COVID-19 pandemic, the prevalence of online education in primary education has exhibited an upward trajectory. Relative to traditional learning environments, online instruction has evolved into a pivotal pedagogical modality for contemporary students. Thus, to comprehensively comprehend the repercussions of environmental changes on students’ psychological well-being in the backdrop of prolonged online education, this study employs an innovative methodology. Founded upon three elemental feature sequences—images, acoustics, and text extracted from online learning data—the model ingeniously amalgamates these facets. The fusion methodology aims to synergistically harness information from diverse perceptual channels to capture the students’ psychological states more comprehensively and accurately. To discern emotional features, the model leverages support vector machines (SVM), exhibiting commendable proficiency in handling emotional information. Moreover, to enhance the efficacy of psychological well-being prediction, this study incorporates an attention mechanism into the traditional Convolutional Neural Network (CNN) architecture. By innovatively introducing this attention mechanism in CNN, the study observes a significant improvement in accuracy in identifying six psychological features, demonstrating the effectiveness of attention mechanisms in deep learning models. Finally, beyond model performance validation, this study delves into a profound analysis of the impact of environmental changes on students’ psychological well-being. This analysis furnishes valuable insights for formulating pertinent instructional strategies in the protracted context of online education, aiding educational institutions in better addressing the challenges posed to students’ psychological well-being in novel learning environments.
In today's highly competitive environment, enterprises strive for competitive advantages by actively responding to changes in the network environment through digital technology. This approach fosters continuous innovation and establishes new paradigms by creating new network structures and relationships. However, research on the relationship and transmission mechanisms between digital technology and innovation performance in dynamic environments is still in its early stages, which does not fully address the demands of current social practice. Therefore, exploring the impact mechanisms of digital technology applications on enterprise innovation performance is an important research area. Based on the dynamic capability theory, this paper utilized SPSS 26.0 and AMOS 24.0 software to conduct an empirical analysis of 490 valid samples from the network perspective, exploring the pathways through which digital technology capability influences enterprise innovation performance. The results indicate that (1) digital technology capability is positively correlated with enterprise innovation performance; (2) digital technology capability is positively correlated with network responsiveness; (3) network responsiveness is positively correlated with enterprise innovation performance; (4) network responsiveness plays a mediating role in the impact of digital technology capability on enterprise innovation performance; (5) environmental dynamism positively moderates the relationship between digital technology capability and enterprise innovation performance. This paper enhances the understanding of how digital technology capability influences enterprise innovation performance in dynamic environments, offering new insights for future research. The results suggest that enterprises should focus on enhancing their digital technology capabilities, optimizing network structures, and strengthening network relationships to drive digital innovation.
Since the systematic approach of the processes and their interactions, the aim is to establish the configuration of a construction project for the housing of the Weenhayek indigenous people. Applied from the theoretical research of various authors on a group of methodologies, phases and tools for project management, through rational scientific methods, such as descriptive, analytical, comparative, analytical-synthetic, inductive-deductive, historical-logical, analogies, modeling, systemic-structural-functional, systematization; and empirical methods, such as interpretivism that involves inductive, qualitative, phenomenological and transversal research, and the interview technique; the way in which the implementation processes are organized, interacted and structured is established. This reveals an alternative for the detailed configuration of a construction project for Weenhayek houses, based on phases, activities, actions and work tasks with characteristics in accordance with the needs of the project.
In the current era of globalization, the need arises to train individuals who are spiritually enriched, creatively developed, and culturally grounded through the advancement of education and science, as well as through art and culture. These individuals must be capable of integrating artistic creativity into their professional activities. In this context, the issue of fostering values of historical and cultural significance through virtual reality technologies emerges as a novel area of research. The study aims to reveal the essence of the concept "virtual museum" and test the level of perspective art teachers' readiness for utilizing the virtual museum in their professional activity to foster their cultural values of artic creativity. Employing quantitative and qualitative methods, the study encompassed questionnaires, tests, and assignments administered to 135 university students divided into control and experimental groups. To diagnose students' readiness to utilize virtual museum technology in their professional activities, three components (motivational, cognitive, and operational), criteria, indicators and levels of readiness were identified. Findings indicate that there is a noticeable difference between the experimental group's results before and after completing the authors' elective course titled "Methodology of using the virtual museum". This demonstrates the effectiveness of this course conducted with the experimental group. The study highlights the importance of perspective art teachers' acquisition of knowledge, skills and competences necessary to implement the virtual museum method in their teaching activity through the proposed elective course incorporated into the university educational process in order to foster students' cultural values of artic creativity.
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